John ETC

John ETC I help home remodelers save $$$ when marketing without paying us up front using the “Triple S method” . Check the link below

01/22/2024

A very simple way to make your CPC
(Cost-per-click) go down as a home remodeler is by simply calling out your audience in the beginning of the ad

EX:HOMEOWNERS IN SAN FRANCISCO

01/22/2024

If your landing page, as a home remodeler, is simply a contact form and nothing else. Then throw it out

NOW

Add surveys and questions if you want a committed lead.

01/19/2024

If your a home remodeler or any home improvement business, you need to STOP setting up targeted audiences for your Facebook ads

Homeowners are a very broad audience, one may like surfing, the other might like to dance. etc.

Setting up targeting audiences will make sure you zip through your ad spend with little results

01/16/2024

Ads that we run for home improvement ads are very straightforward

1. Clean picture of a project

2. Call out audience (ex:homeowners in ca)

3. Target pain point

4. Offer a solution (make it sound fast and easy)

5. Then, add a call to action with urgency

01/14/2024

Leave simple lead forms back in 2023.

Your lead form should NOT look like this if your targeting homeowners…UNLESS you want to spend hours calling leads

“1.Name”

“2.phone #”

“3.address “

“4.quick summary of project”

THROW IT OUT

you need to ask detailed questions, not because you need more details

But so the homeowner can qualify themselves and get off “scrolling brain”

01/05/2024

Money is made in the follow up.

This is especially true when running ads. Just a simple follow up email or text to your leads can make your ads convert up to 10x more

This is even more important when you do home remodeling because it’s a high ticket operation

This is what we do at etc-media.org

Follow me for free tips

01/05/2024

Video ads are inconvenient if your a home remodeler

Most people make them low quality, and if you want to make funny videos, you have to rely on interests of your ideal client.

Which doesn’t work in an audience like homeowners, who are all different.

01/04/2024

A great trick that I love to use in order to save money on advertising is by setting all campaigns to start at 12 am

This way your daily budget doesn’t get run through in a matter of a few hours

I give free tips every day. Drop a follow

01/01/2024

Here are the 7 steps that our team at ETC-Media take to guarantee 5+ new booked estimates , EVERY MONTH for Home Remodelers. Without paying US upfront.

1. Scope out the Meta ads library. What is your competition doing, if anything?

2.Create new ad sets and make unique creatives, different from the competition.

3. Set up the google pixel to nurture our clients' leads

4. Connect the client's funnel (Which is built on the "Triple S" system)

5. Launch ads for 48 hrs

6. After 48 hours, check which ad sets performed, then we delete the rest. (This is how we make sure you only spend $$$ on what works)

7. Then we let the appointments roll on through.

The best part is, the client sleeps well . Knowing that they paid no money up front.

Become a client - https://etc-media.org/schedule

Or just give me a follow. I drop free tips like this every day.

12/31/2023

If you want to save money while advertising as a home remodeler, then you need to understand your competition

Do they advertise? If so you need to find out what type of ads they do.

Most likely our team will push out better ad creatives and limit how much we advertise near certain businesses

I give free tips like this everyday, drop a follow

My team: etc-media.org

The best marketing funnel for a home remodeling business is only THREE STEPS, yes only THREE. Using the "Triple S" metho...
12/31/2023

The best marketing funnel for a home remodeling business is only THREE STEPS, yes only THREE. Using the "Triple S" method.

now I can't give you all the details but the main point in the image below is that over 80% of the lead fall off is in the first step. Because 80% of those are just random people scrolling, and thats the reality.

In order for your booked estimates to be GOOD estimates, they have to be dedicated buyers

Thats the process we go through at our company, etc-media.org

I give free tips like this every day, drop a follow

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New York, NY

Telephone

+15702368998

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