Sagmeister & Walsh

04/15/2026

Difficult vs unhinged clients. What are you dealing with now 😈

02/05/2026

Answering a question about how we get new clients! Early in my career, to build up my portfolio I did a lot of personal projects, favors for friends, and low-paid projects or no paid charity work just to build a portfolio that actually showed what I could do. You need good work to get good work, and that meant starting small and over time I got bigger and better projects, it starts to snowball. Now, we put our energy into doing great work for the clients we already have. I’ve found that investing deeply in the work beats pitching any day.

But our way isn’t the only way, every studio finds new work differently and there’s no single “right” path. Some agencies grow through deep partnerships with a few clients that turn into long-term retainers. Many studios land work by becoming known for a specific niche, one industry, one style/skill, or one point of view—so clients come to them. Others invest heavily in awards, PR, or speaking to stay visible. And yes, some teams are incredible at pitching and cold outreach, and that works for them too.

The best new business strategy tends to be the ones that align with how the founders and studio actually likes to work. I prefer to spend my time making great work, not pitching. But those great at pitching have grown some incredible businesses that way too.

Any other questions for me feel free to leave in comments !

01/08/2026

Q&A about personal projects . These days for me it’s all about finding small manageable things I can make and put out in the world vs trying to take on giant new projects like I used to. The reality is between focusing on client work and having a kid that’s all the time I’ve got in a day!

12/08/2025

Here’s what I think about AI and the creative industry. At the moment we’re using ai quite a lot to visualize custom mood boards or even pre render what a tv spot should look like before we even get on set. This helps clients fully understand what they’re going to get before we spend a lot of time/money on a shoot. Because we’re working with these tools so much it’s created even more work and jobs for humans at our studio, not less. But honestly I think in the next 10-15 years humans won’t be needed. I don’t think most jobs will exist this isn’t just a problem in the creative industry, robotics and ai is coming for literally almost every job out there. So instead of whining about ai taking our jobs, which is absolutely futile and a waste of time and energy, let’s all focus on pressuring governments for policy change. Cause do you all really want your jobs that bad? Wouldn’t the world be even better if we just tax ai and robotics and we all get enough money from that to do what we want? to live create dream write think make and be with our families and focus on our mental and physical health? I don’t think this is a wild idea I think it’s what the future can and should be. That’s my take. Maybe I’m wrong. Let me know your thoughts in the comments.

02/06/2025

ICE raids are tearing families apart, with over 7,200 arrests in 9 days. The administration claims to target criminals, but nonviolent workers, parents, and children are ripped from their homes. Trump plans to expand Guantánamo Bay to detain up to 30,000 migrants—turning a site infamous for human rights abuses into a mass detention center. This isn’t just detention; it’s a modern-day concentration camp, where detainees could face indefinite imprisonment with little to no legal representation. This isn’t about public safety—it’s about fear and control. We refuse to stay silent. Here are some ways you can spread awareness and help-
📢 Support & Take Action:
🔹 Donate to legal defense funds: , , , ,
🔹 Volunteer to accompany people to ICE check-ins: Check local immigrant support orgs in your city.
🔹 Demand an end to these raids & Guantánamo expansion: Call your representatives and push for humane immigration policies.
⚠️ For Migrants: Know Your Rights ⚠️
❌ You do not have to open the door for ICE unless they have a signed judicial warrant.
❌ You do not have to answer any questions or share your status.
❌ You have the right to remain silent and ask for a lawyer.
❌ You can refuse to sign any papers without legal counsel.
📌 Know Your Rights Resources:
📖 – Legal help
📖 – Red cards to assert your rights
📖 – Immigration rights guides
Detaining migrants in a facility notorious for torture and abuse is a gross miscarriage of justice. This isn’t just an immigration issue; it’s a human rights issue.
We stand with immigrants. We stand against fear. 💔🚫

05/26/2019

We all have a creative type. What's yours? https://mycreativetype.com/ Jessica got "the dreamer"

Everyone has a creative “type”—knowing yours helps you maximize your potential. Take our quiz to discover your type!

04/08/2019

Thank you Creative Boom! :)

On gratitude, avoiding comfort and why career advancement shouldn't be a goal for everyone.

02/26/2019

HELSINKI: Jessica will be giving a talk this March at Vuoden Huiput -festivaali. Purchase tickets here! >

Koe luovan suunnittelun festivaali – inspiroidu, verkostoidu, kehity!

12/21/2018

Hello! We’re currently looking for a motion intern. There is potential for this position to turn into a full time position if it’s a good fit. The internship is a paid position. Please apply at [email protected] - YOUR NAME - DECEMBER 2018 MOTION

12/19/2018

"Beauty is the sweet spot between order and chaos." Read Perrin Drumm's, Founder of AIGA Eye on Design, review of our book here:

Ask the nearest designer for an example of good design, and they’ll mostly likely name drop some big brand logos, a couple of clean-cut typefaces, and maybe a buzzy ad campaign or two. Ask them how beautiful those designs are, and—after they scratch their head and make sure they heard the questi...

11/29/2018

NYC! Come check out the launch of our collaboration with tonight Nov 29 6-9pm in NYC at Tictail market. We will be selling posters from our series to support . RSVP link here, all our welcome!

Come to check out the launch of No Filter, a photography series created by Jessica Walsh and the team at Sagmeister & Walsh.