09/16/2026
⚠️ I don’t own the music rights ⚠️
🎙️ SO… WHAT DO I ACTUALLY DO AT CUMULUS MEDIA? 😎
Basically… 😂 I help businesses STOP being the best-kept secret in town! 🔥
As a Bilingual Marketing Consultant at Cumulus Media, I connect businesses with marketing opportunities designed to help them:
📣 GET HEARD
👀 GET SEEN
🎯 REACH the right audience
🤝 CONNECT with more customers
📈 And ultimately… GROW!
And NO… it’s not just “selling radio.” 😉
We can talk about radio, digital marketing, streaming audio, geofencing, targeted advertising, events, promotions, branding, and creative campaigns built around what YOUR business is actually trying to accomplish.
My favorite part?
Sitting down with business owners, hearing their story, understanding their goals, figuring out WHO they really need to reach, and helping them build a strategy to get in front of those people.
In English OR Spanish. 🇺🇸🌎
Because one of my biggest marketing philosophies is simple:
🔥 BE KNOWN BEFORE YOU ARE NEEDED.
But does that happen overnight?
OF COURSE NOT! 😂
⚡️ STOP CHASING INSTANT RESULTS.
Marketing takes TIME + CONSISTENCY + DATA + ADJUSTMENT.
You have to learn what the data is telling you.
What worked?
What didn’t?
Where did people respond?
Was it digital? Social media? Radio? In person? Networking? Events?
And then… ADJUST. LEARN. REPEAT.
Here’s another thing I believe strongly:
PERSONALIZE YOUR BRAND.
People want to know WHO they’re doing business with.
Show up in person.
Show up digitally.
Tell your story.
Build relationships.
Let people see the HUMAN behind the business.
Because people can’t buy from you, hire you, recommend you, refer you, or even consider you…
IF THEY DON’T KNOW YOU EXIST. 😉
Now, about me… 😂
Yes, I talk A LOT.
I network A LOT.
I connect A LOT.
And apparently… I ARTICULATE A LOT. 🫣😂
And somewhere in almost every conversation you’ll probably hear me say:
“PRETTY MUCH…” 😂
“BASICALLY…” 🫣
“OR SO…” 😅🤪
Maybe more than 100 times without exaggeration 🫣😅
Am I perfect?
FAR FROM IT.
I don’t pretend to know everything — and I’m definitely not a fan of the “I know it all” attitude either.
I’m constantly learning & improving myself
But one thing about me?
❤️ I work REALLY hard, and I put my whole heart into what I do.
Somewhere between the talking, networking, connecting, learning, analyzing, strategizing and probably saying “basically” another 25 times… 😂
🚀 I HELP BUSINESSES TURN VISIBILITY INTO OPPORTUNITY.
That’s what I do.
What I cannot do is replace YOUR responsibility as a business owner.
I can help create the strategy.
I can help you reach the audience.
I can help you understand the marketing opportunities.
But YOU have to show up. YOU have to stay consistent.
And when you get off track?
I’ll be right there helping you figure out how to get back where you need to be. ❤️
So there you have it…
A little bit about WHO I AM, WHAT I DO, and WHY I LOVE DOING IT. ⚡️🚀
Want to talk about your business?
📲 Schedule a FREE marketing consultation with me today.
Roxana Massie
Bilingual Marketing Consultant
Cumulus Media