Parks Associates Research

Parks Associates Research Parks Associates is an internationally recognized market research & consulting firm.

Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Since 1986, we have provided research and analysis to companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, consultation, workshops, executive conferences, and annual service subscriptions.

The North American broadband market continues to evolve as providers invest in fiber, expand fixed wireless offerings, a...
06/18/2026

The North American broadband market continues to evolve as providers invest in fiber, expand fixed wireless offerings, and compete for residential subscribers.

Parks Associates' newly released Broadband Market Tracker provides estimates for broadband subscribers and ISP revenues across the US and Canada, along with analysis of key market developments, competitive strategies, partnerships, and new service offerings. The service also explores the growing role of fixed wireless access and includes special coverage of opportunities within the multifamily housing market.

Designed for industry leaders, investors, and service providers, the Broadband Market Tracker delivers the intelligence needed to navigate a rapidly changing broadband landscape.

Learn more: https://tinyurl.com/5383pjjm

The smart property market is entering a new phase of growth, creating new opportunities for property owners, operators, ...
06/17/2026

The smart property market is entering a new phase of growth, creating new opportunities for property owners, operators, and technology providers.

Join Parks Associates at Smart Spaces 2026, September 15-16, in Dallas/Plano, Texas. This executive conference will feature discussions on AI, connectivity, automation, resident experience, operational excellence, and the technologies transforming multifamily and hospitality environments.

Network with industry leaders, gain exclusive research insights, and discover strategies that can help drive efficiency and new revenue opportunities.

Learn more: https://tinyurl.com/5n8t2kws
Register: https://tinyurl.com/42ehz44h

Parks Associates welcomes RealPage, Inc. as the Registration Sponsor for Smart Spaces 2026. RealPage is helping propert...
06/17/2026

Parks Associates welcomes RealPage, Inc. as the Registration Sponsor for Smart Spaces 2026. RealPage is helping property owners and operators enhance resident experiences, improve operational efficiency, and deliver smarter living environments through innovative property technology solutions.
Learn more: https://tinyurl.com/zt732fbs

Join us for Smart Spaces 2026, September 15-16, in Dallas/Plano, TX, to discuss the technologies transforming multifamily housing, hospitality, and community living. From AI-powered operations and smart building automation to connectivity and resident engagement, the event offers valuable insights into the future of connected properties.
Event registration: https://tinyurl.com/42ehz44h

📢 Our contributing article from Security Business magazine, “The Smart Money: AI Moves from Promise to Platform,” was fe...
06/17/2026

📢 Our contributing article from Security Business magazine, “The Smart Money: AI Moves from Promise to Platform,” was featured in SecurityInfoWatch!

🔗 Check out the full article by Elizabeth Parks exploring key insights from CONNECTIONS™ 2026, examining how AI is transforming security, energy management, health services, broadband offerings, and the intelligent home: https://tinyurl.com/2jy2ctus

How are smart home platforms evolving in the AI era? New research from Parks Associates, “Smart Home Platforms: UX, Loya...
06/16/2026

How are smart home platforms evolving in the AI era? New research from Parks Associates, “Smart Home Platforms: UX, Loyalty, Monetization,” explores the consumer experience behind today’s connected home ecosystems.

As connected homes become more mainstream, platforms delivering seamless experiences and strong integration will have a major advantage.

Learn more: https://tinyurl.com/2nut73yc

From customer retention and subscriber loyalty to emerging distribution models, today's streaming leaders are navigating...
06/16/2026

From customer retention and subscriber loyalty to emerging distribution models, today's streaming leaders are navigating a rapidly changing landscape.

Join Parks Associates at StreamTV Show 2026, June 16-19 in Denver, Colorado, and Michael Goodman as he moderates two industry discussions on June 18, Churn, Loyalty & Lifetime Value in the Streaming Era & Deep Dive: Ingest Model vs. Direct-to-Consumer Apps: Control, Scale & the Future of Distribution from 3:30 PM to 5 PM.

More information: https://www.streamtvshow.com/

Our team will be onsite for the event, to connect: [email protected]

Join Parks Associates on June 30 at 1 PM CDT for the webinar, “Demand Response for All: Bridging the Participation Gap w...
06/15/2026

Join Parks Associates on June 30 at 1 PM CDT for the webinar, “Demand Response for All: Bridging the Participation Gap with HVAC,” sponsored by Carrier . The complimentary webinar discusses strategies to simplify enrollment, bundle value-added services, and turn connected HVAC systems into flexible grid assets through automation, financing, and energy management solutions.

For more info and complimentary registration: https://tinyurl.com/24ncjdkv

Join Parks Associates on June 16 at 12 PM CT for, “Designing the Future of PERS,” a virtual discussion sponsored by Beck...
06/15/2026

Join Parks Associates on June 16 at 12 PM CT for, “Designing the Future of PERS,” a virtual discussion sponsored by Becklar, exploring how AI, wearables, ambient sensing, and connected platforms are transforming monitoring, alerts, and care delivery across multiple environments.

Hear insights from:
- Ken Brower, Senior Vice President, Software Platforms, Becklar
- Aaron Nowakowski, Director of Partner Solutions, Becklar
- Casey Schuler, CEO, PalCare
- Brock Winzeler, President Personal Health and Safety, Becklar
- Moderator: Jennifer Kent, Senior Vice President & Principal Analyst. Parks Associates

Learn more and register: https://tinyurl.com/5by6t2yv

Smart Spaces 2026 will bring together leaders from real estate, property management, smart home, broadband, security, en...
06/13/2026

Smart Spaces 2026 will bring together leaders from real estate, property management, smart home, broadband, security, energy, and hospitality to discuss the technologies driving the next generation of smart spaces on September 15-16 in Plano, Texas.

Learn more: https://tinyurl.com/my96734v
Register: https://tinyurl.com/42ehz44h
Use code SSC26-EB1000 to save $800. Offer expires June 15!

As the streaming landscape evolves, so do consumer expectations around access.Sports fans are showing growing interest i...
06/12/2026

As the streaming landscape evolves, so do consumer expectations around access.

Sports fans are showing growing interest in flexible viewing options that align with how they consume live content, creating opportunities for providers to rethink traditional packaging and distribution strategies.

Parks Associates' latest research, supported by InterDigital, examines the emerging models that could shape the next era of sports streaming.

Download this complimentary research, “The World Cup Experience in the Streaming Era” to explore the opportunities and challenges shaping the future of sports viewing: https://tinyurl.com/4yy9e5dk

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