BBDO Worldwide

07/27/2021

From developing inclusive policies, to baking DE&I into our client briefs, and leading by example, WW Chief Diversity Equity & Inclusion Officer Jason Rosario breaks down the responsibility we each have, no matter our title, to build representative ads via Ad Age. Read more here:

Diversity, equity and inclusion in advertising isn’t just the right thing to do for society, according to industry experts. It’s also smart business strategy.

07/26/2021

Today marks the 31st anniversary of the Americans with Disabilities Act, a landmark moment for every American with disabilities. The ADA allows us to exist with our basic rights, but it’s our voices that continue the fight for equality and accessibility, a fight that is far from over. In the next few days, you’ll be hearing from us, the talented people with disabilities that make the work happen at BBDO.

Image Description: A powerful ADA 31st anniversary celebration post that visually communicates Boldness of our community. Bold typographic expression of ADA is set in white, thick, san serif, and centered against black background. 31 is in energizing purple, interacting between the ADA letterforms.

Above the ADA 31 lock up it says “Celebrating 31st Anniversary,” and below states “American Disability Act."

07/21/2021

Shelters are the first place people look for a new pup, but often times they don’t adopt due to the assumption that the dog has behavioral problems from the past. To help combat this stigma, Pedigree has a new global campaign that encourages adoption of deserving shelter dogs. Shelters are full of good dogs, they just need good homes. See the fantastical former lives of shelter dogs, and read more on Little Black Book:

Little Black Book, The films from BBDO New York and director James Rouse are based on the real truths that owner's circumstances not dog's behaviour lands them in pet shelters

07/06/2021

Today we’re excited to welcome the Facebook app to the BBDO family! We can’t wait to get to work helping to further this iconic brand. BBDO WW President & CEO, Andrew Robertson, said it best: “Every day 2.7 billion people around the globe use the Facebook app to connect to the communities that matter to them. You don’t get the chance to work on a brand with that kind of scale and impact every day. Happily, today we do. We are thrilled to be given the chance to help tell Facebook’s story.”

Read more on Adweek https://www.adweek.com/social-marketing/facebook-creative-x-pivots-to-an-agency-roster-model/

06/25/2021

BBDO was the Third Most Awarded Agency Network at this year’s Cannes Lions International Festival of Creativity. Overall, 24 BBDO agencies around the globe combined to win 78 Lions for nearly 30 clients, across 23 categories including 5 Grand Prix, 12 Gold Lions, 23 Silver Lions, 38 Bronze Lions, and 110 additional Shortlists. Congratulations to the teams behind The Work. The Work. The Work. that won! Read more here: https://prn.to/3qCq8TL

06/25/2021

Congratulations to AMV BBDO for being named Cannes Lions International Festival of Creativity Agency of the Festival as the single most awarded agency this year. The agency won a remarkable 5 Grand Prix, 5 Gold Lions, 9 Silver Lions and 8 Bronze Lions, including the Festival’s top Lion, the Titanium Grand Prix for its “ ” campaign for Bodyform/Libresse. The campaign was also awarded Grand Prix in Health & Wellness, Film Craft and Film. The agency also won the Lions Health United Nations Foundation Grand Prix for Good for The Central Office of Public Interest’s (COPI) “addresspollution.org” campaign, and various Lions for campaigns from Bombay Sapphire and Macmillan Cancer Support. Bravo!

06/07/2021

Congratulations to Creative Directors, Fernando Duarte and Henrique Del Lama from AlmapBBDO for being named to Adweek’s Creative 100 in the International Agency Leaders category! https://www.adweek.com/agencies/2021-creative-100-international-agency-leaders/

03/09/2021

Thank you to Fast Company for naming BBDO one of the Most Innovative Companies of 2021! We’re grateful to partner with some of the best clients in the business to always innovate The Work. The Work. The Work.

Read more: https://www.prnewswire.com/news-releases/bbdo-named-fast-companys-2021-worlds-most-innovative-companies-for-the-fourth-year-in-a-row-301243306.html?tc=eml_cleartime

02/23/2021

“Figure out what inspiration each person needs to perform at their best.” – David Lubars, BBDO Worldwide Chief Creative Officer on what drives the outstanding creative culture at BBDO Worldwide in his latest Q&A with CRESTA

Read the full interview here

The celebrated CCO opens up (and challenges) our questions on what drives the outstanding creative culture at BBDO Worldwide

02/05/2021

NFL programming has been the most resilient live TV throughout the pandemic. Hear why the Super Bowl will continue to provide the best audience that marketers can buy from BBDO WW President & CEO Andrew Robertson, who joined CNBC’s Squawk Box this morning.

This year's Super Bowl is going to look different for fans and advertisers alike. Major brands like Coca Cola, Pepsico and Budweiser have decided not to run commercials this year. Andrew Robertson, president and CEO of BBDO Worldwide, joined "Squawk Box" on Friday to discuss.

01/12/2021

12/07/2020

Excited to announce that AMV BBDO's for Bodyform/Libresse, and IMPACT BBDO Dubai's ‘The New National Anthem Edition’ for An-Nahar were two of just four winners of this year’s Immortal Awards. Great work by all!

Read about the awards here:

Little Black Book, Just four projects crowned Immortal as only five receive coveted Commendations