GCommerce

10/05/2026

UNBOUND 2026 Takeaways: Our top insights for hotel marketers. ⤵️

10/02/2026

Everyone help us in congratulating Raleigh on her promotion to Client Success Manager. 💪 The relationships you build with clients are direct, engaging, and warm, and you consistently show how much you care about their success. Cheers! 🥳

09/30/2026

You open twenty tabs. ROAS here. CPA there. Impression share, conversion rate, revenue contribution.

Every number tells part of the story. None of them answers the question.

Now imagine answering in one sentence: "Our MEI score is 108. That's 8% above our peer average and trending up for six months."

That's the Marketing Efficiency Index. One score that rolls revenue contribution, ROAS, cost efficiency, conversion quality, and channel mix into a single number, benchmarked against hotels like yours.

Lock in founding access pricing for 2027 and beyond.👇
https://hubs.la/Q04y3K_j0

09/30/2026

What is structured data for hotels? A plain-language guide to a core AI search visibility tactic.

In 2011, Google, Microsoft, and Yahoo launched https://hubs.la/Q04yKzw10, a shared vocabulary that lets websites describe their content in a format search engines can read easily.

For years, structured data worked quietly in the background. Now it plays a bigger role, because AI search platforms and large language models rely on clear, structured information to understand and cite your property.

This guide explains what structured data is, why it matters for your property, and where to start.

https://hubs.la/Q04yKztG0

09/29/2026

The GCommerce + Metadesk teams are excited to attend the upcoming Historic Hotels of America annual conference in Williamsburg, Virginia. 🤎

We love Historic Hotels of America and the iconic properties they represent. If you are attending, drop a comment below, we would love to connect! 👋

09/24/2026

Quick gut check for hotel marketers:

What percentage of your budget is in paid search right now?

Now the harder question. What percentage are hotels like yours spending?💰

What would you change if you knew the answer to what other hotels were spending? 🫣

We've seen properties with 70% of spend in a single channel and a ROAS that looks fantastic. But what if there are greater opportunities hiding in other channels that are under funded? 🎯

That's the gap Media Mix Analysis closes. It puts your allocation side by side with peer hotels in your market and your own channel returns and conversion efficiency, then shows you exactly where those revenue driving opportunities may be hiding. 👀

Founding member pricing is open now. 👇

https://hubs.la/Q04y3D5y0

09/23/2026

A luxury boutique hotel in Nashville partnered with GCommerce to get found where travelers are now asking: ChatGPT, AI Overviews, and other answer engines.

Twelve months later, AI discovery is a measurable acquisition channel and organic revenue is at a record high.

From 187 to 2,385 AI search sessions in 12 months. See how LLM optimization, smarter FAQs, and schema put a Nashville hotel in the answer.

Discover more now.

See how a luxury boutique hotel grew AI search sessions 1,175% and organic revenue 42.7% with LLM optimization, FAQ strategy, and schema.

09/23/2026

In 2026, getting your email delivered isn’t the same thing as getting it seen. 💌

Email is still a cornerstone of hospitality marketing, and done well it drives both revenue and long-term loyalty. But the inbox itself is changing. AI is summarizing and filtering messages before anyone opens them, so you’re no longer just competing for opens. You’re competing to be surfaced. 🔎

Check out these four things shaping what works right now. 👀

09/22/2026

In 2026, getting your email delivered isn't the same thing as getting it seen. 💌

Email is still a cornerstone of hospitality marketing, and done well it drives both revenue and long-term loyalty. But the inbox itself is changing. AI is summarizing and filtering messages before anyone opens them, so you're no longer just competing for opens. You're competing to be surfaced. 🔎

Check out these four things shaping what works right now. 👀

09/21/2026

Still thinking about UNBOUND. 😍

Our team had a great time in Boston for HubSpot’s annual conference, with smart conversations around email marketing, AI visibility, revenue operations, and what’s next for the HubSpot ecosystem. 📲

Thanks to the HubSpot team for creating an event that brings so many sharp minds together. We’re already looking forward to next year. ✨