Heart & Soul Marketing

09/11/2026

Fresher. Crisper. Longer-lasting.

Little Leaf Farms greenhouse-grown greens already have a lot to love and plenty of fans to prove it.

Our job was to put that love on an even bigger stage.

So we built a full campaign across paid social, display, YouTube, and CTV that celebrates what makes Little Leaf Farms so loved: the care they put into every leaf.

Check out our latest work for Little Leaf Farms: https://lbbonline.com/work/181862

08/26/2026

We’re looking for a social media expert who knows what to post, where to post it, and how to make it perform.

And good news! Seeing this on social means you’ve already completed the first qualification.

Apply right here on LinkedIn, or send your resume to [email protected]

JOB POST LINK: https://www.linkedin.com/jobs/view/4457188535/

08/14/2026

Brand transformation doesn’t have to mean starting over. Sometimes it means evolving.

The latest summertime chapter of our This is Home work with Giant Food brings a new emphasis on quality and value into the conversation without losing the emotion, community and local connection that made the platform resonate in the first place.

Our President & CCO Matt Moore said it best: “Partnering with Giant's marketing team allowed us to protect a powerful brand story, while adapting to today's value-conscious consumer.”

See the work and read more from MediaPost and Roastbrief:

MediaPost: https://www.mediapost.com/publications/article/417179/heart-soul-marketing-brings-giant-food-customers.html

Roastbrief: https://roastbrief.us/after-two-years-of-building-brand-love-giant-adds-value-to-the-conversation/

The 166 supermarkets connect communities across Maryland, Virginia, Delaware and Washington, D.C.

07/29/2026

There may be a few things our history books forgot to mention…and they may mostly be topped with mustard.

Hear from Sr. Copywriter Ricky Depugh and Art Director Ben Rosenthal on how we blended parody, craft, and comedy to help Bar-S go from the nation’s #1 Hot Dog to the #1 Hot Dog in American History this summer.

Head to gotheartandsoul.com/cpg to see the work.

07/23/2026

This is Home Vol. 2 is LIVE!

Hear from Creative Director Sam Wareham and Account Director Emily Swartz on how this work is a bold new chapter in helping transform the Giant Food brand, building loyalty for the long haul with a campaign idea never done before in the grocery industry.

See the work at https://www.gotheartandsoul.com/retail

07/20/2026

🚨NEW WORK ALERT 🚨

The newest edition of our This is Home campaign just dropped for our partners at Giant Food!

As a continuation of the brand love we’ve helped build since the beginning of the campaign, this new series of spots further helps transform the Giant brand by celebrating more than 90 years of the grocer’s local legacy in D.C., Maryland, Virginia, and Delaware.

With this new work comes new stories to tell and new visual evolutions, but the core message stays the same: Giant Food is where you can feed your love for where you live—all summer long.

07/07/2026

🚨NEW WORK ALERT 🚨

To celebrate America’s 250th birthday, we partnered with our friends at Bar-S to reimagine iconic historical moments as if the #1 Hot Dog in America had been there the whole time, from Washington crossing the Delaware to the Wright Brothers’ first flight, and even the historic moon landing.

Check out just a few of the campaign pieces we’ve run so far across social, pre-roll, streaming and web, and keep an eye out for our limited-edition America 250-inspired Bar-S hot dog packaging on shelves this summer!

07/02/2026

Maybe hot dogs played a bigger role in history than we thought?

Thanks Yahoo News and MediaPost for the coverage on our latest summer work with Bar-S!

Read the full story:

The brand uses parody as a promotional tool.

07/01/2026

We're feeling a little sappy today. 🍁 Heart & Soul is thrilled to welcome SAPJACK as our newest client.

If you haven't met them yet, SAPJACK is a 100% pure, single-source organic maple syrup brand rooted in Vermont's Northeast Kingdom.

From 500,000 tree taps done by hand to steam crafting their sap within hours of harvest, every decision they make is designed to protect their 24,000-acre forest and deliver the most authentic maple taste possible. It’s the True Taste of the Forest, and the rest of the country is about to find out.

We're proud to help them become a national staple at breakfast time and beyond, and we're going to pour some serious love into every step of the journey.

Stay tuned. 🍁

06/26/2026

Did you hear? Heart & Soul has a new look.

But this is more than just a visual refresh. It’s a powerful reintroduction of who we have always been: An agency in the business of transforming brands.

One who moves brands forward by moving people to tears, laughter, joy, and action. One who knows how to find a brand’s inner magic, and use that to help them break free from the competition. And one who has a weird amount of fun doing it.

Head to our website to explore our full new story: https://www.gotheartandsoul.com/