02/14/2025
Google Deleted Real Reviews - Oops
Last Thursday, Google deleted genuine five-star reviews, and some of our clients' Google Business Profiles took the hit.
This malfunction impacted businesses in two distinct ways:
1. Some real reviews were deleted.
2. Others were still there if you manually counted them, but the displayed total showed a lower number, like 82 instead of 100.
Google assured everyone the issue was “fully resolved” by early this week. But, spoiler alert - we saw evidence to the contrary. The good news? As of yesterday, an update from Google suggests most affected profiles are back to normal. Based on what we've seen, that seems (mostly) true.
Here’s the official word from Google:
13-Feb-2025 Update
“Most affected profiles now display accurate ratings and reviews. However, while we have made significant progress, some profiles may still experience a temporary lower count. These profiles should recover to pre-issue levels over the next few days. No reviews were unpublished due to this issue. If your review count does not return to the level it was before this issue in the next few days, please contact support.”
You can read the rest from Google here: https://support.google.com/business/thread/324226897
If your reviews are still MIA, don't panic - Google may still be rolling out fixes. Stay tuned, and if you need help navigating the chaos, Operation Web has your back.