The Billy McKean

12/21/2020

Check out an article I published all about short-form video content and let me know what you think! Does your business utilize this strategy?

Wanted to expand the usage of the blog platform here with a focus on both long-form content as well as short readings to keep you informed and updated on the digital advertising landscape. This piece here will be the latter and let me know what you guys think of writings like these! A new study done...

12/21/2020

“Build something 100 people love, not something 1 million people kind of like.” – Brian Chesky

10/15/2020

Very excited to start producing original content for you guys to enjoy!

Expect a video coming here soon and a stream of original work such as new articles, video work, podcasting, and much more!

Talk to you all soon!

09/28/2020

First real night run in months and it felt amazing.

Big things planned for this venture I’m wanting to pursue

A new direction for what I want to create and what I want to do

Hope you all join me in this journey and hope you are all safe out there.

09/17/2020

Product Photoshoot #1:

Product: Canon EOS T6 SLR Camera w/EF-S 18-55mm F/3.5-5.6 III Zoom Lens+Canon EF-S 75-300 Lens

Notes:

Wanted to start getting into product photography and what better item to showcase first then one of the cameras that got me into photography in the first place!

Really happy with how these turned out and going to start doing one new product a day to better my skills and creativity while also documenting the process along the way.

I got this mini photo studio with some great lighting and some backdrops that I am in desperate need to test out and see how they compare to the standard white option.

What do you think Canon USA?

Any advice or helpful tips for someone just getting into the field?

#

09/09/2020

Shoutout to for producing some amazing content including the Marketers Brief Podcast which I listen to every week!

What podcasts have you been jamming out to recently?

08/29/2020

“What really decides consumers to buy or not to buy is the content of your advertising, not its form.” – David Ogilvy

08/28/2020

"The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself."
Leo Burnett

08/27/2020

"What you say in advertising is more important than how you say it."
David Ogilvy

08/26/2020

“Stopping advertising to save money is like stopping your watch to save time.” – Henry Ford

08/25/2020

“Make it simple. Make it memorable. Make it inviting to look at” – Leo Burnett

08/24/2020

A great book for anyone wanting to get into the marketing industry and know what skills you need to learn in order to succeed!