January Digital

05/10/2023

Inc.
Best.
Workplaces.
Honoree.

We already knew we had incredible people that do incredible work and build an incredible culture, but massively thankful to Inc. Magazine's for the recognition... Well done Team JD!

03/08/2023

On International Women's Day and every day, we champion, advocate for and invest in the remarkable women leading this industry.

The team at WWD featured women leading the fashion, beauty and retail industry with a special IWD podcast. Our president, Sarah Engel, sat down with incredible industry leaders Sharonda Weatherspoon of Ralph Lauren and Salima Popatia of Orveon Global, to discuss "Change, Agility and the Power of Connection."

Listen, learn and get inspired as they discuss:
- Work-life integration and leading teams that thrive
- The vital role of allies and active advocates of all genders
- Shifts in how women shop and how brands build loyalty with female consumers

03/06/2023

We're Hiring!

Driven by our mission to improve the lives of our people, our clients, and the world around us, we are looking for like-minded individuals with drive and passion for digital marketing and beyond!

Check out our open positions: https://bit.ly/3ZoPogJ.

01/16/2023

Digital.
Agency.
Of.
The.
Year.

Thank you (Vendors in Partnership), and NRF Foundation for recognizing all the hard work our team does for each of our clients.

2023 is starting off on the right foot... more great things to come!

11/23/2022

"You know the saying, "Failing to plan is planning to fail?"

Change that to "Failing to have multiple plans is planning to fail."

Our president, was quoted in Insider about the necessity of contingency planning to reach goals through EOY. Across the industry, advertisers saw less uptake of early holiday promotions and are preparing to push hard for Black Friday and Cyber Week.

If this year has proven anything, it is that things will not play out the way you anticipate. It is vital to have multiple contingency plans in place to shift budgets, adjust promos and lean into the ways your customers want to shop.

https://bit.ly/3tSiPcH

Consumers have been window shopping but slow to buy, so brands are waiting to see how Black Friday and Cyber Monday sales pan out before committing to more ad spend.

11/11/2022

Digital ad prices have been increasing since 2020.

Our Founder + CEO tells Lauren Johnson from Business Insider, "The prices have gotten to be so astronomically high over the course of the last 18 months. Digital used to be this place where if you had extra dollars, you would just dump it into digital. That doesn't exist as much, so now advertisers are looking to diversify their spend."

Insider compiled data to show the swings in ad prices over the past year.

11/11/2022

We are humbled and thrilled to be nominated once again for Best Digital Agency with the Vendors in Partnership Awards! Voting is open until Dec 2nd and only takes 1 minute -
https://bit.ly/3G9g91R.

A huge thank you to our people and our clients that make us the best - we wouldn't have this nomination without you.

10/28/2022

Our mission begins with our PEOPLE...

So, we are honored to be finalists for the Worklife Awards in two categories: Employer of the Year + Best Mental Wellness Program.

Thank you to our entire team for their constant authenticity, feedback and drive to make January Digital the best place to work.

10/12/2022

Your company lives and dies by your culture. Your core values need to show up in everything that you do. Our Founder + CEO joined Turning the Corner, LLC to share how January Digital puts culture front and center.

Join Founder and CEO of January Digital, Vic Drabicky, as he shares how to scale your company culture and values so that it reaches everyone in your company.

09/29/2022

#1 in the Big 8 - Media Mix Diversification

As we enter the holiday season and 2023 media planning, setting aside budgets monthly to test into new platforms is a critical step and must take.

Read more about diversifying and the other trends here: https://bit.ly/3BX7Y55

09/27/2022

When every day brings unforeseen challenges, how do you prepare for what comes next in retail?

Our President will be joining Saks OFF 5TH and Macy's on stage at Women in Retail Leadership Circle on October 6th in NYC for their "On the Road" event to dig deep on this subject. They will each share challenges they have faced in the industry over the past few years, lessons taught and learned, as well as innovative strategies for conquering what's next.

We hope to see you there!

09/26/2022

When taking on 4th quarter challenges, provided top strategies for SMB and brands, including our Founder + CEO's take for Acting Fast.

"Time is of the essence, and with only 29% of shoppers waiting until November/December to begin their shopping, the opportunity for brands to drive revenue is much earlier than it has traditionally been. Brands that recognize this and adopt their approach have an opportunity to drive earlier revenue potentially at a higher price versus waiting until later in the season and competing more heavily through the use of the promotion." https://bit.ly/3Sx8KMP

Thank you z for the coverage!

Solution providers offer SMB retailers strategies to succeed during the holiday shopping season — and beyond.