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This week’s issue of Brand-day is part 2 in a mini-series on the impact of Apple’s “Think Different” campaign from 1997....
08/24/2022

This week’s issue of Brand-day is part 2 in a mini-series on the impact of Apple’s “Think Different” campaign from 1997. We tackle the concept of the “Big Idea” in advertising and how you can recognize a big idea when you see it.

Read the article here:
https://bit.ly/3QGBTVc

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