Hire a Momma

04/27/2026

Watch live tomorrow! I’ll be chatting about AI, (and how it’s not as scary as we believe), how to structure your website so that both Google and AI can read it, the importance of a Google Business Profile for your local business Google Maps presence and more!

We are live again tomorrow with another Keepin' It Local episode! Be there or be square!

🔹Our special guest: Hire a Momma
🔹WHEN: Tomorrow, April 28th, at 6PM
🔹WHERE: Livestreaming on our page!

03/23/2026

Sometimes I think we put so much pressure on ourselves to do something big… to change everything… to somehow make the whole world better all at once.

But life has taught me that real change usually starts much closer to home.

It starts in our homes.
In our communities.
In choosing to support the people right in front of us.

That’s why I care so deeply about local businesses.

Because behind every small business is a family, a dream, a story, and someone working hard to build something meaningful.

When you support local, you’re doing more than spending money.

You’re loving your community well.

You’re helping families keep going.

You’re making a real difference right where you are.

We may not be able to change the whole world.
But we can change our little corner of it.

And I think that matters more than we know. ❤️

03/11/2026

You’re not trying to “game” Google.

You’re just making it ridiculously easy for the right people to find you… and Google rewards that kind of clarity.

03/06/2026

Many local businesses are doing Google Posts… but they’re missing the part that makes people actually stop scrolling:
🎥 They’re posting photos… when videos would do the heavy lifting.

Here’s the plot:
Your future customer is on Google, half-distracted, thumb-scrolling like it’s an Olympic sport. They see a row of posts—mostly photos, mostly the same vibe—and then… a video pops up.

And their brain goes:
“Wait. That’s real. That’s a real place. Real people. Real business.”

That’s why video wins:
- It stands out in the Posts feed
- It communicates more in less time
- It feels more authentic (and trust = clicks, calls, directions)

The “keep it simple” plan (no fancy setup required)

Next time you make a Google Post, record a quick 7–15 second clip inside your business:
✅ Owner or team member sharing a current offer
✅ “What’s new this week” (inventory, service openings, seasonal special)
✅ A quick space tour (yes, even the cute waiting area counts)
✅ Show a product up close
✅ Show how you perform the service (before/after is gold)

Not a camera person? Totally fine.

You can still use video without being on screen:
- quick clips of your work + text overlay
- a slideshow-style video in Canva
- product shots stitched into a short reel-style post

The goal isn’t perfection.

The goal is: Make your business feel alive when people find you on Google.

Because when Google sees engagement and customers feel confident… you become the obvious choice. ✨

02/27/2026

If your leads feel random, it’s usually not your service… It’s your visibility.

We build the kind of Google presence that sends the right signals:
✅ You’re real
✅ You’re trusted
✅ You’re active
✅ You serve this area

So you show up higher on Maps and attract clients who are ready to buy.

DM “MAPS” and we’ll tell you the first 3 fixes we’d make.

02/25/2026

Your customer is searching with a problem + a location:
“Who can help me with this… near me?”

So our job is to help Google clearly understand:
✅ what you do
✅ where you do it

That’s why we build your foundation like this:
- Service areas are set correctly in your Google Business Profile
- Website support with real location pages (only where you truly serve)
- Local insights/area guides that build relevance and trust

💡 Tip: Be accurate, consistent, and helpful. That’s what builds the kind of trust that ranks—and converts.

Want help mapping your service areas the right way?

DM us AREAS with your service + cities, and we’ll point you to your first best step.

02/25/2026

Hello friends! 🧡 If you’re new here — welcome! I’m so glad you found your way to my little corner of the internet.

I’m Krista Baker — wife, and homeschool momma of two… and your little friendly neighborhood Google helper (yes, that’s a real job 😄).

I started out as a copywriter, learning SEO so my clients’ content could actually rank — then one day a client asked for help with their Google Business Profile and I was like… ohhhh this is my thing.

Because I’m a big local girlie (small-town roots forever), and helping local business owners get found on Google Maps makes my heart so happy.

✨ I’ve been optimizing Google Business Profiles for 3 years

✨ We help businesses rank on Google Maps organically (no paid ads needed)

✨ We also build directory listings and can support social media content

And I don’t do it alone — my amazing team gals Hannah and Tracy are in the mix too, keeping client profiles fresh and thriving. 🥰

Thanks for being here, seriously. Now tell me — what kind of business do you run? 👇🧡

02/23/2026

We totally understand the urge. When you’re not showing up, you want to act quickly.

But here’s what can actually hurt your visibility:
🚫 Keyword-stuffing your GBP description
🚫 Adding extra keywords to your business name (called “name spam”)

Google’s rule is simple:
✅ Your business name must match your real, official business name — no extras.
Your customer is searching because they have a problem and need a guide they can trust. If your profile reads like a keyword list, it doesn’t feel trustworthy, and it won’t convert.

💡 Tip from Hire a Momma: Use keywords naturally where they belong (services, posts, Q&A, and website). Clear writing builds trust, and trust gets the call.