09/17/2026
Adventure, culture, creativity and biodiversity are helping tell a new story of Nayarit. 🌿🌊⛰️
This week, ENroute Communications proudly represented Nayarit at the Adventure Travel Trade Association (ATTA), connecting with travel advisors, tour operators, media and adventure travel professionals to showcase the destination’s growing opportunities in outdoor sports, cultural and creative travel, community-based experiences and biodiversity.
Our participation at ATTA is part of a much broader campaign to position Nayarit beyond sun and beach — a strategy that has taken these stories to audiences and industry partners across the U.S., Canada and Mexico, as well as to the international stage through Nayarit’s participation in UN Tourism (WTO) initiatives.
From surfing, hiking and other outdoor adventures to Wixárika culture, artisan traditions, Pueblos Mágicos and the extraordinary biodiversity of places such as Islas Marías, we continue working to connect Nayarit with travelers looking for deeper, more meaningful ways to experience Mexico.
ENroute has been working with ATTA since 2024, building relationships within the adventure travel community and creating new opportunities to put Nayarit’s nature, culture and communities at the center of the conversation.
