Dark Roast Media

Dark Roast Media A multi-disciplinary, full-service branding and design agency. New York - Boston - Minneapolis An agency is the sum total of its people.

We offer custom-blended solutions crafted from the finest quality strategy, creative, and code. We've assembled an elite team of creative and strategic thinkers with multidisciplinary expertise. We see our account teams as extensions of our clients. We take great pride in providing innovative, and at times, disruptive ideas; however, most importantly, we listen to our clients and understand their

unique business objectives. We believe the best outcomes are often the result of well-guided collaboration. Our clients are our partners and we take a long view approach. Our guiding philosophy is inherently simple: We promise excellence. Leading industry brands, such as Google, CompassRock Real Estate, Peter Cooper Village / Stuyvesant Town, HGTV, Publishers Clearing House, Real Networks, Bozzuto, MTV, GameHouse, HBO, and Comedy Central are a sampling of the clients that represent our agency’s versatility. Services:
+ Creative Campaign Development
+ Brand Development & Storytelling
+ Commerce & Marketing Platforms
+ Digital Performance Media
+ Innovation & Strategy
+ Gamification & Engagement

Elevated ingredients. Transparent nutrition. Treats you can trust. We partnered with Bramble to craft packaging for thei...
04/09/2026

Elevated ingredients. Transparent nutrition. Treats you can trust. We partnered with Bramble to craft packaging for their human-grade dog treats—bringing to life a brand rooted in clean, recognizable ingredients and uncompromising quality. The result is a modern, feel-good packaging experience that mirrors what’s inside: wholesome, plant-based treats made to the same standards you’d expect for yourself.

A moment that demands attention. A billboard that stops you in your tracks. We partnered with Fjällräven to design a bol...
03/25/2026

A moment that demands attention. A billboard that stops you in your tracks. We partnered with Fjällräven to design a bold digital billboard takeover in Times Square—bringing their spirit of exploration to one of the world’s most iconic stages. From early concept development through custom motion graphics, photography, and image manipulation, every detail was crafted to create a striking, immersive visual experience built for the scale and energy of NYC. If you’re in New York, keep your eyes up—you won’t want to miss it.

03/16/2026

A story that refuses to look away. A website that invites you in. We partnered with author Janna Brooke Wallack to design and develop a playful, immersive website inspired by the world of her latest novel, Naked Girl—bringing its themes, tone, and visual language to life through interactive moments, expressive typography, and unexpected details that encourage exploration. The result is a digital experience that feels as bold, curious, and unfiltered as the story itself.

03/06/2026

Strength. Leadership. A global call for equality. Looking back on our partnership with Shake Shack to celebrate International Women’s Day—a day honoring the social, economic, cultural, and political achievements of women everywhere. Keeping with their mission to “Stand For Something Good,” Shake Shack partnered with Dark Roast to collaborate with their women leaders on a branded promotional video recognizing the impact, resilience, and achievements of women around the world.

Elevated living. Unrivaled views. An address above it all. We partnered with ParkLine Miami to craft a brand for their p...
02/24/2026

Elevated living. Unrivaled views. An address above it all. We partnered with ParkLine Miami to craft a brand for their penthouse collection as extraordinary as the residences themselves—developing the name, visual identity, high-end collateral, and bespoke move-in swag to reflect panoramic Biscayne Bay vistas, Calacatta quartz finishes, soaring 12-ft ceilings, and a lifestyle defined by exclusive services high above Miami’s vibrant core.

Timeless heritage. Modern momentum. Built to move the world forward. We partnered with Samsonite Group to evolve their c...
02/05/2026

Timeless heritage. Modern momentum. Built to move the world forward. We partnered with Samsonite Group to evolve their corporate brand—modernizing a legacy identity into a sleek, iconic mark that distills over a century of global leadership in travel innovation, expressing strength, durability, and forward-looking confidence at every touchpoint.

Thoughtful spaces. Purposeful design. Performance-driven environments. We partnered with Office Resources to deliver a f...
01/28/2026

Thoughtful spaces. Purposeful design. Performance-driven environments. We partnered with Office Resources to deliver a full rebrand and custom website design + development — crafting a modern, flexible digital presence that reflects their 25+ years of expertise, nationwide impact, and commitment to creating workplaces that enhance performance and improve lives.

Refined vision. Bold flavor. Seamless ex*****on. Looking back on our partnership with Lotus Seafood, a Houston-based res...
01/15/2026

Refined vision. Bold flavor. Seamless ex*****on. Looking back on our partnership with Lotus Seafood, a Houston-based restaurant known for its iconic seafood and unforgettable Crack Sauce. From a brand refresh and website design + development to photoshoot planning, art direction, and custom packaging design, we crafted a cohesive visual system that captures the energy, culture, and crave-worthy experience behind the brand—on screen, on shelf, and at the table.

Refined vision. Elevated experiences. Seamless ex*****on. Looking back on our partnership with Select Shades Events, a p...
01/05/2026

Refined vision. Elevated experiences. Seamless ex*****on. Looking back on our partnership with Select Shades Events, a premier events company redefining how moments are designed and delivered. From brand identity and positioning to collateral design, website development, and digital media, we crafted a cohesive visual system that reflects their polished approach and attention to detail—setting the stage for unforgettable events.

12/23/2025

Towering presence. Collective hope. A first-of-its-kind waterfront landmark. Looking back on our partnership with Newport Rentals for their acclaimed public art installation, Water’s Soul—an ~80-foot sculpture by world-renowned artist Jaume Plensa on Jersey City’s newly redeveloped Hudson River waterfront. We delivered a stunning website design, video production, and OOH marketing to help introduce the neighborhood’s first public artwork by an international artist to the world.

Fast lanes. Bold filters. A first-of-its-kind experience. Looking back on our partnership with BMW to create the very fi...
12/15/2025

Fast lanes. Bold filters. A first-of-its-kind experience. Looking back on our partnership with BMW to create the very first Snapchat filters for their annual Bimmerfest. We kept the momentum going with custom filters designed to drive Mini Cooper fans to the digital finish line.
Take a look back at a few of our favorite highlights from the work.

Warm textures. Refined details. A home-worthy presence. We partnered with the Great Bay Home team to build a refreshed b...
12/05/2025

Warm textures. Refined details. A home-worthy presence. We partnered with the Great Bay Home team to build a refreshed brand identity, elevated e-commerce site, and a cohesive system of social + digital assets — all crafted to honor the comfort, quality, and character at the heart of their brand.
Take a look at a few of our favorite highlights from the work.

Address

79 Madison Avenue
New York, NY
10016

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 6pm

Telephone

+16466204149

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