Aim Higher 412

Aim Higher 412 Pitt Business students competing in a national marketing competition to create the best marketing campaign for the Acura ILX.

Our generation is full of high-striving individuals with ambition, always in search of the next big thing to create and to conquer. Independent and determined, we thrive on breaking free from the mold and reaching goals that wholly disrupt the status quo. Acura Aim Higher encompasses this desire for greatness and encourages us to continue to aspire for more. It’s about dreaming bigger and getting

better, setting goals and surpassing them, and never settling for less. The Acura ILX is where performance and luxury meet. With its sleek design and 201-hp engine, the ILX allows you to make a statement without saying a word. True to the performance and luxury linage of the Acura brand, the ILX is an eight-speed, dual clutch transmission force to be reckoned with. All of this at a price that allows you to have it all, without having to spend it all.

, or wherever you are, as you embark on Black Friday shopping! Be sure to watch this and get pumped for your day! ...
11/25/2016

, or wherever you are, as you embark on Black Friday shopping! Be sure to watch this and get pumped for your day!

What does it mean to Aim Higher and achieve greatness? Find out with the 2017 Acura ILX. Video produced by Pros in Motion, visit our website www.aimhigher412...

This year, Pros In Motion has a lot to be thankful for! A huge thank you to all of the overwhelming support from Univers...
11/24/2016

This year, Pros In Motion has a lot to be thankful for! A huge thank you to all of the overwhelming support from University of Pittsburgh College of Business Administration, friends, family, professionals in the community, and the University of Pittsburgh student body at large!

Happy Thanksgiving!

Making fun of Matthew McConaughey never gets old.
11/23/2016

Making fun of Matthew McConaughey never gets old.

The 2017 Acura ILX takes on cliché luxury! Video produced by Pros in Motion, visit our website www.aimhigher412.com , and follow us on Instagram and Facebook...

Beautiful ads generated by the ProsInMotion Traditional Advertising Department!
11/17/2016

Beautiful ads generated by the ProsInMotion Traditional Advertising Department!

Cathy surrounded by fog on this ! Foggy mornings are not a problem if you have fog lights- like the LED fog lights on t...
11/17/2016

Cathy surrounded by fog on this ! Foggy mornings are not a problem if you have fog lights- like the LED fog lights on the 2017 Acura ILX (cough-cough).

Pitt Business Review article written by our very own Orla Rea! A great read about the unique challenge/ opportunity prov...
11/16/2016

Pitt Business Review article written by our very own Orla Rea! A great read about the unique challenge/ opportunity provided when targeting Millennials.

Information technology has completely altered the idea of getting a license and buying a car in the modern age. Ten to twenty years ago, buying a car was considered a paramount moment in a person’s…

Take a look at our events, promotions, and even class time to see how we pulled our campus-wide Aim Higher campaign all ...
11/15/2016

Take a look at our events, promotions, and even class time to see how we pulled our campus-wide Aim Higher campaign all together!

It's Time to Adult.
11/15/2016

It's Time to Adult.

Your adult toolbox for the next chapter

Home town of Kelsey Morgan, from ProsInMotion and the College of Business Administration, University of Pittsburgh, i...
11/14/2016

Home town of Kelsey Morgan, from ProsInMotion and the College of Business Administration, University of Pittsburgh, in this riveting article from the other side of the state!

Contributed photoWhitehall High School graduate Kelsey Magilton is competing in the Acura ILX Marketing Challenge 2016. Magilton is a senior at University of Pittsburgh. Whitehall grad takes part in marketing competition Thursday, November 10, 2016 by CONTRIBUTED ARTICLE in School A group of Univers...

Crikey! One of our ads in its natural habitat in ! Other wild ads can be spotted in and all around campus! Keep your ey...
11/12/2016

Crikey! One of our ads in its natural habitat in ! Other wild ads can be spotted in and all around campus! Keep your eyes peeled as we ! #2017

Check out this about the Best.Monday.Ever written by our very own Jenna Stearns
11/11/2016

Check out this about the Best.Monday.Ever written by our very own Jenna Stearns

Is the weekend over yet? This is about to be the best Monday of your college career.

This just in from Her Campus University of Pittsburgh! Featuring Orla Rea and written by College of Business Administrat...
11/10/2016

This just in from Her Campus University of Pittsburgh! Featuring Orla Rea and written by College of Business Administration, University of Pittsburgh's own Lexi Nasonti!

Year in School: Senior Major: Marketing

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Pittsburgh, PA

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