The Larson Group

Name: The Larson Group
Address: Newport Beach, CA, 92663, US
Telephone: +19492706690

We are The Larson Group - A creative marketing agency specializing in retail, real estate, and hospitality. Impactful Communications. Inspiring captures.

01/30/2026

Flashback Friday to one of our favorite hospitality branding projects — Hotel Citrine in Palo Alto.

Designed to thoughtfully blend vibrancy with sustainability, Hotel Citrine offers an intuitive, elevated experience for business travelers and leisure guests seeking a more mindful place to stay. We had the pleasure of shaping the brand and creative direction, crafting a story that reflects both the energy of Silicon Valley and a commitment to eco- and socially conscious living.

From concept to ex*****on, every detail was designed to inspire connection, purpose, and a sense of place—making Hotel Citrine a truly distinctive hospitality experience.

10/25/2025

We’re proud to share our branding work for Aurum, a luxury apartment community in Irvine, CA from Intracorp Homes. From visioning to identity and creative direction, The Larson Group crafted a brand that embodies the warmth, sophistication, and modern elegance of Southern California living.

Inspired by the meaning of Aurum—Latin for gold—the brand reflects elevated design, luminous imagery, and an understated sense of luxury. Every detail was created to capture the essence of refined, contemporary living in one of Irvine’s most desirable communities.

Visit LiveAurum.com

10/10/2025

Another unforgettable evening at AltaSea’s Blue Hour 2025!

For the third year in a row, The Larson Group had the honor of helping AltaSea bring this incredible event to life—from event concepting, culinary planning and marketing to on-site coordination.

This year’s celebration of ocean innovation and community shined a spotlight on sustainable food, with LA Harbor College student chefs preparing dishes inspired by honoree Chef Andrew Zimmern’s vision for a more sustainable future.

We’re grateful to the incredible AltaSea team, sponsors, chefs, and guests who made Blue Hour 2025 truly magical—and we can’t wait to dive into planning Blue Hour 2026!

06/13/2025

We were thrilled to bring West Harbor LA to life through a lifestyle photoshoot that captures the energy and spirit of what’s to come. With the Port of Los Angeles as our backdrop, we set the scene for this vibrant 42-acre destination—featuring 375,000 square feet of shopping and dining, plus a 6,200-seat waterfront amphitheater in the heart of San Pedro. Stay tuned as this iconic waterfront district gets ready to open in mid 2026.

04/11/2025

Flashback to one of our favorite projects by far, The Isle at Mariner Shores by in Newport Beach. This was so much fun to work on....incredible location, great interior design, beautiful homes and of course, an amazing team to collaborate with.

10/29/2024

We have worked on several communities all over SoCal with and The Jessup just won for Best Graphic Continuity at the 2024 SoCal MAME awards. We are honored to be a part of this incredible new build in charming Old Town Tustin.

We loved collaborating with an amazing Intracorp CA team on all aspects of The Jessup marketing from market in-site report, branding, logo creation to media planning, ad development, website, photography and more. Congrats to all!

https://livethejessup.com/

10/25/2024

A glimpse into a Retail Leasing Project for . We loved working with such an amazing leasing group and photographing in the desert was simply a dream. From strategic marketing strategies to compelling creative, we specialize in delivering results for your leasing team.

Models:

08/05/2020

We are honored to be the agency of record for The Isle at Mariner Shores by Intracorp Homes it's an amazing new home project in Newport Beach, California opening March 2021. Check out the newly launched landing page (www.theislemarinershores.com).

07/30/2020

Love our clients and our amazing team! We have been shooting a lot of multi-family lifestyle lately. Here are a few from a shoot with Brookfield SoCal...had a lot of fun on this one!

07/17/2020

Still love this video but getting ready to update with new work! Enjoy!

Address

Newport Beach, CA
92663

Telephone

+19492706690

Website

http://thelarsongroup.com/

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