VSBO - Video Strategies for Business Owners

04/17/2025

Why your new FB Business Page may be struggling

77% of content on newly created FB Business Pages gets zero impressions.

AND the content was all based on a $5K guru training on how to make the most viral content.

New businesses (or at least ones trying to start a new organic presence) be warned.

It is approximately 500–600% harder to gain exposure on social media now compared to 10 years ago.

04/04/2025

AI scams where they are using human creative and passing it off as AI and then spreading that lie via Facebook ads

04/04/2025

Let's be honest AI editing has a long way to go.

04/02/2025

04/02/2025

Is it time for your company to step up? The next few months might be the perfect window...

04/02/2025

Let's cut straight to the brass tacks. Video isn't some fancy marketing trick anymore - it's a UTILITY. Just like electricity, running water, and telephone service.

Try running your business without it, and you're essentially operating in the dark ages.

The marketplace has spoken. Your prospects EXPECT video. They DEMAND video. And they'll silently judge your credibility by its absence.

This isn't about being trendy or hip - it's about meeting the baseline requirements for doing business in 2025.

Your competitors who leverage video consistently are creating an insurmountable advantage.

Here's the hard truth: 64% of small businesses, solo-preneurs and start-ups produce videos that go absolutely NOWHERE and do NOTHING for their bottom line. Just "making videos" isn't enough - it's like having electricity but not knowing how to flip the switch.

You need videos with strategic messaging, proper calls-to-action, and distribution systems that put them in front of qualified prospects. Otherwise, you're just burning time and money creating digital assets that collect digital dust.

04/01/2025

Ever wonder why your social media presence keeps tanking? Social media algorithms are BRUTAL to inconsistent posters. They'll punish your content visibility the moment you slip up—and most businesses fall into this exact trap.

We've all seen it: The enthusiastic launch with daily posts, hired "gurus," and fancy videos... only to abandon ship months later when immediate ROI isn't obvious. Then the painful restart a year later when you discover your content gets ZERO traction.

Stop the feast-or-famine cycle! Organic social is a marathon, not a sprint. It's a multi-year commitment you can't just dip in and out of.

The secret? Create a sustainable posting schedule that matches your ACTUAL bandwidth. No shortcuts. No overloading. Just consistency the algorithms will reward.

03/31/2025

It’s crazy how many people host live events and don’t film them. Here’s why this is a huge missed opportunity:

You’re losing out on instant social proof.

Client testimonials captured live are way more authentic.

You can repurpose the footage for marketing content.

It builds credibility for future events.

It showcases the energy and value of your event.

It gives you a way to reach people who couldn’t attend.

We’ll be talking soon about the hierarchies of credibility, but for now, remember this: Every chance to get clients on camera talking about how great you or your business are is worth its weight in gold. Don’t waste it.

03/29/2025

When we are lucky enough to have a film come along that fills the soul with gratitude that we, as creatures of survival and commerce, created art to smooth the edges of the chaos.

SUBSCRIBE: http://bit.ly/A24subscribeFrom director Greg Kwedar and starring Colman Domingo, Clarence Maclin, and Sean San José, and Paul Raci. SING SING – In...

03/29/2025

Don't be just a "Billboard" poster! 🤐

03/26/2025

Can you tell the difference between a video ad that did 100k in sales versus one that did 0 just by watching it?

08/05/2024

🚀 Unlock Your Video Strategy's True Potential! 🎥

Ever feel like you're throwing darts in the dark with your video content? You're not alone! 😅

Here's the game-changer: a "What's Next" system. 🧠💡

Forget the old playbook of "everything must be an ad." That's so last season (and a fast track to burnout). 🥱

The real MVPs? Companies with a strategy that goes beyond just sales. They're crafting:

• Social sizzlers 🔥
• Client delighters 🤝
• Credibility boosters 🏆
• Laser-focused B2B gems 💎

Video isn't just about Facebook ads anymore, folks! It's your secret weapon for:

✅ Strengthening client relationships
✅ Boosting brand loyalty
✅ Crushing it in niche markets

Don't be the business owner staring at a blank slate, wondering "What now?" 😰

Be the visionary with a data-driven plan, ready to tell your production team exactly what you need and why. 📊🎯

Ready to level up? Slide into our DMs. Let's build your "What's Next" system and transform your video strategy from guesswork to greatness! 🚀📈

Want to make every penny count in your video projects? VSBO is dedicated to helping small and medium sized businesses maximize their video ROI. Questions about video production or specific topics you'd like us to cover? Drop us a DM!