Violet PR

Violet PR We Write the Future. PR campaigns that put companies, places and organizations on the map.

The global investment conversation is about to take center stage at , and Violet PR is stepping into it.🎤💬Every year, th...
04/08/2026

The global investment conversation is about to take center stage at , and Violet PR is stepping into it.🎤💬

Every year, this is the event where global business leaders, investors and economic development teams come together to advance foreign direct investment opportunities, and we count ourselves lucky to be a part of it. This year, in addition to our fast-paced media relations work at the event, we are thrilled to announce that our agency President April Mason will also be speaking as a part of a panel session.

This year, as we arrange dozens of media interviews for clients across the show floor, we’ll be focused on helping our partners stand out, tell their stories in compelling ways and turn interest into real FDI opportunity.

If you also plan on joining the party this year, let us know in a comment below so we can connect on the ground in National Harbor! 🥳🤝

VPR is excited to welcome two new hires to our team – Senior Account Executive Jenni Ciesielski and Account Coordinator ...
03/20/2026

VPR is excited to welcome two new hires to our team – Senior Account Executive Jenni Ciesielski and Account Coordinator Maggie Wilson! 👏🎉

Bringing a strong background in economic development, talent attraction and government communications, Jenni specializes in earned media strategy and public affairs. Prior to joining VPR, she helped elevate the voices of cities, counties and states through integrated marketing campaigns. Maggie joins as an Account Coordinator and a graduate of Syracuse University’s Newhouse School. With hands-on campaign experience and a passion for strategic storytelling, she supports media relations and client initiatives across the firm.

We’re thrilled to have them both on board and look forward to the impact they’ll make.

Ready, set, SORT! 📦🧹🫧VPR spent some time giving back to the community this month by lending a helping hand to our neighb...
03/18/2026

Ready, set, SORT! 📦🧹🫧

VPR spent some time giving back to the community this month by lending a helping hand to our neighborhood non-profit, .kitchen!

Toni’s Kitchen provides food to neighbors in need in ways that respect their dignity, improve health and foster independence. Their goal is to ensure reliable access to healthy food for residents of Montclair, Bloomfield and West Orange, NJ. Our team spent time supporting Toni's by cleaning, organizing, and sorting their stockrooms to increase efficiency and ease their processes.

Thank you so much to Toni's Kitchen for the chance to be of help! Your work in our community means the world to us!

In 2024, the   brought Violet PR on board to begin to amplify awareness of its flagship customized training program, NCE...
03/17/2026

In 2024, the brought Violet PR on board to begin to amplify awareness of its flagship customized training program, NCEdge.

The goal was twofold: drive greater in-state participation from employers seeking skilled workforce solutions, and attract national and international businesses to relocate to, or expand in, North Carolina.

In its first year alone:

📰🎤 Our campaign secured national
coverage in outlets including The Wall Street Journal, Forbes, NASDAQ,
MSN Money, The Manufacturing Executive, Area Development Magazine, Simple Flying, and Manufacturing Dive, and more.

📋🏢We elevated regional visibility with North Carolina’s employers through coverage in state in The Charlotte Ledger, Triad Business Journal, Triangle Business Journal, WGHP (FOX8), WPTF Radio, and WNC Business.

✍️🎉We partnered with NCEdge to craft narrative-driven case studies showcasing the details of the customized training solutions crafted.

These stories were positioned as proof points to bolster recruitment, retention, and economic development conversations statewide and beyond.

đź”—Learn more about this PR success story here: https://violetpr.com/client-showcase/ncccs-workforce-edge

Great design doesn't just support a story. It helps it stand out. Our creative team amplifies public relations campaigns...
03/09/2026

Great design doesn't just support a story. It helps it stand out. Our creative team amplifies public relations campaigns with strategic visual storytelling, from digital and print collateral to video, photography, social media assets, email marketing and website enhancements.

Whether clients come to us with a clear vision or just the spark of an idea, we operate as a true partner, bringing concepts to life across platforms while staying grounded in brand voice, values and messaging.

This integrated approach has helped organizations like Biggins Lacy Shapiro & Co. strengthen their market presence and evaluate thought leadership across earned and owned channels

đź”—Learn more at the link in our bio!

Through our work with the Research Triangle Regional Partnership, we recently hosted journalists from Le Figaro, Ansa Ne...
03/02/2026

Through our work with the Research Triangle Regional Partnership, we recently hosted journalists from Le Figaro, Ansa New York, and La Lettre de l’Audiovisuel for an inside look at North Carolina’s innovation ecosystem.

During their visit, they toured NC State University’s Centennial Campus and visited bioMérieux, Biolabs Durham, Astellas and Cellectis. They also connected with regional experts, including Ryan Combs and leaders from the North Carolina Community College System. From workforce development to life sciences growth, they experienced firsthand what’s driving the region forward.

Real media impact starts long before dirt is moved 🏗️The commercial real estate projects that generate meaningful covera...
02/27/2026

Real media impact starts long before dirt is moved 🏗️

The commercial real estate projects that generate meaningful coverage aren’t lucky — they’re positioned for it well before construction begins.

In our latest blog, Dan Johnson shares five ways to make your development media-friendly before it breaks ground — from investing in strong visuals 🎨 to aligning messaging and preparing spokespeople early 🎙️

If you want your next project to attract attention, tenants, and long-term visibility, preparation is everything.

Read more at the link in bio đź”—

We are excited to share that Violet PR will be represented at the IEDC 2026 Leadership Summit in Washington, DC next wee...
02/23/2026

We are excited to share that Violet PR will be represented at the IEDC 2026 Leadership Summit in Washington, DC next week! Our President April Mason and VP Nicole Marshall will join the Summit to connect over economic development storytelling in today’s rapidly-shifting policy environment.🌟

Be sure to stop by the Violet PR booth to say hello!

One announcement doesn’t have to mean one news cycle. 📰✨In our latest blog, Dan Popoloski shares how a single economic d...
02/20/2026

One announcement doesn’t have to mean one news cycle. 📰✨

In our latest blog, Dan Popoloski shares how a single economic development win can fuel weeks and even months of earned media when approached strategically. From maximizing the initial wave of coverage to shaping trend stories and long-form thought leadership, it’s all about turning momentum into sustained visibility.

đź’ˇ Discover how to extend the life of your next big win and keep your region in the conversation long after launch day.

💻🔗 Read more at the link in our bio.

02/18/2026

🎉 Celebrating one year of having Dan Gunderman back at Violet PR!

As an Account Manager and Content Lead, Dan has been a valuable leader across multiple client accounts while also serving as Editor of the VPR blog. His smart, engaging content writing brings our client and agency stories to life and were lucky to get to work with him.

Cheers to year one (round 2!) and many more ahead, Dan! 👏

That's a wrap on a great day at the Newark Summit for Real Estate, Economic Development, and Placemaking ✨ Violet PR was...
02/10/2026

That's a wrap on a great day at the Newark Summit for Real Estate, Economic Development, and Placemaking ✨

Violet PR was proud to sponsor yesterday's event, connect with visitors to our booth, and be part of important conversations around arts, culture, and community-driven growth. Our Founder and President, April Mason, moderated the Arts — Spaces, Culture & Catalyst panel, exploring how creative spaces help shape vibrant, thriving communities.

VPR is sending a big thank you to everyone who stopped by and joined the conversation!!

We’re looking ahead to next week’s Newark Summit for Real Estate, Economic Development & Placemaking on February 9, host...
02/04/2026

We’re looking ahead to next week’s Newark Summit for Real Estate, Economic Development & Placemaking on February 9, hosted by !

VPR Founder & President April Mason will moderate the Arts – Spaces, Culture & Catalyst panel, joined by Jon Crowley of , exploring how arts and culture can drive neighborhood revitalization and long-term growth in Newark.

✨ Violet PR is proud to sponsor this event—and we’ll have a booth! Stop by and say hello if you’ll be there.

đź”— Learn more and register at the link in our bio.

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