Jess Web Creations

02/21/2026

If you:
- own a beauty product brand
and
- are looking to stand out
and
- boost conversion,
you'd want to make every point of interaction with your customer an experience they'd be thrilled by and would remember as yours.🤎

02/20/2026

Three ways to build a beauty brand💄

02/07/2026

01/13/2026

😅😅

Well the story goes like this...
Ashy Ashlee is ashy this winter.
But you see she's been ashy all summer and fall, ignoring every skincare product on her shelf and now she’s so dried out it’s officially an emergency 🚨

So she hauls herself over to Clinique and rings the alarm 🆘 It's like an entire situation🥺

And right on cue, the very reliable, skin-saving Clinique dermatologists rush to her aid with the...
🥁🥁 THE TURNAROUND OVERNIGHT REVITALIZING MOISTURIZER👏

I'll check on Ashlee in the morning🕦

10/02/2025

If you’re a beauty brand founder hiring full-time for design or social media content, my DMs are open. 💕

Email: [email protected]

09/30/2025

Feed design + creative image carousel.

I just put together a sample feed design and carousel concept for a product.
When I approach projects, first I start with strategy, research, and planning so that every piece of creative work aligns with the brand’s bigger vision.

For small founders, a feed and carousel like this can give you the same creative edge as a big brand without the heavy budget. For bigger beauty brands, it saves time, money, and manpower and give you 10× move creative freedom.

I’m looking to join a beauty product brand remotely, full time. A brand in need of someone to turn their vision into full campaigns. I create sleek landing pages, creative product images, and social media content that all flow together seamlessly.

My skill set:
Creative direction and strategy
Brand and campaign research
Content planning
Social media design and management
Video editing for campaigns and ads
Landing page and web design
Promotional design for print and digital
Feed and carousel design
Concept development for product launches

09/25/2025

I designed these creative product visuals for newest product the vizor

I've been working on the creative strategy for this campaign and focusing on cohesion because I want something tight, a smooth brand experience.

So I did some research, and eventually came up with some ideas for the product visuals and thought I'd create and share them first, while I develop the other parts of the campaign. out my vision and I think this vision is popping. So in this campaign, I will be focusing on cohesion and visual metaphors that communicate a product effectively.

Major brands that use creative strategies like these average 2–3x ROAS, and the entire point of visualizing products creatively is to maximize conversion.

I can't wait to show the entire campaign. Stay with me.

09/22/2025

Feed design + sample carousel post for .co

09/19/2025

Creative product visuals for a small beauty brand named .co founded by

When we say "clean", we're talking loveASTA. Elegant and clean.

It might take a while before I post my first reel, as I'm building my portfolio currently. So I'll just add my process here.

My process (at least for now):
1. I start with research, learning everything I can about the brand. The brand's look, the feeling it evokes, their unique selling point, current marketing style and opportunities to improve, etc

Then I develop a creative strategy. This is where I brainstorm and visualize the end result, then I start working backwards.

I go on Pinterest which is so inspiring, that's where i get insight on the latest trends in beauty marketing and I create my moodboard for creative visuals to visualize and correct my strategy.

Then I start creating and editing, with AI tools, Photoshop, Canva, etc depending on what it is I'm working on.

Then I compile and post or if it's for a real client, I submit for revision, we go over the results, make adjustments if necessary and I finally deliver all agreed deliverables.

If you’re a beauty brand founder hiring for design + social media content, my DMs are open.

09/18/2025

In conclusion of "the Rhode to fall is tinted" mock campaign, I'm posting everything I did for the campaign here.

In this series, I explored video for the first time. I kept it super short so I didn't feel overwhelmed; it can become too much really quickly. I'm looking to keep learning and create better video ads for the next campaign, but I'm glad I started. I happen to be so scared of videos, and to be fair, they are super challenging but absolutely learnable. I can't wait to be a master.

This is everything I did in this campaign:

Cover

Sales landing page design

Feed design

Instagram carousel design

Creative product image design

Creative Instagram single post

THIS CAMPAIGN I ACHIEVED:

1. Improved product visuals (my product visuals look pretty...👍🏾 if I should say so myself)

2. Model consistency, which helps the story

3. I'm really impressed with how the seamless carousel turned out. Like... I did that👌🏾

WHAT I'LL DO BETTER IN THE NEXT CAMPAIGN:

1. A better ad creative video

2. Achieve better cohesion. I am beginning to doubt my choice of combining espresso and raspberry. Although these are officially the fall lip tints, I don't think they complement each other really well. In future campaigns, I'll probably just stick to one product. The campaign should feel like a cohesive experience.

3. I'll aim for better natural realism with the models

Uhm... Yeah...😐 Also, I'm in search of a full-time remote job, (US or UK-based). So if you're an employer looking for a creative designer like me, check out my portfolio (link In bio) and reach out, let's schedule an interview.

09/16/2025

Sales landing page for Rhode's fall-inspired 🍂 lip tints.

Espresso ☕ & Raspberry jelly 🍒

This entire campaign will be about the espresso and raspberry jelly lip tints. I'm giving them their own stage to shine just like lemontini did throughout the summer campaign.