CRISPx

CRISPx We build brands that mean business. CRISPx is a brand innovation agency founded in 1992. Create. Grow.™

In addition to creating award-winning brands, products, and marketing campaigns, we have also incubated startup companies including G8 Brand clothing for gamers, AViiQ travel tech accessories, and Fotobit modular photo frames. Since 1992, CRISPx has been headquartered in entrepreneurially spirited Newport Beach, California, where our powerhouse team of talented strategists, producers, and designer

s are passionate about building brands and growing businesses. We are focused on having a deep understanding of your company, your customers, and your competitors to allow us to create trust relationships with your brand. We have worked across a broad spectrum of industries and specialize in Consumer Electronics. Clients include: XFX, AViiQ, Nvidia, AMD, G8, FATA1TY, Tecmo/Koei, UC Irvine, SeedIP, Hitachi, ECS, L337, HTC Vive, Honeycomb, CyberpowerPC, and Syber VR gaming PC's. With a proven track record of launching technology products in Europe, Asia, Middle East, Latin America, and North America, CRISPx has earned a reputation for transforming commoditized products into powerful global brands. The key to our success is our commitment to servicing our clients via our proven 3-step process: Think.

09/01/2026

The best brands don't compete on features alone. They create emotional connections that influence every buying decision.

At CRISPx, we use the D.O.S.E. Method™, a neuroscience-driven branding framework that helps startups and growth-stage companies build trust, increase engagement, and drive measurable business growth.

Whether you're preparing for launch, scaling your company, or repositioning your brand, we help you create marketing that people remember and act on.

Claim your FREE Brand Audit at https://www.crispx.com.

08/20/2026

Great products get ignored when they are buried behind a frustrating website.

For Element U.S. Space & Defense, CRISPx redesigned the digital experience to make complex capabilities easier to understand, navigate, and trust.

Claim your free audit at https://www.crispx.com

08/18/2026

People decide emotionally, then justify it with logic. So when your marketing leads with specs, you're bringing the wrong tool to the most important moment of the sale.

That's the gap our D.O.S.E. method closes. We design the full arc of how a buyer experiences your brand:
→ the spark that earns attention
→ the trust that makes choosing you feel safe
→ the experience that proves they were right
→ the care that turns a customer into an advocate

It's the same approach we've used to grow brands in consumer technology, PC gaming, robotics, and space & defense tech, categories where the product is complex, and the stakes are high.

Book a free growth audit at https://www.crispx.com/

08/10/2026

CRISPx gave us the clarity we needed to move forward with confidence." Hearing this from a partner is the ultimate measure of success. Our process is designed to build not just brands, but the conviction to grow them.

See more client stories: https://www.crispx.com/case-studies

08/06/2026

What does it take to turn a breakthrough product into a launch fans can't stop talking about?

For Robosen's Buzz Lightyear launch, CRISPx helped create a connected brand experience across digital touchpoints, from web and app design to packaging and campaign ex*****on.

The result was a launch ecosystem designed to build anticipation, deepen engagement, and bring the product story to life.

Great products deserve great experiences.

See more of our work at https://www.crispx.com

08/03/2026

The biggest growth opportunities often come from the decisions you make before you're ready.

Tony Crisp, Co-Founder and CEO of CRISPx, shares a lesson every founder can apply. The right strategy, positioning, and brand can create momentum long before your next product launch, funding round, or sales push.

If you're building a tech company and you're ready to turn your brand into a competitive advantage, let's talk.

Claim your free audit now: https://www.crispx.com/

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2901 W. COAST Highway, SUITE 200
Newport Beach, CA
92663

Telephone

+19497919150

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