Strategic Planning:
Since 2006 we have helped companies, organizations and institutions develop strategic plans that significantly move their business forward. Our planning process identifies key strengths and strategic opportunities, determines where an organization is going over the next year or more and helps to make critical resource allocation decisions to get you there. This discipline can s
ubstantially improve performance and will lead to actionable plans that deliver results. Brand Development:
The MBR Consulting Group Marketing Team has a strong background in branding some of the top products in the world. From developing new concepts to re-launching existing brands, we know how to create highly differentiated and sustainable brands that drive value.
• Brand positioning Statement
• Visual Identity Systems
• Integrated Marketing Plans & Strategies
• Communication Messaging
• New product concepts
• Launch and Expansion Strategies
• Branding Frameworks that ensure consistency,
integrity and impact of your branding across
various environments and channels...
one brand, one voice
Business Development Agency:
A collection of experienced business professionals whose sole purpose is to partner with their clients to find new markets, new consumers and new alliances through a disciplined approach to market insights, strategy development, planning and flawless market ex*****on to drive new market growth…MBR. MBR is a business development firm that helps companies identify new customers, new markets and new alliances in order to deliver new results that drive growth. MBR is the right partner for companies and organizations that demand strategic excellence and market activation that gets results. At MBR, we know that anytime a brand touches a consumer is a chance to win or lose…our team can help you win! MBR’ s unique approach to identifying compelling strategies and translating them into actionable ideas that excite and engage is what makes us better. Understanding client needs and consumer motivations drives the strategic process. Effective strategy has to be integrated with seamless ex*****on to ensure that the right product, message or program is delivered to the right audience at the right time. The best marketing programs are both consumer centric and focused on the future business directives. Effective positioning requires a strong understanding of the consumer and the choices available to them. A great strategy and market activation will not overcome a poor product or service offer. We develop sound strategies and programs that are based on client needs and marketplace conditions. We develop client specific programs that transform unarticulated insights into bold proprietary market strategies.
• Activation Research • Strategic Design & Program Development
• Optimization Program Development • Design & Production
• Ex*****on Coordination • Measurement Tools
From strategy to ex*****on, our one stop shop offering ensures projects have the greatest potential to succeed. We do all this to ensure profitable, sustainable growth for our clients
Robert E. Rosenthall
An experienced consumer marketing strategist and negotiator, Rosenthall brings over fifteen years of experience in sales, marketing, strategic planning, distribution and operations. He has a strong and proven track record in the area of business development and developing new product launches and expanding them through extensive distribution systems. He has successfully built and maintained an impressive client base with companies such as The Saturn Automobile Company, Mc Kinsey River, Dyme Wear, UGMX,
Garlason Group International, Karl Kani, Michael Wright, Struggle Wear, Fashion On The Spot, CoCo, The Humor Mill Magazine and TV, Get Connected Radio, UGMX, True Magazine, Go Der Magazine, Got It Magazine, Floss Magazine, Hood Magazine, VJTV, Southern Starz, Glow Fur, South Bay Music Awards, Citi Bank Citi Corp, Liquor Vision TV, Admission Granted, South Side Videos, Med Life Insurance, Next Level Sports and Ent., and AT&T just to name a few. Additionally, Rosenthall has accomplished lecturer and taught under -graduate-level classes in Sales
Management, Retail Development and Brand Marketing. Rosenthall received an BS in Marketing and Management from Jackson State University
