Sally at Dance Studio Marketing

10/02/2026

More options doesn’t = more dance class bookings. 😳

Often they just mean more decisions.

And every extra decision gives a parent another reason to keep scrolling.

If you want your dance studio marketing to feel clearer, try this:

Choose one class.
Choose one age group.
Choose one problem that class helps solve.
Choose one next step.

That’s it.

Specific marketing makes it easier for people to connect with your offer.

It also gives your Facebook ads a much clearer message to work with.

Your full dance timetable still matters.

It just doesn’t need to appear in every dance enrolment ad.

One offer at a time is often enough.

Let’s make your marketing work for you!

👇🏼 Comment ‘Pro’ below and I will send you the link to join with a 7-day free trial.

10/02/2026

Does growing your dance studio always mean more work for you?

More classes.
More admin.
More decisions.
More things only YOU can do.

Jen Dalton - Dance Business Coach and I sat down for an honest chat about how to grow your dance studio without adding more to your plate.

We talked about:
✅️ What to simplify, delegate or stop doing
✅️ Where to start when everything feels overwhelming
✅️ Why the Facebook ads you like aren’t always the ads that get more students
✅️ Using AI to save time without getting lost down rabbit holes
✅️ Rethinking how we run our studios as families’ needs change

One idea I’d love you to take from this: get curious about the things you’ve always done. Are they still working for your studio, your families and you?

What’s one thing in your studio you’d love to take off your plate?

If paid ads are on that list, my Preschool Dance Marketing program includes done-for-you Facebook and Instagram ads, plus support with social media content, local visibility, search optimisation, and conversion strategies.

Apply here: https://apply.dancestudiomarketing.co/

How do you grow your dance studio without working more? In this con...

09/30/2026

This is costing you dance students! 😫

I’m talking about the belief you have that offering a free trial is devaluing your dance school!

Parents aren’t looking for freebies - they’re looking for certainty.

And a free dance trial gives them a no-risk way to say:

“Yes, let me try this to see if it feels right.”

You’re not devaluing your dance studio....you’re creating a doorway into it.

Free doesn’t mean “cheap.”

Free means strategic, when it’s done right.

If you want more families to choose your dance school, give them a reason to take that first step.

Want to learn the newest marketing strategies that are working right now for dance schools?

Comment PRO and I’ll send you the link to join Dance Marketing Pro on a 7 day free trial.


dancestudiomarketing danceschoolmarketing danceschoolmarketing

09/29/2026

No tricks. Just treats for your content calendar 🎃

Save this for your October content planning

The right content ideas help parents:


👉🏼 Discover you

👉🏼 Trust you

👉🏼 Choose you

Your dance school content should be doing at least one of the following:


💃🏼 Helping new parents find your dance studio (think: dance classes near me, kids dance classes, beginner dance)


💃🏼 Showing what it actually feels like to be part of your dance community
💃🏼 Answering the questions parents are already asking

Because parents don’t just choose any dance class, they choose based on it being the right fit. 


Want help building marketing your dance school so that you don’t just wake up to new followers but more dance enrolments?

Comment PRO and I’ll send you the link to join Dance Marketing Pro on a 7 day free trial.

09/28/2026

"I'm not doing that, no way."

That's what Lisa said about Facebook ads. She's owned That Dance Place in Melbourne for almost 26 years and always relied on word of mouth. She even told me she was a little scared of the internet 😬

Then she joined my Preschool Dance Marketing program.

In 3 months:

✔️ 119 leads at $12.35 each
✔️ Around 70 to 80 preschool bookings
✔️ New enquiries still rolling in during September, when most studios have written the year off

Her receptionist came back from 3 months overseas and asked, "Where are all these people coming from?"

The best part? Lisa didn't have to become a marketer. We ran the ads for her and taught her how it all works along the way.

She's just signed up for another full year.

You don't need to love marketing to fill your preschool classes. You just need the right system and someone in your corner.

Want your preschool classes this full next term? Apply here 👇
https://apply.dancestudiomarketing.co/

Want to know how to get more dance students? Lisa from That Dance P...

09/25/2026

💥Tried-and-tested CTA’s you can copy to 👇🏼

→ start conversations
→ grow your following with dance parents 

→ drive more dance enquiries

→ fill your dance classes faster

📌 Save this post to get more people to engage and take action from your dance content

And if you want more marketing strategies and templates like this for your dance business 👇

👇🏼 Comment ‘Pro’ below and I will send you a link to join Dance Marketing Pro community where we share the marketing strategies that are working right now for dance owners.

Will you try these strategies?

09/23/2026

Parent’s aren’t enroling into dance schools the way they used to.

One touchpoint used to be enough, but not anymore.

Now most parents need multiple touch points before trust and credibility is established for your dance school.

And if any of those touchpoints show something inconsistent, or nothing at all, the whole chain breaks.

This is why omni-presence matters so much for dance studio marketing in 2026.

It’s not about being everywhere for the sake of it.

It’s about being findable at whichever point a parent happens to check.

Some will decide fast, off one great reel.

Others will circle back three or four times before they commit.

You don’t get to choose which parent you get. So you need to show up for both.

The dance studios winning right now are focusing on small consistent action.

Social media. Customer reviews. Optimising for AI Search. Website optimisation.

All saying the same thing, all pointing the same direction.

That consistency is what turns a maybe into an enquiry.

Want help building marketing that shows up at every touchpoint, not just one?

Comment PRO and I’ll send you the link to join Dance Marketing Pro on a 7 day free trial.

09/22/2026

😍This reel takes less than 30 seconds to create..

And the best part?

It will help you book more dance class trials this week!

No pushy marketing required.

Just compassion, empathy and proof!

Who doesn’t love high converting content that takes less than 30 seconds to create and can be used over and over again?!

Let me know if you will try this!

Want to learn the newest marketing strategies that are working right now for dance schools?

👇🏼 Comment ‘Pro’ below and I will send you a link to join the Dance Marketing Pro community on a 7-Day free trial.

09/21/2026

09/18/2026

Automation isn’t about replacing people. 😤

It’s about freeing you up to focus on what only you can do - building community, leading your team and connecting with families.

But not everything should be automated…

Don’t automate the heart of your dance business instead of the hard parts.

No piece of software can replace your warmth, your energy or the way you make people feel.

So automate your processes.
But humanise the experience.

The balance between efficiency and empathy is what separates good dance studios from great ones.

So, if you’re ready to simplify your dance systems without losing your human touch join us inside Dance Marketing Pro.

👇🏼 Comment ‘Pro’ below and get started on the 7-day free trial.