The Soch Biz

04/30/2019

Shopping on Instagram just became easier. Small Businesses - your customers can buy directly from you.
Customers can also create a channel with things they want to buy - this will help increase the awareness of your products.
Anything we missed? Mention it below!

.

03/20/2019

You can create a customized button asking people to follow you on Twitter. https://buff.ly/1Ma9684 ← utilize this website, & copy-paste the generated HTML code where you want the button to appear on your website.

03/11/2019

Curious about what happens after someone sees yours Ad on Twitter? Explore here -https://buff.ly/2NTiaCe. "if people click on the link, Retweet, like or simply see the Tweet and then go to your site — you'll know where they came from."

03/11/2019

Curious about what happens after someone sees yours Ad on Twitter?
"if people click on the link, Retweet, like or simply see the Tweet and then go to your site — you'll know where they came from."
Explore more in the article

Learn how to use website tags to track when people come to your website from Twitter and actions they take on your website.

03/08/2019

Tweets, along with their impression and engagement metrics, are usually updated within a few seconds - real time data! You can go up back to analyze your data as far as September 2013.

03/08/2019

Twitter allows you to monitor & interact with people talking about your company (& even your competitors).
Ps: Twitter allows you to develop friendly relationships with Journalists/Bloggers.

03/07/2019

Twitter Analytics is important because it tells your how engaged your brand is; good engagement will help you drive traffic to your site.
Good traffic gives your to opportunity to convert and nurture leads into customers.

03/06/2019

In the dashboard, you can customize it to meet your date range, I recommend conducting an audit at the end of each week. does a great job of defining each matrix, but if you have questions, leave them in the comments!

03/05/2019

Using Social Media Analytics is crucial.
It is a neat display of your performance, strengths & areas for improvements.
gives you free insights. To access - Click on your profile button & select "Analytics"

03/04/2019

Happy March!
I am still writing 2018 on all my calendars.... anyways the word on the street is Soch Biz will be covering the topic of Twitter Analytics this month!

03/01/2019

ThIs image by highlights difference between SEO and SEM.
Want to get a deeper understanding of SEO and SEM, explore this blog!
https://blog.alexa.com/sem-vs-seo/

02/28/2019

Key similarities between SEM & SEO include
Both require knowledge of target audience, research to target specific keywords, Drive traffic to your website by increasing visibility and continuous testing & monitoring for optimization.