Citrine Research and Consulting

Citrine Research and Consulting Citrine Research and Consulting is a psychology-driven marketing and advertising agency in Scottsdale, AZ, and Des Moines, IA.

09/11/2026

Today, we remember the lives lost on September 11, 2001, honor the courage of the first responders, and recognize the countless families and communities forever impacted by that day. May we continue to carry forward the strength, compassion, and unity shown in the face of unimaginable loss.

09/09/2026

If your business depends on you for every decision, approval, client question, and daily task, stepping away can quickly expose where your systems are weakest. A useful exercise is to imagine you had to leave tomorrow for two weeks with no access to your phone or email. What would need to happen for the business to keep moving? Document those responsibilities, then identify what you can delegate, automate, standardize, or assign to someone else.

The goal isn’t to make yourself unnecessary. It’s to build a business that can function without requiring your constant presence.

09/08/2026

Your business relationships are only as strong as the systems supporting them. In this clip, Dr. Sonja breaks down why a robust CRM is not just an organization tool. It is the backbone of long-term client trust, retention, and business growth. 📊✨

How is your team staying connected to what matters most?

09/07/2026

Happy Labor Day from Citrine Research & Consulting! Today, we celebrate the people whose hard work, talent, creativity, and dedication keep businesses, organizations, and communities moving forward. No matter the industry or role, every contribution matters. Wishing everyone a safe, relaxing, and well-deserved Labor Day!

09/04/2026

The exact face every business owner makes when they realize "creating consistent video content" is a full-time job on top of their actual full-time job. 😭📉

You don't have to film, edit, and stress over content alone. We turn that post-filming dread into a streamlined strategy that actually generates results (without the drama).

Leadership changes are never just personnel changes. A new CEO can reshape decision-making, the employee experience, cus...
09/03/2026

Leadership changes are never just personnel changes. A new CEO can reshape decision-making, the employee experience, customer perceptions of the brand, and where the company focuses next. That’s why executive transitions are worth watching from both a business and organizational psychology perspective.

09/02/2026

A huge congratulations to BODYBAR Pilates on their grand opening in Waukee, hosted by the Waukee Area Chamber of Commerce!

We had the absolute pleasure of stopping by today for their ribbon-cutting ceremony, and this space is nothing short of incredible. The studio design is stunning, the energy is high, and the community they’re building is going to be amazing.

If you’ve been wanting to elevate your movement routine, now is the time to visit. They have some fantastic founding offers running right now, so head over to check out the new studio and lock in those grand opening perks!

Bodybar Pilates - Waukee
Waukee Area Chamber-Commerce

09/02/2026

September’s book pick for business owners and leaders: Tiny Habits by BJ Fogg, PhD. 📚

This is a great read if you want to make meaningful changes without relying on motivation or trying to overhaul everything at once. The ideas can be applied to leadership, employee behavior, customer experience, sales follow-up, marketing consistency, and even company culture.

Small changes may seem insignificant in the moment, but repeated consistently, they can completely change how a business operates.

09/01/2026

What does psychological data say about top entrepreneurs?

Through assessments like the Big Five and the NEO Personality Inventory, we gain quantitative clarity on what makes leaders tick.

Research shows that successful business owners overwhelmingly rank high in Conscientiousness, meaning they excel in structure, discipline, dependability, and goal achievement.

Vision gets a business started, but conscientiousness keeps it alive and growing. 📈

How does conscientiousness show up in your daily operations?

08/28/2026

It’s official! 🎉 Swing365 Golf is officially open in Ankeny!

We had a great time at their ribbon cutting hosted by the fantastic Ankeny Chamber of Commerce. Swing365 offers the ultimate indoor golf experience, combining cutting-edge simulator technology with a cozy, high-end private club vibe.

Welcome to Ankeny, Swing365 Golf! Go check out their new space! ⛳🏌️‍♂️

Ankeny Area Chamber of Commerce

Address

Phoenix, AZ
85260

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+1 602-789-4875

Website

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