MountainTop Branding

03/02/2023

Do you know the best times to post on Social Media this week? SWIPE ➡️ to learn the best times to post for high ↗️ engagement.

03/01/2023

What is a Brand Refresh? SWIPE ➡️ to learn

✨ A Brand Refresh is the updating or changing of any/all materials that represent a brand (logos, taglines, purpose statement, mission, vision, brand guidelines, messaging, culture, and more).

✨ A Brand Refresh can be brought on by a change in internal circumstances, the desire to stay relevant, or simply a realignment of who you are.

Have you seen a Brand Refresh you're a big fan of? Let us know which one in the comments below ⬇️

02/28/2023

Onboarding your clients well matters. Here's why ⬇️

👋 Onboarding builds your Client Experience. You should be constantly winning your customers over. Great Brand Marketing goes far beyond the "sale" - in fact, the sale should just be the first step to a great relationship you continue to build with your clients.

👋 Great onboarding is another chance to impress. Make your onboarding process something to brag about. Chances are, if you impress your clients with your design, attention to detail, and ability to personalize your onboarding, they will talk about it with other people (who could be looking for your services too!).

👋 Onboarding streamlines your processes. Onboarding should be something that remains consistent across the board. Yes, 1000% we want to personalize onboarding to each specific client, but the overarching them, documentation, etc. should be the same.

What do you think? Do you have an onboarding process? Let us know in the comments ⬇️

02/27/2023

Do you ever struggle coming up with ideas to make your reels stand out? Here are 3 tips for making memorable Instagram reels ⬇️

1️⃣ Use a popular sound or song as your background audio. Not only does using a trending sound help make your videos fun to watch, but it also groups your reels in with other similar reels, thus increasing your chances of being seen.

2️⃣ When possible, include an actual person in your reels. People connect with people, and this is true for Instagram marketing. There is a higher chance of engagement if your customers are seeing a smiling face over just a plain graphic.

3️⃣ Make sure your text is easy to read. Edit your reels in such a way that the text doesn’t go away too fast, or it doesn’t have too much movement. After all, you’re including text for a reason: to be read!

What do you make sure to include in your reels to help them stand out? Let us know in the comments ⬇️

02/25/2023

Here are our favorite Branding and Brand Marketing podcasts right now! What podcasts inspire and equip you? Let us know in the comments ⬇

02/24/2023

Do you want to create a brand strategy that ⚡️actually⚡️ works? Check out our latest blog post to learn how!

https://www.mountaintopbranding.com/post/how-to-create-a-brand-strategy-that-actually-works

02/24/2023

Your brand is who you are, and who you are matters. Defining your brand is the first step to creating an impactful brand strategy, and we've developed a framework to help you define your brand. After completing our free PDF, you'll have the perfect response to the question - "who are you and what do you do?"

Follow this link to download your FREE 60 Second Brand Map: https://www.mountaintopbranding.com/freepdf

Define your Brand in 60 Seconds or Less with MountainTop Branding

02/23/2023

Your culture directly impacts your brand. Do you agree? Let us know in the comments ⬇️

If you'd like to learn more about how to align your culture and brand messaging, we'd love to help! Send us a DM!

02/21/2023

Step up your paid social media advertising today with these 4 tips! SWIPE ➡️ to read more:

📱Define your Target Audience. Most social advertising tools allow you to narrow your target audience specifically for each campaign. You can target based on age, gender, location, and key demographics.

📱Create multiple variations of each ad. More ads = more chances for brand awareness.

📱Use Call to Action Buttons. Adding a “call now” or “learn more” button eliminates an extra step for your viewers and connects them directly to you or drives traffic to your website.

📱Utilize video. People remember 95% of messaging in videos as opposed to 10% in just static graphics or images.

What tips are you utilizing to step up your paid social game? Let us know in the comments ⬇️ and check out more on our blog.

02/15/2023

Have you checked out our latest blog on the Importance of Culture Marketing and the "Over-Share?"

Check it out at www.mountaintopbranding.com/blog to read more and subscribe for more Brand marketing tips.

02/14/2023

Happy Valentine's Day! We hope that you are surrounding yourself today with people that you love 🤍

02/12/2023

Is hiring an in-house Social Media Manager out of the question? Partner with MountainTop Branding to keep your Brand Top of Mind, increase your Social engagement, and in turn, drive traffic and sales.