Radiant Marketing, LLC

Radiant Marketing, LLC We are passionate about providing health & wellness brands with realistic, strategic & affordable marketing solutions to sustainably grow their businesses.

Our team understands the challenges of being a small business owner and the services and structure essential to successfully provide these businesses with solutions that make a difference and drive results. Radiant Marketing provides businesses with the marketing strategy to develop a successful growth plan and build a solid foundation for profitability, and the tactical ex*****on necessary to facilitate growth.

05/29/2026

Aspiring founders: this tip is for you 🫵

Episode 7, Season 2 of Market Like a Mother is LIVE!

In this clip from our latest episode, Karen Cummings drops her absolute biggest piece of advice for aspiring founders trying to avoid burnout: Joy.

Karen and Lauren are pulling back the curtain and getting honest about work/life balance as a founder or solopreneur and what you can do to protect your peace.

🎧 Episode Highlights:
✨ Debunking "Founder Freedom" – The reality of the mental load and why mindset matters so much more than hustle culture.

✨ Integration Over Balance – Shifting away from the myth of "perfect balance" and learning to protect your personal time and energy.

✨ Smart Systems Early On – How to set up boundaries and workflows now to dramatically reduce overwhelm as you grow.

✨ The 80/20 Focus – Using your energy for high-impact work that's meaningful instead of just staying busy.

It’s time to build a business that serves your life, not a life that serves your business.

🎧 Listen to “The 'Time' Reality of Being a Founder” now on Spotify, Apple Podcasts, and YouTube.

05/28/2026

Work 🤝 topics we genuinely enjoy

We recently took a breather at our team retreat to recharge, and naturally, we ended up talking about work. 😅 But only because we’re genuinely obsessed with what our clients are doing right now!

From health to fun to community, here’s what’s fueling our fire lately:

🎈 Fun: Going up with Hot Air Expeditions
🏥 Health: Innovating with ProCARE & LifeScape
🤝 Community: Building connection with St. Luke Lutheran Church

Shoutout to these amazing clients and our lovely team members having fun while getting the work done 💪

We'll handle the hype so you can handle the healing 👩‍💻🩺You started your wellness business to help people be healthier a...
05/28/2026

We'll handle the hype so you can handle the healing 👩‍💻🩺

You started your wellness business to help people be healthier and happier, not to spend 4 hours fighting with an SEO keyword tool.

As a marketing agency specializing in health and wellness, we're the extra team member you've been missing. We integrate seamlessly into your culture to bring the best version of you to your clients.

Here's how we can help:

✨ Branding & strategy: Making it easy for your dream clients to find you.

✨ Website development: Crafting your digital identity to effortlessly convert leads.

✨ SEO optimization: Helping you reach the front page of Google for searches concerning you and your business.

✨ Lead generation: Turning "likes" into loyal, long-term clients.

✨ Social media: Intentional storytelling that builds community and brand recognition.

Let us handle the marketing so you can get back to spending your time doing what you really love. Send us a DM to get started bringing your vision to life 💻🧘

05/21/2026

🏆 We won! 🏆

We are absolutely floating on cloud nine after taking home the 2026 AMA Phoenix Spectrum Award for Best Service/Product Marketing! 🥂✨

We won this award of our work with the wonderful team at LifeScape on their BrainSpan Program.

In late December, LifeScape came to us with a vision to launch a comprehensive brain health program to catch the January health motivation wave. The catch: we had exactly NINE days before the holiday break 🤯

No name, no logo, no infrastructure, and a limited budget. A lot of agencies would have said "see ya next year," but we said YES.

In just over a week, we built the entire BrainSpan brand from scratch. The results speak for themselves:

💰 A massive 584% ROI within the first 30 days.
📈 Meta ad click-through rates 4x higher than the healthcare industry average.
💌 High-performing emails with a 0% spam report rate (marketers, you know how huge that is!).
🎥 One BrainSpan Reel became LifeScape’s most shared post of the year!

A huge thank you to AMA Phoenix, the team and, of course, our rockstar team who made it all happen. Special thanks to Natalie and Karen who represented the Radiant team to accept this much-deserved award.

Is your healthcare brand showing SEO symptoms? 🩺Just like the body signals when something is off, your website does too....
05/20/2026

Is your healthcare brand showing SEO symptoms? 🩺

Just like the body signals when something is off, your website does too. The key is knowing what to look for.

Common symptoms of unwell SEO:
🤕 Your website takes more than 3 seconds to load
🤒 You're only ranking for generic terms, not specific
🤧 Users try to book with you and get a 404 error message

The Radiant prescription:
✅ Speed & performance optimization
✅ Localized keyword strategy
✅ Mobile-first user experience

Is it time for your website to get a checkup? DM us to book a free call and get your marketing back on track.

05/18/2026

This video is basically a survival guide for team trips in Arizona ☀️

These are the must-have items from the Radiant team for our team retreat! Some are practical, some are tactical, and all of them led to a fantastic trip together ☕️🧴

What's your non-negotiable item when traveling for work? This is a no-judgement zone 🚫

What does it mean to be a "concierge" agency? It means when our clients head to Nashville for the AAPCP Conference, we’r...
05/15/2026

What does it mean to be a "concierge" agency?

It means when our clients head to Nashville for the AAPCP Conference, we’re in the booth, on the floor, and embedded in the team. 🎸✨

We're a concierge agency by design. We only take on a handful of clients each year so we can deeply embed ourselves in their world. We pay attention to our client's niches and create strategies designed specifically for them.

A few of our favorite highlights from the conference:

✨ Creativity over everything: We created custom hero cards for every single conference attendee, complete with their name, company, and physician compensation superpower! They were super unique and generated a ton of buzz. We're especially proud of these 🤩

✨ Sales enablement with a soul: Whether it’s getting the people talking or helping close deals, we’re there to make sure the sales team has everything they need to shine.

✨ A real extension of the team: There is no better feeling than when Matt Bondurant (ProCARE Founder & Senior VP) told us, "Karen, we would have nothing without you and your team." 🥹

We don't just show up for our clients. We’re in the trenches, in the booth, and cheering the loudest for their success!

It's time you had a marketing agency that says they're on your team - and means it.

Instagram just confirmed something social media managers have suspected for a while. Recently, Instagram’s head, Adam Mo...
05/12/2026

Instagram just confirmed something social media managers have suspected for a while.

Recently, Instagram’s head, Adam Mosseri, shared that follower count is one of the most misleading metrics creators focus on. Instead, he emphasized reach and views as far more meaningful indicators of performance.

Follower count is still something to keep an eye on, but it shouldn’t define success or drive your entire strategy. With how the algorithm works today, content is constantly being pushed beyond your existing audience. That means a smaller account with strong engagement can outperform a much larger one if the content is resonating better with the audience.

For brands, this changes how we evaluate partnerships. It’s less about how many followers a creator has and more about how well they connect with their audience and understand their needs.

This is another way Instagram is showing the emphasis on strong creatives that resonate instead of follower count.

Getting better each day, one step at a time! ✨👟We recently wrapped up our April Health Challenge at Radiant Marketing. O...
05/11/2026

Getting better each day, one step at a time! ✨👟

We recently wrapped up our April Health Challenge at Radiant Marketing. Our goal was to hit 2 million steps as a team, and we crushed it by reaching a total of 2,141,705! 🎯

A huge congratulations to Natalie for winning the individual challenge with an incredible 469,025 steps. That averages out to over 15,000 steps every single day! 🤯 She earned herself a $500 Airbnb gift card to celebrate her amazing dedication.

We believe in practicing what we preach and prioritize habits that keep our minds and bodies healthy.

Thanks to everyone for staying active and supporting each other all month long 👟✨ Great work, team!

05/08/2026

What if the key to building a successful business isn’t following every trend, but solving a real problem? ✨

Episode 6, Season 2 of Market Like a Mother is LIVE!

In this solo episode, Karen Cummings shares the story behind building Radiant Marketing from the ground up, from identifying a major gap in the healthcare industry to intentionally creating a “lifestyle agency” built around sustainability, flexibility, and long-term growth.

She’s diving into the lessons that shaped the agency, the mindset shifts that changed her definition of success, and why the strongest businesses are built on validated needs, not assumptions.

The highlights:

✨ Validate before you launch: why customer conversations and market research matter more than assumptions.

✨ Redefine success: hear why Karen chose to build a business that supports her life instead of chasing hustle culture and burnout.

✨ Stay ahead of the curve: learn how embracing digital marketing and industry shifts created new opportunities for growth.

✨ Speak to real pain points: why the best marketing starts with deeply understanding your audience.

🎧 Listen to “How I Built a Digital Marketing Agency from The Ground Up” now on Spotify, Apple Podcasts, and YouTube.

05/05/2026

She hired the best team in marketing and she knows it 💅

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Phoenix, AZ
85001–85099

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Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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