01/12/2026
📍 NRF Big Show — on the ground, in the room, ahead of what’s next.
Today, Jee Nah Chang Walker and Annie Roccuzzo spent the day immersed in the conversations shaping retail’s next era — with one session standing above the rest.
Prat Vemana, Executive Vice President and Chief Information and Product officer at Target (client), joined Ashley Kramer, VP Enterprise at OpenAI, for a compelling discussion on A New Era of Retail: Inside Target’s Tech-Led Transformation with OpenAI.
What made this moment important:
▪️The conversation showed how AI is reinforcing, not replacing, Target’s identity as a style- and design-led retailer
▪️It highlighted how AI is transforming every moment of the guest journey while empowering team members behind the scenes
▪️Most notably, it marked a mindset shift: from a company that uses AI to one that truly runs on AI — and what that unlocks for growth, culture, and experience.
The discussion was real and human-centered, a clear signal of where retail is headed and how leadership, technology, and trust must move together.
Days like this are why we show up in person: to listen closely, sharpen our point of view, and bring future-ready thinking back to our clients.