Vyral Marketing

02/17/2026

He generated 34 qualified seller leads using a home seller webinar, Facebook ads, and strategic follow-up to book appointments and close deals.

02/09/2026

Adrienne Lally and Attilio Leonardi lead Team Lally, a high-producing real estate team that has closed over 100 homes a year for nearly two decades.

After realizing their database was their most underutilized asset, they built a simple system to reconnect with past clients, centers of influence, and long-term leads using educational video and strategic follow-up.

In this webinar, they walk through exactly how they export and clean their database, send a reconnect email that sparks real replies, publish two short videos a month, and layer in one clear offer to spike response.

They also explain how they use virtual assistants to follow up and book appointments, turning video views and email clicks into real conversations with motivated buyers and sellers.

01/26/2026

Learn how Linda Welsh achieved her biggest year in 28 years of real estate by staying in touch with her database.

01/14/2026

I hope your year is off to a good start!

We have your entire 36-touch database nurture campaign ready to go for the year.

It’s 2 educational videos a month answering a commonly asked question (or telling a story), and 1 lead-generation campaign designed to spike response.

The whole goal is to help you book an extra 3 very high-quality appointments a month from your database that lead to an extra sale. If you don’t see this in 90 days, we refund all your money.

These topics work extremely well. There’s very little need to change them; however, we can create custom scripts for you anytime (we model videos working well for your competitors)

Here are our most popular annual content plans (with client examples):

Real Estate Agent: https://www.getvyral.com/real-estate-agent
Real Estate Recruiting: https://www.getvyral.com/real-estate-recruiter
Mortgage: https://www.getvyral.com/mortgage-broker
Property Management: https://www.getvyral.com/property-manager

When you record a video with us, we’ll make sure it goes on your YouTube (with a short), your blog, sent by email to your database, posted on all your social media, retargeted to your email list and website visitors, and sent via postcard with a QR code to your most valuable contacts.

Make sure to call the people watching it - we’ll send you the list.

When it comes to your monthly lead-generation campaign, just call the people who put their information into the web form we create for you to request your item of value.

For example, this month for our real estate clients, we have a very strong, relevant message going out for you to invite people to find out what their home is worth. This is one of the most popular lead-generation offers in residential real estate.

All the monthly direct response marketing offers are pre-written for you on the topics pages above.

We just need two meetings a month to get this done. The first is your strategy call to make sure all this is making money and to plan your messaging so it’s extremely relevant.

Then, just show up on www.riverside.com to shoot your videos with us from your we**am or phone. We’ll handle everything for you after that. Invite a sponsor into your videos to pay 50% the monthly fee and clients get the expense of all this down to about $363 a month.

If you’re looking for a consistently repeatable, low-cost way to build your pipeline with people who know, like, and trust you, looking inward to your database in 2026 is where you should start, whether you hire us to execute this for you or not.

I invite you to book a call with us if you’re on the sidelines or watching us from afar. We’ll show you what’s working and even shoot a video with you for free so you can get comfortable with the process. You can grab a consultation here at www.getvyral.com/consultation

And if you’re a client, you know what to do. Just make sure you have a call scheduled with your Marketing Coach, and if you don’t, I promise you they are working to get it on the calendar with you. A few things you’ll see improved this year:

- Trackable QR codes on your video postcards
- Calling your past clients 4x a year to book meetings for you
- AI-generated B-roll that looks really good using Adobe Firefly
- One-time 10-day video lead conversion campaigns for PPC/Facebook
- Extremely custom, relevant scripts with the help of AI deep research
- Auto-Zapier syncing from your CRM to retargeting audiences/email list

Book a call with me here to talk about anything above: https://book.frankklesitz.com

With that, you’re all set to have a profitable, productive, and prosperous year. Thanks for reading my emails all these years, and I’ll continue to keep you updated from time to time on what’s working for everyone.

All the best,

Frank

12/03/2025

A great real estate agent recruiting message that’s working well for our clients.

11/21/2025

Our client Monique Walker generated 17 leads last week.

Our client Monique Walker generated 17 leads from this last week.

10/16/2025

We just hosted a great webinar with Nick Krautter, author of The Golden Handoff.

Nick shared how to grow your database by buying past client relationships from agents who are ready to retire and still want referral income. It’s a smart way to serve more clients and help another agent exit the business smoothly.

Here’s the full webinar recording. Enjoy!

09/29/2025

I'm down in San Diego this week, getting ready for our mastermind event Oct 2-3.

https://www.eventbrite.com/e/vyral-marketing-mastermind-fall-2025-registration-1296268707599

On the drive out, I spoke with a new client on the phone who hired us to help him double his home sales. He’s selling 25 homes a year – and wants to sell fifty homes a year.

It takes him three appointments to get a closed deal, so he needs to go on 150 appointments a year (roughly three a week) with someone who is open to hiring him as their Realtor.

We set up three pillars to reach this goal…

1. Past Clients / Sphere – Everyone who knows him is going to get 2 videos and 1 lead-generation message a month by email, social media, and retargeting (including a postcard to his top contacts). This is in addition to the home value drips from his CRM.

This is what that looks like with us: https://www.getvyral.com/examples

His assistant will call everyone on the list to offer a moving strategy call with him 2x/year.

2. Online Buyer Leads – He spends $2,000 a month on PPC buyer leads with the help of a lender. To get these strangers to take an appointment with him after they opt in, he’s going to send them 10 hyper-relevant videos to warm them up.

https://www.getvyral.com/blog/10-step-buyer-conversion-campaign

An assistant will then call to offer a home-buying strategy call. We're going to help him make the videos at no extra charge.

3. Targeted Zip Codes – He’s going to target downsizers in 4%+ turnover zip codes who have lived there for 15+ years to invite them to a home-selling workshop.

https://sueadler.com/all-midtown-direct-communities/home-selling-workshop/

He will teach one class a month for each zip code at a local library (also livestreamed on Zoom). An assistant will make the invites, along with YouTube ads targeting homeowners and cold emails from Eventbrite. We will shoot and edit the ad for him.

The key is that our client agreed to delegate the one-to-one appointment setting work and use his newly freed-up time to communicate one-to-many. This way, a calling assistant can handle offering and scheduling meetings, since they are reaching out to people who know him.

So there you have it - a plan to book three appointments a week. He loved the simplicity of it because he told me he can’t make any more calls himself (and he’s in the financial position to buy back some time). It’s now just a matter of removing distractions and executing it every day...and growing as a better teacher and manager.

We agreed to share the risk that he will set at least six additional appointments in the next 90 days as we build the systems out.

https://www.getvyral.com/guarantee

If all goes to plan, I’ll post an interview with him and his results after a year on this page: https://www.getvyral.com/results

Frank

A summary of what we talked about that I think you’ll find helpful if you’re a real estate agent

09/23/2025

Our real estate agent clients are getting good results with this message.

09/18/2025

A story about growing a real estate brokerage in Utah with a permission-based database building plan.

09/15/2025

After 20 years as a W2 employee, Danae Aballi went all in on 100% commission real estate in Orange County. In just 7 months, she’s already earning more than before.

Discover how Danae Aballi built a thriving real estate business in Orange County by attracting clients with video, postcards, and her database.