Huddled Masses

Name: Huddled Masses
Address: New York, NY, US
Telephone: +18324021051

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Huddled Masses

We help agencies, marketers, and new businesses thrive in the digital ecosystem. The future is brands that consumers rely on to help them succeed.

The future of advertising is about empowering consumers through live, on-demand, in-demand content that supports them anywhere, any when on any platform. Content that supports consumers has become a critical vehicle to optimize and garner more return on your marketing efforts. Brands are evolving into integral collaborators in the production of their end users' ideal lives. Brands they can trust t

o support and inspire them in creating the lives of their dreams – through the stories those brands tell, the applications they provide and their platform agnostic approach, from print, to tablet, to mobile phone, to applications, to interactive television and beyond. Brands that are accessible everywhere and anywhere within the digital ecosystem will continue to succeed.

10/31/2024

📣 We're excited to announce that Direct Digital Holdings has unified our buy-side businesses, Orange142 and Huddled Masses, under one brand to better support small and mid-sized businesses (SMBs) in the digital world! Together, the newly unified Orange 142 team is delivering a more comprehensive, integrated approach that empowers our clients with data-driven insights, the latest technologies, and optimized marketing investments to drive performance.

By combining two teams with unique strengths, we’re able to offer even more impactful strategies across key areas—like influencer marketing, organic social media, OTT/CTV, video, and streamlined digital solutions such as website optimization and CRM implementation. These expanded capabilities are designed to help our clients seize every digital opportunity and elevate their growth.

Mark D. Walker, CEO, Co-Founder, & Chairman of DDH, says it best: “By unifying Orange 142 and Huddled Masses, we’re building a buy-side business that optimizes client investments and levels the playing field with larger competitors.”

Read more in our latest press release: https://hubs.ly/Q02Wsrwk0.

07/15/2024

Gen Z is a vital yet challenging audience for marketers. Our latest blog post explores effective strategies to authentically connect with this diverse and tech-savvy generation. At Huddled Masses, we specialize in crafting campaigns that resonate with Gen Z, leveraging digital channels to boost engagement and reach. Discover key insights and actionable tips on how to successfully engage Gen Z. Read or listen to the full blog post here: https://hubs.ly/Q02GBSm30.

06/24/2024

The stakes couldn’t be higher this election cycle. Navigating the digital landscape is crucial for political campaigns this election cycle. Our latest blog post dives deep into effective tactics to amplify your message and reach your audience.

At Huddled Masses, we specialize in crafting tailored digital advertising strategies that help you connect with voters and drive your campaign forward. Ready to elevate your campaign? Read the blog to discover how we can help: https://hubs.ly/Q02D4k400.

06/19/2024

Huddled Masses is proud to celebrate Juneteenth! As a Black-owned and women-led company, this day is significant for us. Juneteenth marks the end of slavery and the beginning of the journey toward dignity and equality.

Diverse voices strengthen our society; we see this firsthand within the Direct Digital Holdings family. We empower diverse publishers and support a more inclusive programmatic advertising landscape through initiatives like our sister company, Colossus Media SSP's Project Momentum.

Join us in honoring this day and learn more about our commitment to diversity and equality. Read the full blog here: https://hubs.ly/Q02Cmz5p0.

Happy Juneteenth!

05/31/2024

Texas, here we come! Our Sales Director, Traci Litts, is headed to the HUB Connection Forum in Austin next week. Hosted by the Texas Lottery Commission and the Texas Workforce Commission, we’re excited to learn about agency HUB programs and procurement processes. We look forward to participating in roundtable networking sessions and introducing our integrated marketing solutions to align touchpoints, optimize customer journeys, and drive ROI.

05/30/2024

🚨Success story alert! Huddled Masses partnered with a risk management client to update their website’s look and feel, increase quality leads, lower cost per lead, and optimize their CRM system. Discover our approach and the impressive results in our latest blog post: https://hubs.ly/Q02y-KDj0.

05/23/2024

Get ready for a major shift in the advertising landscape! Social media ad spend is set to explode in 2024, and brands need to be prepared. Discover the key trends and strategies that will dominate the market in our latest blog post.

At Huddled Masses, we’re here to help you navigate this dynamic environment and maximize your ad spend for optimal results. Don’t miss out on the insights that could transform your marketing game. Read more: https://hubs.ly/Q02yhZ5f0.

05/21/2024

Did you know that Huddled Masses offers integrated marketing solutions? Our latest blog post dives deep into how our comprehensive approach can elevate your brand's presence and drive results. From strategic planning to seamless ex*****on, discover how we can help you achieve your marketing goals. Read more: https://hubs.ly/Q02x--v00.

05/14/2024

Discover the incredible journey of our collaboration with Oklahoma Proton Center in our latest case study. Witness how strategic marketing can amplify the impact of cancer therapy campaigns and transform lives. Read the full story here: https://hubs.ly/Q02x6tDz0.

05/08/2024

What an amazing time we had at the Gala last Friday, celebrating alongside our fellow The University of Texas at Austin Alumni honorees! The Longhorn 100 recognizes the incredible success of the 100 fastest-growing Longhorn-led businesses worldwide, and we’re absolutely thrilled that Direct Digital Holdings has been ranked #6 on this prestigious list. It's truly an honor that fills us with immense gratitude.

Here are some highlights from the gala, including the incredible moment of our VP of Client Solutions Jennifer Thrasher accepting the award on behalf of Direct Digital Holdings. It was a truly special moment, especially since we got to share this with our fantastic partners and clients Lauren Albright Martin and Sherenn Harter from Freedom Solar Power (also a winner), Nicole Simmons from Texas Gas Service, Angela Lee from Pragmatic Communications, and Neena Newberry (also a winner).
You can see the full list of the 100 fastest-growing Longhorn businesses in 2024 here: https://hubs.ly/Q02wz3nG0. 🤘

Texas Exes

05/03/2024

📢 Attention marketers! Curious about the impact of Google's cookie deprecation on digital marketing? Our latest article has all the insights you need. Don't miss out, give it a read: https://hubs.ly/Q02w0P9T0.

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New York, NY

Telephone

+18324021051

Website

http://huddledmasses.com/

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