07/07/2026
🎥 What is UGC (User-Generated Content)?
UGC, or User-Generated Content, is content that everyday people create for brands. Instead of hiring actors or big influencers, companies often pay creators to make authentic videos and photos showing how they use a product or service.
The best part? You don't need a huge following to become a UGC creator! Brands are usually paying for your creativity and the content you produce — not access to your audience.
An even better part? Brands are looking for Boomers and GenXers more than any other age bracket to help sell their products. That puts you and I at a major advantage!
✨ Benefits of becoming a UGC Creator:
• You can earn money creating videos and photos for brands.
• You can work from home on your own schedule.
• Build a portfolio that can lead to bigger opportunities.
• Improve your video, editing, and storytelling skills.
• Potentially turn a fun side hustle into a full-time business...or just keep it as a side hustle. It's totally your call.
Whether you're just getting started or already creating content, UGC is one of the fastest-growing ways to work with brands. As part of an ongoing series, I'll supply you with information and resources to get you started working as a UGC Creator. Any questions, let me know below.
PS: If you're wanting to jump right in and get some solid training and step by step help, I highly recommend this UGC course here - https://freelancebigsis.com/ugcfiverracademy-1220?am_id=oldnerd. It is what got me started.
