State of Assembly

State of Assembly Branding agency that reveals what makes you distinctive.

We specialize in brand strategy, positioning, messaging, and visual identity for organizations whose true value isn't understood by their market.

People love you for the way the timber sets your tone—for the way forest air, front porches, parades, and everyday hello...
02/14/2026

People love you for the way the timber sets your tone—for the way forest air, front porches, parades, and everyday hellos come together into something deeply felt. For the respect you show your history and the care you extend to anyone who finds their way in. Love lives easily in a town that knows who it is and welcomes others with the same steadiness.

Vernonia offers visitors a place to slow down and feel at home. Nestled among timberlands, you invite wandering through sweet air, small discoveries, and moments that feel genuine and unhurried. Your community holds its roots with pride and opens its doors with warmth, giving travelers a sense of belonging that lingers beyond the visit.

We felt deeply honored to work alongside Vernonia, spending time with the spirit that greets people at the edge of town. Through shared care and attention, we helped shape a welcome that feels true—one that signals respect for the land, the past, and the people who protect what makes this place special. Being close to that expression has meant a great deal to us.

This Valentine’s Day, we celebrate Vernonia because love shows up at the threshold—inviting people in, asking them to tread lightly, and offering a place that feels timeless, kind, and worth returning to.

There are too many people to thank for this partnership, but here are a few…
The Freewheelers Club of Vernonia, Mayor Rick Hobart, City of Vernonia, Bryan Rude, Tony Hyde, Paul Vogel, Wela Negelspach,

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the way you show up when stability matters most—for placing dignity, care, and possibility at the ce...
02/14/2026

People love you for the way you show up when stability matters most—for placing dignity, care, and possibility at the center of every home you create. For building communities where families feel supported, children feel safe, and futures feel reachable. Love grows where people know they belong and feel encouraged to keep going.

offers affordable, supportive homes paired with services that help people thrive. Across Eugene, your housing and resident programs support health, education, financial confidence, and connection. By centering families and surrounding them with opportunity—from youth programs to wellness support—you create environments where people can focus on growth, independence, and long-term well-being.

We felt deeply honored to work alongside Cornerstone Community Housing, contributing to a clearer sense of how your work is felt and understood. Through thoughtful alignment, we helped shape how care, stability, and possibility meet in the places you create. Seeing that recognition take hold has stayed with us.

This Valentine’s Day, we celebrate Cornerstone Community Housing because love lives in the homes you build, the services you provide, and the futures you help make possible—one family, one community at a time.

There are too many people to thank for this partnership, but here are a few…
Darcy Phillips, Michelle Cady, Arnel Alarcon, Ben Pray, Home First Development

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the way you invite them back into presence—for creating places where attention softens, conversation...
02/14/2026

People love you for the way you invite them back into presence—for creating places where attention softens, conversation deepens, and connection forms naturally. For honoring land as a gathering place and treating time together as something sacred. Love arrives easily where people feel held by nature and welcomed into belonging.

offers turnkey outdoor gatherings that blend comfort with wild beauty. Through thoughtfully designed tents, communal spaces, and full operational support, you transform remote locations into occasions for connection. Your work gives guests warmth, ease, and a sense of being fully here—allowing moments to unfold around firelight, shared meals, and the rhythm of the natural world.

We felt deeply honored to work alongside Cascadia Glamping, contributing to a clearer sense of how your work is encountered. Through thoughtful alignment, we helped shape an experience that feels generous, grounded, and quietly intentional. Seeing that presence land so naturally has stayed with us.

This Valentine’s Day, we celebrate Cascadia Glamping because love lives where you set camp—in the spaces you create for people to gather, slow down, and remember what it feels like to truly be together.

Thank for this partnership, Hannah Woods, Ashlee Van Arsdale, James Woods

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the dignity you build into every decision—for treating housing as a foundation for stability, pride,...
02/14/2026

People love you for the dignity you build into every decision—for treating housing as a foundation for stability, pride, and possibility. For honoring working people through environments that feel warm, thoughtful, and human. Love gathers around work that puts care into structure and intention into outcomes.

offers sustainable, energy-efficient housing that strengthens people, neighborhoods, and the environment together. Through mass timber construction, radiant floor heating, and transit-oriented design, you create homes that lower costs, support well-being, and keep more resources circulating locally. Your approach builds comfort, safety, and economic freedom into daily life, allowing residents to invest back into their communities.

We felt deeply honored to work alongside Upright Development Works, contributing to a clearer sense of how your work is encountered and understood. Through thoughtful alignment, we helped shape how your standards show up—purposeful, generous, and grounded in real outcomes for working people. Seeing that recognition take hold has stayed with us.

This Valentine’s Day, we celebrate Upright Development Works because love lives in the homes you build—places where people feel supported, communities grow stronger, and care becomes part of the structure itself.

There are too many people to thank for this partnership, but here are a few…
Curtis Rystadt, Dan Parker, John McIsaac, Alex Compton, Nick Blair, Matt Franklin

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the way you remind them that home is already enough—for how familiar streets, shared history, and lo...
02/14/2026

People love you for the way you remind them that home is already enough—for how familiar streets, shared history, and local faces come together to form something worth showing up for. For building pride that feels earned and belonging that feels natural. Love gathers easily where neighbors feel seen, supported, and invited to take part.

St. Helens Main Street Alliance’s campaign offers a people-centered approach to revitalizing the heart of the city. Through economic vitality, art and design, promotion and events, and organization and outreach, you support local businesses and strengthen the main street corridor. Your work preserves history, fuels the local economy, and creates opportunities for community members to connect, participate, and invest in the place they call home.

We felt deeply honored to work alongside the St. Helens Main Street Alliance, contributing to a clearer expression of shared pride and ownership. Through thoughtful alignment, we helped shape how downtown is encountered—familiar, welcoming, and worth investing in together. Watching that sense of belonging grow has stayed with us.

This Valentine’s Day, we celebrate because love lives downtown—in the businesses you lift, the neighbors you unite, and the sense of belonging you help grow every day.

There are too many people to thank for this partnership, but here are a few…
Erin Salisbury, Jenn Dougherty, Wela Negelspach, Sean Benesh, Bryan Rude, Jenny Dimsho, Jessica Chilton, Dana Lathrop, Dave Lauridsen, Holcombe Waller, Jason Moon,

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the way you make room for them to arrive as they are—for the ease you offer, the quiet welcome you e...
02/14/2026

People love you for the way you make room for them to arrive as they are—for the ease you offer, the quiet welcome you extend, and the feeling that belonging doesn’t require a plan. For weaving land, local businesses, and everyday moments into something that feels honest and human. Love settles easily in a place that invites wandering and leaves people feeling restored.

offers visitors a way into something real. Through timberlands, waterways, tidelands, and riverside moments, you shape experiences that feel grounded and unhurried. Your work connects people to landscapes, neighbors, and small joys, giving travelers space to breathe, explore, and feel at home in the simple pleasures of place.

We felt deeply honored to work alongside Columbia County Tourism, contributing to a clearer sense of how this place welcomes people in. Through thoughtful alignment, we helped shape how the county is encountered—easygoing, generous, and rooted in its own rhythms. Seeing that invitation land so naturally has stayed with us.

This Valentine’s Day, we celebrate Columbia County Tourism because love lives in the way you invite people to roam, to belong, and to leave feeling better than when they arrived.

There are too many people to thank for this partnership, but here are a few…
Wela Negelspach, Paul Vogel, Sean Benesh, Paul Fidrych, Hannah Woods, Deborah Hazen, Jasmine Lillich, Heidi Brown, Gina Sisco, Sierra Trass, John Walsh,

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for making people the foundation of every project—for how you approach partnerships with genuine care, i...
02/14/2026

People love you for making people the foundation of every project—for how you approach partnerships with genuine care, invest in neighborhoods as living ecosystems, and create spaces that serve the communities they touch. Love grows naturally around work that treats real estate as a human endeavor and community as something worth investing in deeply.

offers thoughtful, community-driven real estate that strengthens neighborhoods and delivers enduring value. Through affordable and mixed-use housing projects, you create places where people can live, work, and connect with dignity and pride. Your work blends vision, technical expertise, and responsiveness, supporting communities while generating long-term value for partners and residents alike.

We felt genuinely honored to work alongside Green Light Development, contributing to a clearer sense of alignment around the way you build with others. Through thoughtful refinement, we helped shape how your work is encountered—open, collaborative, and grounded in shared purpose. Seeing that recognition settle so naturally has been a privilege.

This Valentine’s Day, we celebrate Green Light Development because love lives in the places you help bring to life—projects rooted in partnership, neighborhoods strengthened through care, and communities built to last.

There are too many people to thank for this partnership, but here are a few… 
Tim Lawler, Janine Namgung, Mark Desbrow, Ben Pray, Home First Development, Doug Circosta

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the way you recognize brilliance where others may overlook it—for honoring visual-spatial, creative ...
02/14/2026

People love you for the way you recognize brilliance where others may overlook it—for honoring visual-spatial, creative intelligence as something to be cultivated with pride. For creating a place where students feel understood, capable, and confident in how their minds work. Love takes root in a community that names difference as strength and invites young people to see themselves as valuable.

offers learning designed around the natural intelligence of dyslexic and twice-exceptional students. Through project-based learning, small classes, and teaching methods aligned with how students think, you build confidence, agency, and self-advocacy. Families experience a profound shift as children grow into their voices, pursue ambitious paths, and develop pride in who they are and how they learn.

We felt deeply honored to work alongside Athena, contributing to a clearer expression of the confidence you cultivate every day. Through thoughtful alignment, we helped shape how your purpose is encountered—steady, affirming, and deeply attuned to the strengths of dyslexic minds. Seeing that understanding resonate so naturally has stayed with us.

This Valentine’s Day, we celebrate Athena Academy because love lives in the way you see students fully, teach to their strengths, and build a home for minds meant to shape the world.

There are too many people to thank for this partnership, but here are a few…
Jo Mutch, Victoria Trevor, Anne Boswell

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the way you meet young adolescents exactly where they are—for the care you give to the middle years ...
02/14/2026

People love you for the way you meet young adolescents exactly where they are—for the care you give to the middle years that shape who a person becomes. For creating a space where curiosity feels safe, emotions are honored, and identity takes form with confidence. Love grows naturally in a place where students feel known, connected, and encouraged to be fully themselves.

offers an education designed specifically for early adolescence, guiding students through a critical season of growth with intention and insight. Through transdisciplinary Quests, mindfulness practices, real-world experiences, and purposeful academics, you nurture awareness, compassion, and wisdom. Families experience a school that supports the whole self—mind, heart, body, and spirit—so learning becomes meaningful and life-shaping.

We felt deeply honored to work alongside Millennium, contributing to a clearer sense of alignment around the work you do in the middle years. Through thoughtful refinement, we helped shape how your intentions are encountered—steady, human, and deeply attuned to becoming. Seeing that clarity land so naturally has been a privilege.

This Valentine’s Day, we celebrate Millennium because love shows up in the middle—in the students you guide, the connections you cultivate, and the lives shaped by the care you give to becoming.

There are too many people to thank for this partnership, but here are a few…
Jeff Snipes, Lizzie Rogal, Roberto d’Erizans, Jessica Eicher, Ashley Nickels, Kate Moriarty, Stephanie Kinkel, Newton Martin, Erin Gevertz, Isaac Velarde, Lindsay Berk, Lydia Visser

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for the calm you restore when it matters most, for the steadiness you bring to moments of real responsib...
02/14/2026

People love you for the calm you restore when it matters most, for the steadiness you bring to moments of real responsibility. For the trust you earn from property operators who depend on you to protect spaces that shelter, teach, heal, and change the world. For the confidence that follows your arrival and the clarity that carries people forward.

Ideal Restoration offers commercial building recovery shaped around the needs of property operators and the people they serve. Through rapid response, precise remediation, and deep operational awareness, you help occupants return to their spaces with continuity and care. Water, fire, mold, and environmental recovery become moments of order, safety, and forward motion—bringing people back to where life continues.

We felt honored to work alongside Ideal Restoration, contributing to a clearer expression of the trust you earn through action. With intention and restraint, we helped align how you are encountered with the steadiness you bring to every situation. Watching that recognition land so naturally has stayed with us.

This Valentine’s Day, we celebrate Ideal Restoration because love lives in the conditions you create—spaces restored, people returned, confidence renewed when it matters most.

There are too many people to thank for this partnership, but here are a few…
Chris Goetz, Jackie Carpenter, Dan Richards, Rob Meyers, Josh Miller, Sal Cisneros, Emily Kuhlmann

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

People love you for how each student is known and encouraged, for the steady confidence you give families as their child...
02/14/2026

People love you for how each student is known and encouraged, for the steady confidence you give families as their children grow. For the clarity you bring to learning, the warmth you extend to belonging, the quiet assurance that every child is supported as a whole person. Love forms naturally where kindness, curiosity, and scholarship live together.

offers families a rigorous college-preparatory experience shaped by balance and intention. Small classes invite thoughtful engagement. Faculty guide students to think critically, grow ethically, and develop a strong sense of self. Academics, arts, and athletics move in harmony—a rhythm that strengthens daily life and helps students step forward with confidence.

We felt genuinely honored to work alongside Crystal, contributing to a sense of alignment that feels natural and assured. Through shared intention, we helped refine how your character comes into view, so that families encounter the same clarity, warmth, and purpose wherever they meet you. Seeing that recognition settle so easily has meant a great deal to us.

This Valentine’s Day, we celebrate Crystal Springs Uplands School because love is visible in what you create—the conditions that help students thrive, families belong, and learning feel meaningful.

There are too many people to thank for this partnership, but here are a few… 
Betsy Berman, Gavi Goldstein, Kelly Sortino, Oriana Isaacson, Katie Storey, Laura Huff, Elevate Marketing

With Love, Your Valentine, 
State of Assembly
Sam Gable, Allie Parker & Amy Cortez

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555 SE Martin Luther King Jr, Suite 105
Portland, OR
97214

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