12/15/2025
Arts & Intelligence will represent a select group of AI-first creators. OneDay debuts as the first creative studio operating within the Arts & Intelligence ecosystem. Founded by director Samir Mallal, OneDay contributes a cinematic approach to AI-native storytelling, with original IP, rapid prototyping workflows, and a distinctive visual identity that reflects the speed and possibility of the medium. OneDayâs leadership includes partner and director Bouha Kazmi, and strategist Madelaine Guppy, whose combined backgrounds span commercial storytelling, music video direction, feature documentary, and spatial. Their recent short-form work â Spiders in the Sky, Atlas, Interrupted â showcases the studioâs ability to blend cutting-edge AI visuals with emotional and conceptual narratives, positioning them as a creative force within Arts & Intelligence. Since launching, the studio has produced original AI narrative content that has been featured in The New York Times, The Guardian, BBC, and Variety, underscoring how strongly this new model is resonating.