03/19/2026
What if your IT partner didn’t just handle the unexpected… but actually lived for it?
That was the idea behind this campaign we created with LookingPoint.
They came to us wanting to show something you don’t always see in the IT world: personality, trust, and a team you genuinely enjoy working with. We explored a lot of directions, and ultimately landed on a concept that brings that to life in a memorable way.
We follow their CEO through what feels like a normal day… except in the background, things start getting a little unexpected. A bear. A cake. Stilt walkers. A juggler. Llamas.
And then the reveal: it’s all leading up to a launch party.
Because when your systems are in good hands, you can relax.
We don’t just expect the unexpected. We live for it.
Huge thanks to the team at for trusting us to run with this idea and bring it to life.
This was a full soup-to-nuts production for us… concept, writing, directing, production, and post… all captured in a single, ambitious day at their facility.
And as always, none of it happens without an incredible crew of Good People who show up ready to make something special:
Writer/Director:
DP:
Producer:
1st AC:
Audio: Matt Jepson
Gaffer:
Grip: .r.cox.7
HMUA:
PA:
PA: Remy Grossman
Talent Scout:
Llama Wrangler: George Caldwell
Stilt Walkers: ,
Juggler:
Editorial & Sound:
GFX:
Color: .colorist
bayareacreatives storytelling
