CEL Marketing-PR-Design

CEL Marketing-PR-Design Your marketing partner in bold ideas, smart strategy, and creative design that lasts.

Located in Plymouth Minnesota, CEL has been a trusted Marketing, PR and Design partner for more than 30 years.

Your staff are making AI flyers. They're fun! They're colorful! That might actually be the problem. 👀AI makes it easier ...
09/03/2026

Your staff are making AI flyers. They're fun! They're colorful!

That might actually be the problem. 👀

AI makes it easier than ever to create something in seconds. It also makes it easier for your school brand to slowly turn into 47 fonts, six versions of the logo, and whatever AI decided looked fun that day.

And it looks unmistakably AI. And eventually, like every other organization out there. And it probably doesn't meet any accessibility requirements. 😭

So what do you do?

Probably not ban AI. You build better guardrails.

We break down how in our latest blog, along with practical ways to protect your brand without becoming the flyer police.

And if this is your kind of thing, our school communications newsletter is full of ideas like this every month: branding, websites, AI, accessibility, enrollment marketing, family communication, and the occasional mildly unhinged take.

Read the blog + sign up at https://www.celpr.com/insights/

When times get tough, be a goldfish. ✨🐠Goldfish supposedly have short memories, which is exactly why Ted Lasso tells his...
08/18/2026

When times get tough, be a goldfish. ✨🐠

Goldfish supposedly have short memories, which is exactly why Ted Lasso tells his players to be one: don’t let one bad moment ruin the next one.

School communications could use a little of that energy.

A rough board meeting. A post that didn’t land. A newsletter mistake. A comment section that went completely off the rails.

Learn from it. Fix what needs fixing. Then move forward. Because one hard moment doesn’t have to define the next one.

More lessons from Ted Lasso for school communicators: www.celpr.com

Set a timer. Open your website. Prepare to question every “click here” link you’ve ever written. 👀Website accessibility ...
07/29/2026

Set a timer. Open your website. Prepare to question every “click here” link you’ve ever written. 👀

Website accessibility can feel like a massive undertaking, but you can learn a lot in just 15 minutes.

CEL’s free Website and Digital Content Accessibility Checklist helps you take a quick look at:

✅ Text and readability
✅ Images, alt text and video captions
✅ Navigation and mobile usability
✅ Forms and interactive elements
✅ Important information trapped inside PDFs

It’s not a complete accessibility audit. It is a practical place to start, spot quick improvements and identify what may need a closer look.

Download the free checklist: https://www.celpr.com/15-minute-website-and-digital-content-accessibility-checklist/

07/17/2026

Chelsea Janke takes the NSPRA stage on Monday! 🎤✨

Her session, The Impact of AI on Your Digital Content and Online Search (SEO), tackles a question school communicators can’t ignore much longer:

What happens when families stop searching your website and start asking AI?

Chelsea will break down how AI-powered search, chatbots, and recommendation engines are changing which content gets found, why clear structure and plain language matter more than ever, and how schools can stay visible without losing authenticity.

📅 Monday, July 20
⏰ 2:15–3:15 p.m.
📍 Grand Salon 3 & 6

Expect practical strategies, real examples, and zero need to become an SEO robot.

Heading to NSPRA? Add it to your schedule and go cheer her on for us. 🧡💙 https://nspra-communications.secure-platform.com/a/gallery/rounds/129/schedule/items/33876

Happy World PR Day to the people behind the messages, relationships, reputations, and plans (that somehow need to be fin...
07/16/2026

Happy World PR Day to the people behind the messages, relationships, reputations, and plans (that somehow need to be finished by 3 p.m.).

PR is often reduced to press releases and publicity. But the real work is much bigger.

It’s listening before speaking. Understanding what people need to know. Building trust before it is urgently needed. Helping organizations communicate clearly when the answer is complicated, emotional, or still unfolding.

AI can help us work faster. It cannot replace judgment, empathy, context, or the relationships that make communication credible.

Today, we’re celebrating the people who bring all of that to the work—and who know that good PR is rarely about getting the most attention.

It’s about earning trust.

Is your marketing really the problem?Your logo is cute. Your ads are running. Your website has tasteful little animation...
07/14/2026

Is your marketing really the problem?

Your logo is cute. Your ads are running. Your website has tasteful little animations. Meanwhile, the phone has been ringing into the void since Tuesday, the contact form submits directly to Narnia, and three potential customers are still waiting for a reply from someone named “info@.”

And now we’re talking about increasing the ad budget?

Bestie. More leads for whom?

Marketing cannot keep dragging people through the front door just for your customer experience to hit them with a folding chair. We can promise that you’re responsive, welcoming and easy to work with, but eventually someone at the organization has to respond, welcome them and be easy to work with.

We love advertising money. Deeply. Passionately. Perhaps too much. But before we spend another dollar, let’s make sure the current leads are not decomposing in an inbox nobody checks.

Sometimes the problem is not awareness.

Sometimes nobody is answering the phone.

https://www.celpr.com/marketing-cant-fix-a-bad-customer-experience/

Happy Fourth! May your hot dogs stay on the bun and your sparklers stay pointed away from your eyebrows. 🌭✨
07/04/2026

Happy Fourth! May your hot dogs stay on the bun and your sparklers stay pointed away from your eyebrows. 🌭✨

07/02/2026

We expanded our service offerings. 😉

One of our favorite things about accessibility work is watching the lightbulb moments happen.The moment someone realizes...
06/24/2026

One of our favorite things about accessibility work is watching the lightbulb moments happen.

The moment someone realizes accessibility isn't just compliance. It's communication. It's inclusion.

It's making sure the people who need your information can actually access it.

Chelsea had a great time sharing, learning, and talking accessibility at the Social Media Retreat. Thanks to everyone who joined the conversation. 💙🧡

🌴 TONIGHT ON LOVE ISLAND: CEL EDITION 🌴 Meet our newest bombshells: 🐶 Bella — repping Team Design and serving main-chara...
06/24/2026

🌴 TONIGHT ON LOVE ISLAND: CEL EDITION 🌴

Meet our newest bombshells:

🐶 Bella — repping Team Design and serving main-character energy. As the loyal companion of our Design Director Kelly, Bella knows a thing or two about turning heads and creating unforgettable first impressions.

🐶 Rachel — from the Integrated Communications villa, bringing strategy, charm, and just enough mystery to keep everyone guessing. Andrew’s four-legged sidekick is here to make connections.

✨ One arrived ready to nap dramatically.
✨ One arrived with a stick and a plan.
✨ Both are here for the right reasons.

Will Bella’s creative flair steal the spotlight? Will Rachel communicate her way to victory? Or will they couple up for the ultimate CEL collaboration?

Comment below: 🩷 or 💙 ?

Address

3033 Campus Drive, Suite W135
Plymouth, MN
55441

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

(763) 559-6058

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