Molly Baxter at OUTFRONT Media

Molly Baxter at OUTFRONT Media I manage national outdoor advertising campaigns for OUTFRONT Media, the largest US Outdoor Media Co

10/28/2020

Shared on CNBC, anchor David Faber, showed a photo of his recent subway commute stating "it's the best way to get around the city."

Great article on the power of NYC Subway advertising
08/22/2019

Great article on the power of NYC Subway advertising

New York City’s transit once was a bit of an advertising backwater. Now, startups are vying for space in the subway system.

08/17/2019

If you’re a New Yorker, one of the easiest ways to keep up-to-date on the latest consumer products — furniture, beauty products, mobile apps, you name it — is to hop on the subway. Even before you board, you may find yourself walking through a station filled with colorful startup ads. And once...

“For us, OOH has become a social channel, and we trust that if the creative is compelling enough, people will do the wor...
12/24/2018

“For us, OOH has become a social channel, and we trust that if the creative is compelling enough, people will do the work of amplification for us." - Alex Bodman, Global Executive Creative Director, Spotify

1 in 4 Americans has posted an image of an outdoor ad to the platform, according to Nielsen–and the industry is taking notice.

Thank you OUTFRONT Media USA!
08/13/2018

Thank you OUTFRONT Media USA!

Spotify did a great job with their Broadway-Lafayette subway station domination - it looks even better in person.  Up no...
05/03/2018

Spotify did a great job with their Broadway-Lafayette subway station domination - it looks even better in person. Up now through mid-May.

Check out our Nat Geo-Genius campaign up now at Grand Central subway station!
05/03/2017

Check out our Nat Geo-Genius campaign up now at Grand Central subway station!

02/13/2017

Spotify campaign @ Union Square Subway Station

02/13/2017

Spotify's Prince campaign at Union Square

"I think the out-of-home medium is a really beautiful and powerful way to humanize tech brands. Out-of-home, for us, is ...
11/02/2016

"I think the out-of-home medium is a really beautiful and powerful way to humanize tech brands. Out-of-home, for us, is a great way to get people to look up, off their devices, and remind them of the conversation that's happening on Twitter. You can use less to say more." - Twitter, Creative Chief, Jayanta Jenkins Adweek

A week out from Election Day, Twitter is launching a big out-of-home ad campaign that uses visual hashtags—i.e., the hashtag symbol paired with images—to position the site as the place where conversations are happening about the real issues at stake on Nov. 8.

Our new digital network @ Columbus Circle subway station!!
04/20/2016

Our new digital network @ Columbus Circle subway station!!

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