BrainPro LLC

02/09/2023

Turning data into results with data-driven attribution

Showcasing how Mercedes-Benz Germany increased performance with data-driven attribution, and introducing new ways to see success with this model.

10/31/2022

Think you can’t create your own marketing mix modelling study? Think again

Marketing mix modelling is becoming an increasingly popular tool for measuring brand activities. We discuss what you need to know to get started.

10/18/2022

New content suitability center launches to streamline controls in Google Ads.

10/05/2022

Explore what Vidhya Srinivasan, VP and general manager, Search Ads and Ads on Google experiences, sees as the key Search updates and innovations shared at our annual Search On event. https://goo.gle/3CyvZAJ

10/04/2022

Simplifying measurement with the Google tag

The global site tag is now the Google tag, with new capabilities to help you improve measurement and adopt features without additional code.

09/28/2022

We’re introducing new tools to help you create more engaging ads. As part of this change, ad extensions will now be called assets.

09/20/2022

Learn about the benefits, best practices and new tools for creating vertical video ads on YouTube.

08/31/2022

To prepare for the holidays, retailers can turn to Google to stand out across channels and capture demand online and in-store.

08/22/2022

08/17/2022

08/10/2022

Fifty-six percent of Americans are likely to participate in a big life moment in the next two years. Discover four pathways brands can take to meet people’s needs as they make and remake plans. https://goo.gle/3SvQTGO

08/09/2022

In 2018, actor Selma Blair was diagnosed with multiple sclerosis. Find out how her recent work with LaVant Consulting and Google’s All In is helping creatives build a world where everyone belongs. https://goo.gle/3zuA0nf