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Creator commerce is growing fast—but that doesn't mean traditional affiliate marketing is losing relevance.The differenc...
09/17/2026

Creator commerce is growing fast—but that doesn't mean traditional affiliate marketing is losing relevance.

The difference? Traditional affiliates often capture existing demand, while creators help generate it through trusted content and product discovery.

In our latest blog, we break down how both models support different stages of the customer journey—and why many brands are combining them to drive growth.

Read more: https://linkhaitao.com/blog/creator-commerce-vs-traditional-affiliate-marketing-what-brands-need-to-know

Follow LinkHaitao for more affiliate marketing and partnership insights.

The RealReal is a familiar name in luxury resale, with everything from designer bags and clothing to jewelry available o...
09/10/2026

The RealReal is a familiar name in luxury resale, with everything from designer bags and clothing to jewelry available on its marketplace.

Since LinkHaitao launched The RealReal's affiliate program in 2025, our partnership has delivered strong performance and created exciting opportunities across our publisher in 2026. Through ongoing collaboration with fashion bloggers, media outlets, and luxury lifestyle creators, the program has generated positive results and demonstrated the strong potential of connecting the right brand with the right audiences.

Interested in growing with LinkHaitao?

🤝 Partner with us as a merchant to connect with our global publisher network.

🚀 Join us as a publisher to discover advertisers, promote products you love, and earn through affiliate partnerships.

Let's create more opportunities together!

Is your attribution model giving credit where it's actually due?A customer may interact with creators, content publisher...
09/06/2026

Is your attribution model giving credit where it's actually due?

A customer may interact with creators, content publishers, search, and loyalty partners before converting—yet many affiliate programs still reward only the final click.

In our latest blog, we explore why advertisers are rethinking last-click attribution and what alternative models are gaining momentum.

Read the full article and follow LinkHaitao for more affiliate marketing insights: https://linkhaitao.com/blog/affiliate-marketings-attribution-problemand-what-comes-next

Consumers are getting answers, not just search results.As AI search becomes a major product discovery channel, advertise...
09/06/2026

Consumers are getting answers, not just search results.

As AI search becomes a major product discovery channel, advertisers need to think beyond rankings and clicks. What does it take for your brand to become part of the recommendation?

Our latest blog breaks it down: https://linkhaitao.com/blog/how-ai-search-is-reshaping-affiliate-marketing-in-2026

Follow LinkHaitao for more affiliate marketing insights.

Back-to-school is one of the biggest shopping moments of the year—and brands that activate early often see the strongest...
08/06/2026

Back-to-school is one of the biggest shopping moments of the year—and brands that activate early often see the strongest results.

We're highlighting six LinkHaitao merchants making the most of the season, from Fenty Beauty and adidas to Disney Store, COSMO, Bissell, and iFlytek. Think live promotions, fresh creative, and partnership opportunities designed to help affiliates and creators drive sales.

Read the full blog and get ideas for your own BTS campaigns: https://linkhaitao.com/blog/back-to-school-2026-linkhaitao-featured-merchants

Follow our page for more affiliate marketing insights and merchant spotlights.

Q4 may still feel months away, but the most successful affiliate programs are already preparing for it.By the time Black...
08/04/2026

Q4 may still feel months away, but the most successful affiliate programs are already preparing for it.

By the time Black Friday, Cyber Monday, and holiday promotions arrive, top publishers have finalized content calendars, creator partnerships are in motion, and premium placements are often spoken for. Brands that wait until Q4 to plan risk missing valuable opportunities.

Explore how advertisers can strengthen their affiliate programs now—from reviewing performance data and securing creator partnerships to developing competitive commission strategies, promotional calendars, and compliance plans.

If Q4 growth is a priority, preparation starts today.

Read the full article to learn how to build a stronger foundation for peak-season success.: https://linkhaitao.com/blog/how-advertisers-should-prepare-their-affiliate-programs-for-q4-now

Follow LinkHaitao for more affiliate marketing insights, partnership strategies, and industry trends.

ROAS may be the most cited metric in affiliate marketing—but is it telling the full story?As customer journeys become mo...
07/30/2026

ROAS may be the most cited metric in affiliate marketing—but is it telling the full story?

As customer journeys become more complex, advertisers need a deeper understanding of what truly drives growth.

A partner delivering lower ROAS may actually be generating more value through new customer acquisition, higher lifetime value, stronger incrementality, or greater influence across the purchase journey.

In our latest blog, we explore the affiliate metrics that matter beyond efficiency alone, including:

📈 New Customer Acquisition Rate
💡 Customer Lifetime Value (CLV)
🎯 Incrementality
🛒 Average Order Value (AOV)
🔄 Assisted Conversions & Partner Influence
🤝 Active Partner Productivity

The most successful affiliate programs aren't just measuring revenue—they're measuring business impact.

Read the full article to discover how leading advertisers are building a more complete performance measurement framework.

Follow LinkHaitao for more affiliate marketing insights, trends, and strategies!
https://linkhaitao.com/blog/the-affiliate-metrics-that-matter-more-than-roas

Back-to-school is no longer an August-only opportunity.According to recent retail data, shoppers are starting earlier, a...
07/13/2026

Back-to-school is no longer an August-only opportunity.

According to recent retail data, shoppers are starting earlier, actively seeking deals, and increasingly turning to creators and digital content for purchase recommendations. For advertisers, that means the brands that plan ahead will be best positioned to capture demand throughout the extended shopping season.

LinkHaitao explores:

✅ The key consumer trends shaping Back-to-School 2026

✅ High-opportunity categories including fashion, electronics, beauty, office supplies, and EdTech

✅ Why creator partnerships are becoming increasingly important for seasonal campaigns

✅ Practical strategies for building stronger, performance-driven affiliate programs

If your brand is preparing for the second half of the year, now is the time to start planning.

📖 Read the full article and discover how to maximize your Back-to-School affiliate strategy for 2026: https://linkhaitao.com/blog/the-affiliate-marketing-playbook-for-back-to-school-2026

Follow LinkHaitao for more affiliate marketing insights, industry trends, and performance marketing strategies.

Higher shipping costs. Longer delivery times. Tighter margins.Global supply chain disruptions are creating ripple effect...
06/28/2026

Higher shipping costs. Longer delivery times. Tighter margins.

Global supply chain disruptions are creating ripple effects across ecommerce—and advertisers are feeling the impact through rising costs and increasing pressure on performance.

How can brands protect ROI when fulfillment costs are climbing and conversions are becoming harder to win?

Our latest blog breaks down the challenges facing advertisers today and the strategies that can help build resilience in an uncertain market.

Read more: https://linkhaitao.com/blog/rising-costs-falling-conversions-what-advertisers-must-do-amid-global-supply-chain-disruptions

Follow LinkHaitao for the latest affiliate marketing insights and industry trends.

Retail media and affiliate marketing have traditionally served different roles in the marketing mix—but that distinction...
06/12/2026

Retail media and affiliate marketing have traditionally served different roles in the marketing mix—but that distinction is becoming increasingly blurred.

As brands seek stronger attribution, better shopper insights, and more measurable outcomes, the convergence of retail media, affiliate partnerships, and creator commerce is opening new possibilities for performance-driven growth.

What does this mean for advertisers?

✔️More sophisticated measurement and attribution
✔️ Stronger creator and publisher partnerships
✔️ Better use of commerce and shopper data
✔️New opportunities to drive incremental growth

In our latest blog, we explore why retail media and affiliate are moving closer together, the opportunities this creates, and the challenges advertisers should be prepared to navigate.

Read the full article to discover what the future of performance partnerships could look like: https://linkhaitao.com/blog/retail-media-meets-affiliate-whats-next-for-performance-partnerships

Follow LinkHaitao for more insights on affiliate marketing, partnership strategies, and performance-driven growth.

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