Bayard Advertising Agency

Bayard Advertising Agency Leaders in Talent Acquisition Since 1923. Since 1923, Bayard has been a pioneer in the recruitment marketing space. At Bayard, We Get Talent.

With a focus on innovation, we partner with clients across multiple industries to engage and acquire the most qualified and diverse candidates. As a full-service agency, we help our clients achieve their hiring goals through cost-effective methods that deliver high ROI. Our suite of services includes Creative Solutions, Data & Insights, Digital & Social Marketing, DE&I Strategy, EVP & Employer Bra

nd Development and Programmatic Advertising. Inspired by institutional wisdom, our team of thought leaders offers adaptable solutions based on industry best practices and innumerable case studies. With nearly 100 years of business acumen, we understand the array of challenges facing talent acquisition leaders, and we work hard β€” and collaboratively β€” to deliver results.

07/06/2023

Our first July spotlight is on Megan Brown β€” the Project Manager on our marketing team. She has been with Bayard for about six months. Check out some fun facts about Megan:

πŸ”Ή In her dreams she always has a British accent.
πŸ”Ή She is a homeschooling mom of 3.
πŸ”Ή She was voted funniest in 8th grade.
πŸ”Ή Her favorite part of working at Bayard is working on the Marketing Team. "I always feel taken care of, respected, and encouraged to push creative boundaries."

Thank you, Megan, for bringing a new creative edge to the team. We appreciate you! πŸ’™πŸŽ‰

Happy 4th of July! πŸ‡ΊπŸ‡Έ Let freedom ring and may the spirit of independence ignite your drive for success. Today, let's ho...
07/04/2023

Happy 4th of July! πŸ‡ΊπŸ‡Έ Let freedom ring and may the spirit of independence ignite your drive for success. Today, let's honor our founding father's legacy by pursuing our dreams, embracing diversity, and fostering unity. Wishing you a day filled with joy, gratitude, and renewed determination.

06/26/2023

Finishing out our June employee spotlights is Glorivi Almanzar. Glorivi is an HR generalist on our People + Culture Team and has been with us for about 6 months. Check out some fun facts about Glorivi:

πŸ”Ή She loves dancing
πŸ”Ή She loves to travel and has been to 14 countries
πŸ”Ή She enjoys working out and being outdoors (bike riding, playing softball, volleyball, exploring)
πŸ”Ή Her favorite part about working at Bayard is working with so many creative and forward-thinking individuals. "Everyone is always willing to help and collaborate. It helps that we have fun and laugh while we work."

Thank you, Glorivi, for all that you do! πŸŽ‰πŸ’™

Check out our latest insightful article about artificial intelligence and Google ads and how they, together, will revolu...
06/23/2023

Check out our latest insightful article about artificial intelligence and Google ads and how they, together, will revolutionize recruitment marketing into the future. The article, co-authored by our very own Megan Weinert, Director of SEM, and Nicole Nehrbas, SEM Team Lead, is available at the link below. πŸ‘‡

https://bayardad.com/insight/ai-google-ads-the-future/

Generative AI is the newest tool in machine learning, and it will significantly change the way we use the internet in ways that we have never experienced before. It can allow people to generate not only conversations with chatbots, as we will discuss in this article, but it can also create images an...

Today, Bayard honors freedom and equality. As we commemorate Juneteenth, let us reflect on the resilience, strength, and...
06/19/2023

Today, Bayard honors freedom and equality. As we commemorate Juneteenth, let us reflect on the resilience, strength, and triumph of a community that has persevered against unimaginable odds. Let us embrace the spirit of Juneteenth, not just as a historical milestone, but as a call to action β€” to create a future where every voice is heard, and every individual is respected and valued. Together, we can build a society that thrives on diversity, inclusivity, and empowerment.

Artificial intelligence (AI) is taking the recruitment world by storm and helping streamline processes that used to take...
06/16/2023

Artificial intelligence (AI) is taking the recruitment world by storm and helping streamline processes that used to take a tremendous amount of time for TA teams. Our latest blog explores how to best utilize AI in your recruitment process and the benefit these tools provide to the candidate experience. Read the full blog at the link below. πŸ‘‡

https://bayardad.com/insight/revolutionizing-candidate-experience-how-ai-transforms-recruitment-processes/

Artificial intelligence (AI) is playing a greater role than ever in the workloads of HR and talent acquisition professionals. This technology β€” which includes machine learning (ML), deep learning (DL), and natural language processing (NLP) β€” can improve the candidate experience, increase efficie...

06/15/2023

The June Bayard Brief has arrived! Be sure to visit the link below to get the full downloadable version of our team's latest insights on the labor market.

https://hubs.la/Q01Tz9jC0

06/14/2023

Our next spotlight is on Javeria Khan. Javeria is the learning & development program manager on our People and Culture team and has been with us for almost a year. Check out some fun facts about Javeria:

πŸ”Ή She is bilingual and knows both Urdu and English fluently.
πŸ”Ή She is the first in her family to earn a master's degree.
πŸ”Ή She LOVES traveling and has been to 9 countries.
πŸ”Ή Her favorite part about working at Bayard is "working with my team and the flexibility that Bayard provides!"

Thank you, Javeria, for all your dedication to making Bayard a great place to work and for challenging us all to do better in our roles! Cheers to you. πŸŽ‰πŸ’™

06/12/2023

In this month's , Blair Brown reviews May's surprising job growth and the ever-resilient labor market. Check back later this week for the full, downloadable version of The Bayard Brief with all the details.

In today's competitive job market, the best talent isn't always actively looking for opportunities. In fact, it may take...
06/09/2023

In today's competitive job market, the best talent isn't always actively looking for opportunities. In fact, it may take some finessing to your recruitment strategy to find and attract these candidates. In our latest blog, explore some strategies to tap into that hidden talent pool. Read the full blog at the link below. πŸ‘‡

https://bayardad.com/insight/innovative-strategies-for-targeting-passive-candidates/

As many regions continue to face record low levels of unemployment, more talent leaders are considering a shift of resources towards sourcing passive candidates. In doing so, it is important to understand the main differences between active and passive job candidates. Active job candidates have a de...

06/05/2023

The first spotlight for June is on Kourtney Dale. Kourtney is the People Operations Manager on our People + Culture team and has been with Bayard for about 2 years. Check out some fun facts about Kourtney:

πŸ”Ή She used to play the flute and was second chair.
πŸ”Ή She used to be a gymnast.
πŸ”Ή Her favorite books are any written by Colleen Hoover.
πŸ”Ή Her favorite part about working at Bayard is being a part of the People + Culture team and having an impact on the company culture. "I enjoy the endless opportunities that Bayard has to offer."

Thank you, Kourtney, for all your hard work for our agency. We appreciate you! πŸŽ‰πŸ’™

Address

Bayard HQ/1430 Broadway, 20th Floor
New York, NY
10018

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Our Story - Bayard Advertising

In today’s competitive job market, employers have to make the first move. Waiting for job seekers to take the lead is costly and often means few applicants, low-quality talent, and stunted growth as a company.

That’s where we come in. With nearly 100 years of experience in talent attraction, employer branding, and recruitment marketing, our expertise in the recruitment space is unparalleled. We’ve grown over the years, amassing vital knowledge, adopting modern tools, and formulating an approach that is both client-specific and candidate-centric. We’re versatile, and we offer a full suite of services - including programmatic media, digital strategy, employer branding, social media recruiting, technology consulting, and tracking & analytics - that streamline and simplify the recruitment process from start to finish.

Working with us means having a top recruitment agency in your corner - one that ensures optimal ROI and propels your company’s talent to new heights.

To learn more, visit us at www.bayardad.com.