12/08/2023
Just a few days ago, AGT shared a captivating snapshot featuring Josh Alfred's failed audition. It may have been a missed chance, but in my opinion, he created a global strategic opportunity.
Even though he did not get the vote of AGT's judges, he succeeded in putting his face into the minds of people using a very unique strategy. A strategy that can also be applied in marketing.
People will not know you or your business until it is positioned properly. To position yourself or your business properly you need to:
✅ Identify your target audience
✅ Offer the right product
✅ Craft a positioning strategy.
✅ Be committed to success.
✅ Be consistent
✅ Be prepared to make strategic sacrifices
✅ Continuously improve
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