Probolsky Research

02/04/2026

Announcing a Probolsky Research matching grant for libraries.

The American Library Association has a Libraries Transform Communities Engagement Grant available and Probolsky Research will match this grant + offer in-kind services in the form of a community workshop, or other qualitative research.

If your library plans to pursue the ALA grant, contact us for more information. We are excited to partner with and support your efforts to build human connections in your community.

11/26/2025

Adam Probolsky co-facilitated a Spanish language workshop yesterday.

We got important work done

08/25/2025

How we see libraries

filter 1 = We are pollsters who do research for libraries
filter 2 = We love working in ‘other’ places

they are great places for…

- research and writing

- quiet work

- loud work (book a study room for your Zoom calls)

they offer access to free resources like…

- business databases

- audiobooks (not weird old titles, new releases, the books you want to read)

- magazines (that are on the shelves at your favorite bookstore)

- newspapers (that you would normally have to pay $40 a month to get)

- wireless hotspots

- passes to venues like aquariums and museums

Some library systems even lend home improvement and yard equipment

So what’s your point?

No point, just a reminder that the vast majority of Americans live within walking distance of a library, the only institution that takes on different meaning and offers a different value proposition to people at different stages of their lives.

+ libraries are the only institution where every person, regardless of income, age, or background, is entitled to walk in and use the services for free

+ libraries are the only institution that nearly every American community has maintained continuously for over a century, regardless of politics or economics

+ libraries are the only institution that simultaneously serve as classrooms, offices, cultural venues, and community centers - all without demanding you buy something

+ libraries are the only institution that can be equally relevant to a toddler at story time, a teen doing homework, a professional on a laptop, and a retiree reading the newspaper - in one building

+ libraries are the only institution that consistently experiment with adding services without erasing their original purpose

07/15/2025

Last winter, we conducted a survey for the City of Aspen.

The project was unique for several reasons, but one factor became our biggest challenge: how could we get an accurate read on voter preference for a new roadway alignment for the Entrance to Aspen?

The large-scale infrastructure options were complex and included highly visual elements. An online survey would have been perfect, except Aspen is a small town, so we needed multiple modes of data collection to get statistically valid results. Online-only surveys also don’t always capture all demographic groups proportionately, especially younger and more affluent populations.

Working closely with city staff, we developed a solution worth documenting for other researchers. That’s why Adam Probolsky submitted an abstract to the American Association for Public Opinion Research. Dr. Probolsky was selected to present at the Pacific Chapter conference in August.

Join the session and learn something new. The registration link is in the comments - or just search “PAPOR conference 2025.”

Pacific Chapter of AAPOR (PAPOR)
August 14–15, 2025
📍 San Diego, CA

01/31/2025

Adam Probolsky Talked AI, research, and offshoring with Ramonov. She is a superstar founder (with a hefty exit) turned TikTok star with a 500,000 following for her AI content. Watch.

Adam Probolsky is president of Probolsky Research, a woman and Latina-owned national market and opinion research firm. In this podcast, we discuss the impact...

01/01/2025

Adam Probolsky's guide to the 7 strategic priorities every leader should own in 2025 👇

12/10/2024

Adam Probolsky on the economics of infrastructure today v. tomorrow.

11/28/2024

Sometimes policymakers have substantive input for our research team.

10/31/2024

Don't assume what's important in your community is important to others.

Yes. To most of America (and all of the rest of the world) this ballot measure is absolutely absurd. But clearly pickleball it is contentious... in Ojai. So much so that the City Council discussed the issue and decided to refer it to the ballot, rather than decide the issue themselves.

You can read the resolution here:
https://www.ojairec.com/DocumentCenter/View/2401/24-23-Submitting-Initiative-Ordinance-Measure-to-Voters-and--Ballot_November-5-2024-Election-PDF H/T Ballotpedia

08/16/2024

Check out our latest polling on Proposition 34 on the CA ballot in November:

probolskyresearch.com/2024/08/15/yes…

Yes on CA Prop. 34 Shows Signs of PassingAugust 15, 2024/in News, Insights & Research/by Probolsky Research Probolsky Research conducted a statewide poll and asked likely voters how they would vote on Proposition 34 on the November General Election ballot. The ‘yes’ vote is winning but there are...

08/13/2024

Thank you Ian Williams and the Foreign Press Association for including Adam Probolsky. This was a thoughtful discussion.