09/01/2026
You Have Seven Seconds to Win a Customer
Seven seconds.
That's about how long it can take someone to begin forming an impression of your business.
And today, that first impression often happens before they ever walk through your door.
They're looking at your photos, reviews, website, and Google Business Profile—and comparing what they see with other businesses.
The interesting thing is that customers aren't necessarily looking for perfection. They're looking for signals that say:
This business looks professional.
I can trust these people.
I feel comfortable taking the next step.
I wrote about how those first few seconds influence customer decisions—and some simple things business owners can do to make them count.
Take a look at your own business online. What impression would you form in the first seven seconds?
Read the full article:
https://onlinebusinesstour.com/blog/you-have-seven-seconds-to-win-a-customer/