GO Group

GO Group Go! Marketing & Advertising is an innovative firm, distinguished for its creativity, and exceptional

When you heard “Swizzies” - you already knew it was Chewzy.That’s not luck. That’s what we build.We don’t just design pa...
06/02/2026

When you heard “Swizzies” - you already knew it was Chewzy.

That’s not luck. That’s what we build.

We don’t just design packaging. We create brand languages so strong that every new product feels familiar the moment it hits the shelf.

Proud to have brought Swizzies to life as the newest addition to the Chewzy family.

Brand recognition this instant doesn’t happen by accident - it’s the result of deliberate, strategic creative work.

And when it’s done right? The sales speak for themselves.

04/29/2026

Some projects just feel different from the start.

When our client approached us with a brand new bread and bagel line, we knew we were dealing with something special. This was truly unlike anything else on the market.

A One of A Kind product needed a One of A Kind brand - and we were up for the challenge!

We got to work, and OAK: One of A Kind was born — baked fresh from the ground up.

We’re thrilled to share a peek behind the scenes of our process, and the full brand reveal is just around the corner. Watch this space!

04/26/2026

This is what a full brand portfolio looks like. 🎉

We’ve been building the Chewzy universe one iconic pack at a time - Whimsies, Froozies, Fantazies, Gleezies, Puffzies, and more. Now they all live together in one funky, vibrant, can’t-miss bag.
Introducing the Chewzy Party Bag; a full-on Shabbos party in your hands.

This wasn’t just a packaging job. It was a brand world coming to life. Every SKU we designed for Chewzy has its own personality, and the Party Bag had to hold all of them without losing the energy. Bold, joyful, and instantly shelf-stopping - exactly what the brand called for.

It’s a Shabbos party in your hands - the kind that gets kids buzzing the second they see it. Designing it felt less like starting from scratch and more like bringing the whole family together.

When you’ve designed every SKU in the lineup, the Party Bag basically designs itself. The hard work was already on the shelf.

FoodBranding PackagingStrategy

Another CPG win.Some time back, we created Gleezies for Chewsy — from the name and brand to defining a new category in k...
12/31/2025

Another CPG win.

Some time back, we created Gleezies for Chewsy — from the name and brand to defining a new category in kosher gummies.

When Chewzy decided to raise the bar and introduce the first 3D gummies in the kosher market, we stayed on — evolving the brand and pushing the design even further.

The brief was simple:
Create packaging that screams 3D.
Bold, playful, shelf-stopping, and impossible to miss.

The result?
A standout product that breaks category norms and delivers real shelf impact.

At The GO! Group, we don’t just design brands —
we help build winning CPG businesses.

After sharing the new Judaica Corner logo, it’s time for the part we love most: showing the world everything that went i...
12/10/2025

After sharing the new Judaica Corner logo, it’s time for the part we love most: showing the world everything that went into it.

This project wasn’t just about merging two stores. It was about creating a full brand experience that feels consistent, elevated, and unmistakably theirs.

Patterns, colors, typography, packaging, signage, gift bags, certificates, every detail was thoughtfully crafted to bring the brand forward while keeping its heart intact.

And above all, everything was ready in time for the grand opening. It took months and months of hard work from our team, all coming together at the perfect moment.

We’re thrilled to share the next layer of this journey with you.

From the GO! group team.

18 Years, One Incredible Journey. ✨Judaica Corner opened its doors 18 years ago, and we’ve had the privilege of being th...
11/26/2025

18 Years, One Incredible Journey. ✨

Judaica Corner opened its doors 18 years ago, and we’ve had the privilege of being there since day one.
From the very first logo to their second store, the Chosson Kallah boutique, every step has been an honor to create.

And now they’re expanding again.
Bigger, better, and bolder — bringing both locations together as the number one Judaica store in Brooklyn. With two stores merging into one, the brand needed to grow with them. One identity. One direction. One logo that truly represents both.

We worked days, nights, and weeks perfecting every detail.
We refined the crown, balanced the colors, and shaped a mark that respects their legacy while moving the brand forward. This wasn’t just design. This was strategy, collaboration, and a deep dive into what Judaica Corner stands for at its core.

We’re proud to be part of this milestone, and even prouder to help shape the next chapter.
With the rebrand now complete, we’re excited to share the new logo; a refreshed look that stays true to the heart of the brand.

This is just the beginning.
Full branding rollout coming soon. 🌟

Nothing Just — Clean by Design. When a brand name stands for simplicity, the design has to match.For Nothing Just, we cr...
11/05/2025

Nothing Just — Clean by Design.
When a brand name stands for simplicity, the design has to match.
For Nothing Just, we crafted a look that is true to its name — clean, crisp, and intentional.

From packaging to a fully built Amazon listing, every detail was designed to reflect simplicity done right.

We’re excited to continue partnering with Nothing Just as their line expands — one clean concept at a time.

*Another win for Akito.*The UpBeat mini stereo continues the bold, unified design system we built across their line — mo...
10/29/2025

*Another win for Akito.*
The UpBeat mini stereo continues the bold, unified design system we built across their line — modern, premium, and unmistakably Akito.

As leaders in CPG, we don’t just create brands that look good — they sell.

70 Years. Still the Krave. 🍦From the Catskills Crave to the Kiddie Crave — this summer, the love for Klein’s Ice Cream w...
10/22/2025

70 Years. Still the Krave. 🍦

From the Catskills Crave to the Kiddie Crave — this summer, the love for Klein’s Ice Cream was everywhere.
Billboards, buses, screens, and stores — every ad became part of the season’s story.

At The GO! Group, we had the honor of turning 70 years of legacy into a year-long celebration.
A campaign that didn’t just mark a milestone — it made people crave what they’ve always loved.

Because this isn’t just an ice cream brand.
It’s the Klein’s Krave that’s lasted generations.

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