S50

Customer-Obsessed, Independent Creative Agency We knew we could do brilliant work, faster and more effectively. We think that’s refreshing.

A small group of BIG agency veterans got together and knew there was a better way to “agency.” We’d hear clients say, “Why does everything take so long?” or, “What am I getting for this retainer?” And we were tired of it. So we started the first born-Agile agency in 2014 to turn the agency model on its head and to give free-spirited, risk-taking, creative, agency people a home they could stretch o

ut in. We’ve evolved our Agile philosophy over time, which we coined a culture of doing. We live by the idea that better work happens with fewer barriers. So we break down the complex stuff that takes too much time and start attacking problems in smaller chunks, often finding quick-wins that can be deployed into the market faster to start generating results ASAP. We have more client collaboration and check-ins so that no one goes too far down the wrong path. We’ve flattened our agency so you get top-tier talent working on EVERY piece of business. Here there’s no hierarchy of BS to wade through and we don’t have meetings to talk about the next meeting. We just get down to the business of solving problems and creating great, award-winning work.

03/12/2026

Award-winning work for a cause that matters.

Our social campaign with recognized at the Cancer Awareness Advertising Awards, was designed to do more than raise awareness, it was built to help women better understand hereditary cancer risk and the power of comprehensive cancer testing.

Take a look at some of the creative that brought the campaign to life.

02/02/2026

This week, we’re bringing together leaders across healthcare and life sciences for a complimentary three-part virtual event on how women’s health is communicated and how it needs to evolve.
It’s About Time.
🗓 February 3–5
👉 Save your spot and listen in at the link in bio

11/21/2025

Holiday traditions are basically UGC passed down through generations: someone created it, someone loved it, someone shared it, and suddenly it’s “what we always do.”
 Brands don’t own traditions, people do.
 We approach our work like this at S50. Make something worth passing on.

11/13/2025

“I don’t think our goal is to be the best on the internet,” said Megan Julian, Los Angeles Chargers senior director of digital and social media, “but our goal is to build generational fandom on the internet.”

Their team knows what a lot of marketers still don’t: relevance lives in culture. And when your consumers are rabid fans - way more choosy and violently brand loyal than most consumers - this is no small feat. 👏 👏 👏

Read more in the Los Angeles Times
https://www.latimes.com/sports/chargers/story/2025-05-15/chargers-social-media-nfl-schedule-release

The Chargers' social media team has a reputation for being among the NFL's best when it comes to engaging fans, and the schedule release is their Super Bowl.

11/05/2025

Tighter rules don’t kill creativity, they demand more from it.

For agencies like ours, this isn’t a roadblock – it reaffirms our belief and practice that a culture-first, consumer mindset should drive health communications. The most exciting work in pharma isn’t in 60-second TV spots crammed with disclaimers; it’s in digital storytelling, social experiences, and doctor conversations that educate and empower without the overwhelm.

The Trump administration’s crackdown on direct-to-consumer pharma ads could make TV advertising “very expensive and very difficult,” one expert said.

11/03/2025

Rise and shine after 'Reset Your Appliance Clock Weekend'! One extra hour to caffeinate and ideate.

What’s in your cup?

10/31/2025

Impressions: 1 bazillion
Conversations: all of them
Growth: yes
Creative is our everything.

S50 art director Paul Chew and his new wife Christina made DIY Halloween costumes so good they ended up on TODAY with Jenna & Friends. Proof that great ideas don’t just live in 2D.

10/28/2025

This one was truly a labor of love. Huge shout out to our team, and to our amazing partners at CCRM Fertility for believing in the vision of design and craft being able to change outcomes in fertility.

https://www.ccrmivf.com/

CCRM Fertility is a leading fertility clinic network with numerous locations throughout the United States and Canada. Start your journey by inquiring about services and treatment options near you.

10/24/2025

Lights, camera, compassion.💡🎥
A quick peek behind the scenes of our latest campaign, “Us”.

10/20/2025

Brilliant creative doesn’t just live 'in feed'. It lives in the conversations it starts, as a thought-provoking work of art.

Visually arresting.
Culturally relevant.
Worth a discussion.

👏👏👏

10/13/2025

We’re in a new era where AI can create chaos just as easily as it can provide clarity. The key for brands is balance, using AI as a tool for insight.

Research from PeakMetrics found that 44.5% of X posts about the Cracker Barrel rebranding controversy were posted by bots

Address

27 Ann Street
Norwalk, CT
06854

Website

https://s50.agency/

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