Hammer + Nail

02/14/2025

I like lots of things. But there are three things I like most. LOVE, LOVE, and LOVE.

✍️ AngelinaBorisova

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03/09/2024

We’re all in for wicked female empowerment & women who live unapologetically! March 8th and every day of the year.

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11/01/2023

It’s been 9 bloody years our company has been hammering frighteningly authentic ideas and nailing killer creative. We literally rose from the dead in 2014. The clients keep getting more interesting (to say the least) every year, and our team keeps shocking us with talent and loyalty beyond words. Let’s call this one the HallowThanks post. That way we don’t have to post on T-Giving. 👻

New projects (digital AND physical) rolling out soon.
Bodies are gonna hit the floor!
Stay tuned kiddos!
. .

05/06/2023

THE BATTLE IS REAL!

Cinco de Mayor is in honour of a military victory in 1862 over the French forces of Napoleon III.

is not Mexican Independence Day, a popular misconception. Instead, it commemorates a single battle. In 1861, Benito Juárez—a lawyer and member of the Indigenous Zapotec tribe—was elected president of Mexico. At the time, the country was in financial ruin after years of internal strife, and the new president was forced to default on debt payments to European governments.

It was an almost unbelievable victory for the Mexican forces, underdogs who defeated one of the most powerful armies in the world. Yet, Cinco de Mayo is not widely celebrated in Mexico outside of Puebla.
In the United States, though, Cinco de Mayo has become a way to honor Mexican culture and heritage. More power to the !

✍️
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**he

03/18/2023

Another two days left for . We’ve been at it all week. The music is ALL here. Artists definitely come with their A-game.
Hit us up to hang if you’re here too 🤙!

03/09/2023

International Woman’s Day. March 8. Holds a very different meaning throughout the world. Growing up a Russian immigrant I recall how important this day was. Not in the flowers or chocolates or some throw away chachki that men think they “have to” gift women in their lives. But in the history and meaning of March 8th.

IWD is more than a global celebration of social, economic, cultural and political achievements of women. It’s not so much a holiday as a day of recognition and action.

IWD originated from women’s suffrage and labor movements in North America and Europe during the early 20th century with Socialist and far-Left roots. In some parts of the world, IWD still reflects its political origins with protests and calls for radical change; in other areas, particularly in the West, it is largely sociocultural and centered on a celebration of womanhood. Here, in the States, we have a way of filtering, watering down, homogenizing, and twisting it all around for cheap profit.

A close female friend posited earlier: “How much do you think a mother of 7 starving kids in Nigeria gives a s**t about women’s empowerment, gender identities and body positivity? Or a muslim woman that lives in fear that her family can stone her to death if she remove her veil?
Empowerment and society’s misconceptions of ego really has the upper hand.”
The reality since the beginning of time has been this: No woman = no man. We can argue that we evolved from Protozoa but let’s not.

Can we or can’t we today define what a “woman” is?

Another close female friend put it this way: “If gender is a construct, the mere notion of being a woman is meaningless. Unfortunately. This is today. Here and now. Are we in this country systematically erasing the concept of what a woman is and has been throughout history? Will the notion of the Divine Feminine be gone from our collective consciousness soon?”

Food for thought over a martini and a smoke late at night. Cause for action the next day.

March 8th is a necessary step towards the representation of women, equal rights and justice.

- Max Yampolsky
CCO, Hammer + Nail NYC

✍️: AngelinaBorisova

✊💃🏻💃🏼💃🏽💃🏿✊

01/01/2023

HAPPY BLOODY NEW YEAR! WE’RE HITTING THE OPTIMISM SWITCH FOR 2023. BUT ALWAYS PREPARED FOR ANYTHING THAT MAY COME OUR WAY. HEALTHY PEACEFUL ONE TO YOU & YOURS FROM OURS!

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11/25/2022

Here’s Johnny. Be like Johnny. Keep smiling.
Happy Thanksgiving to all of you from all of us! 🖤⚡️🖤

01/01/2022

We know. Betty White. Let’s do 2022 for her like it’s 1999! Healthy Peaceful New Year From Us To You!

Design: Angelina Borisova

05/26/2021

CD...CDing. The world is right.
Interviews by Max Yampolsky

Experience the latest in luxury living in the Summer 2021 Luxury Homes Magazine. Find your dream home with Long & Foster.

01/18/2021

The time is always right to do what is right...