Cooper Hong Inc.

07/17/2025

I first crossed paths with John and Carol Abel through our mutual friend, Pam Bierman, but then continued to cross paths with John in the years after Carol died, through the St. Charles Arts Council, the St. Charles Library Foundation, Literacy Volunteers Fox Valley and Fine Line Creative Arts Center. He shared a slightly less acerbic sense of humor than his wife of many years, a world view enriched and broadened by years in the Peace Corps and extensive travel, and an overflowing love of art. He was a delightful human being, whom I have missed since I learned of his passing. The art collection he and Carol curated over many years is truly impressive, and I know he hopes to see the sales of these items go a long way toward launching the next Fine Line building project. Please, whether you knew John or Carol or not, take time to look at their art collection and consider acquiring some pieces that can enhance your home or business as they did theirs. - Jane Cooper

Earlier this year, Fine Line lost a friend and volunteer, John Abel. He served on the board, gallery committee and made many of our furniture items for the galleries and studios. He has left his mark here and we miss his wry wit and dedication. Carol, his wife, passed in 2017 and volunteered at various locations through the Fox Valley. Fine Line inherited John and Carol’s vast art collection. It was their wish that this collection be used to benefit Fine Line. To fulfill their wishes, we present the John and Carol Abel Art Collection – an online auction that will go live on July 18th. We hope that you will peruse the magnificent offerings and find something you can’t live without.
All proceeds benefit Fine Line Creative Arts Center and will be used to support our arts programming.
https://new.biddingowl.com/AbelArtCollection

09/05/2023

03/15/2023

One of CHI’s roles in supporting Hyundai Construction Equipment Americas at CONEXPO-CON/AGG, was developing scripts for onsite presentations given by spokesmodel Wendy Guess (facing the crowd). This presentation on Hyundai’s sustainability efforts, included a review of a prototype hydrogen-powered excavator and second-generation prototype electric excavator.

03/14/2023

CHI is in Las Vegas with Hyundai Construction. Equipment Americas for CONEXPO-CON/AGG, North America’s largest construction equipment trade show. Here, Hyundai is introducing guests to prototype zero-emissions hydrogen and battery-powered excavators.

03/14/2023

This morning, Hyundai Construction Equipment Americas opened their booth at CONEXPO-CON/AGG with a ribbon-cutting ceremony that included executives from their parent company.

04/10/2020

Our latest blog post: Accelerate Into The Curve With Your Marketing. We’re all driving into a very sharp curve, but you don’t need to let this crisis slow down your customer contact. By boosting your marketing efforts now, you’ll arrive at your final destination well ahead of your competition.

It’s at times like these that trusted brands need to accelerate into the curve by boosting their presence in the marketplace, rather than bringing their marketing efforts to a complete stop. Keeping your brand top of mind during a global pandemic is not as difficult as it may seem. It really comes...

04/09/2020

04/09/2020

Marketing during the COVID-19 pandemic: What makes sense?

The global pandemic has impacted us all deeply, from the threat to our public health to our suffering economy. We understand this crisis has made marketing products, services, or solutions seem trivial at best, or even ghoulish, leading to some confusing questions for businesses and organizations.

Businesses are struggling to find appropriate ways to stay visible and remain in touch with customers and prospects.
Cooper Hong Inc. is here to help.

• What do I tell my customers about the impact COVID-19 has had on my business?
• Is it appropriate to publicize my company’s efforts to support essential businesses during this crisis? How do I do it?
• My competitors have put a freeze on their marketing efforts – should I do the same?
• I have to give a video presentation to my employees and customers, what do I say?
• Is it still appropriate to run a promotion?
• How do I keep my brand in front of customers?
• Is it enough to post updates on social media?
• Can I salvage this sponsorship I purchased?
• My organization just reached an important milestone, can we still share the news with members?
• Should I still run the ads I scheduled?

If you’re feeling uncertain about your marketing efforts during this global pandemic, our agency’s team of brand and marketing strategists, public relations and reputation management professionals, and content development experts is ready to help.

We’re offering a free consultation on these or related topics, regardless of whether you’re a current client or not. No commitments, obligations, or sales tactics. Just a free, one-hour phone consultation with experts who are eager to provide you with helpful marketing advice during these uncertain times.

Email us at [email protected] to schedule your free phone consultation.

04/09/2020

Don’t let broken down tools halt your progress during turnaround.

Jetstream offers credit towards our Signature Series Premium Kits when you trade-in your old, worn-out tools. Contact us to learn more >> 800.231.8192

04/09/2020

04/09/2020

We’d like to take this moment to not only thank our drivers for the essential work they do for us every day, but also to ALL other essential workers out there! Stay healthy, and stay safe!

04/08/2020

Does your business have information, products or services that may be of value during the COVID-19 crisis? How are you keeping your customers and prospects informed about the solutions you have for them? We know from experience that businesses that continue to communicate and market to their customers during challenging times will be top-of-mind when the crisis ends. Simply having a social media presence will not be enough to build or maintain meaningful customer relationships for the long term. As a full-service marketing communications agency doing business in St. Charles for 14 years, Cooper Hong Inc. is ready to work with you to develop smart content, smartly presented, through a smart mix of marketing channels to help you maintain – and even gain – market share and awareness during this difficult time. While your competitors are slashing their marketing budgets, postponing campaigns, canceling product/service rollouts, and minimizing their presence in the marketplace, smart marketing will give you the edge you need to get out ahead. We’re a local business looking to help other local businesses emerge with renewed energy on the other side of this crisis. Give us a call at 630-377-2555 or email us at [email protected], to get the conversation started.