06/26/2025
Sometimes businesses, like babies, are meant to crack you wide open to receiving the greatest possibilities of your life. You just have to survive the blow first.
Over the last 10 years I’ve birthed both - babies and businesses. I’ve learned from and grown with each of them, surrendering to the magnificent unfolding of life, love, and awakening that arose from my calling as a mother and business leader.
As I cross the threshold of 10 years together, me and my business, I had to reflect deeply on the impact and direction that I want for SmokeFire Media for perhaps the next 10 years.
It hasn’t been an easy path to walk this last year, the hardest yet if I’m honest, and I actually began the process of shutting it down completely as I prepared for new motherhood on my own. After so many years of “doing it all”, I just wanted to rest and enjoy my new son.
I got as far as letting go of all my clients, not taking in new business, and closing my website and looking for a J-O-B before I couldn’t stand the unrelenting resistance from Universe to let me just burn it all down.
Months of constant “NO’s” in every direction I took away from my business carried me to near bankruptcy as I fell to my knees (for the umpteenth time) asking why nothing would work.
On one hand I was tempted to revive the programs and services I once loved to provide and start again, on the other, I kept hearing the crippling words in my head “You’re not good enough anymore, it’s too much and you just don’t have what it takes”, and my confidence would tank.
It wasn’t until I could no longer pay for daycare or rent that I took a long hard look at the “why” behind it all. Why had I started SmokeFire Media in the first place? Why did it need to keep going? Who was I actually helping anyway?
No sooner had I asked when Universe brought answers in the form of people who reflected to me the impact they had received from my business and work throughout the years. Even in a job interview the hiring team praised my experience as “important and amazing work that is needed and creates meaningful impact” (but they didn’t hire me).
*continued in the comments*