SBD Agency

02/27/2026

My mom was an artist. She was constantly creating. Beautiful hand-carved wood signs, paintings, many drawings of my brother, sister and I.

One day she decided the store in our small town needed signs for their aisles. So she made them. Hand-carved signs. But she didn’t know how to approach the owner and ask him to buy them.

So I did.

I walked in, explained their value to his store, and advocated for her work. He bought them and hired her to work at the store part-time. It became a job she loved.

At the time, I didn’t realize I was learning what I would later build a career around.

Today, through SBD Agency, I help creative people translate their work into something the world can understand and invest in.

The bridge between artistry and practicality is what I work to build for our clients.

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Here’s a favorite brand project I’m currently working on for a talented, heart-led woman

Do you need clarity around your professional voice or positioning? Let’s talk!

01/16/2026

As we enter 2026, businesses face a landscape where marketing isn’t just about visibility—it’s about survival and growth. The competition is fierce, and customer expectations are higher than ever. If you’re looking to make 2026 a year of growth, innovation, and success, it’s time to prioritize your marketing efforts and ensure you’re ready to hit the ground running in Q1. Learn why investing in marketing is a non-negotiable—and how SBD can be your ultimate partner in success at our latest storytime: https://www.sbdagency.com/dominate-2026

01/16/2026

I have ADHD—and when the ideas start flowing, they really flow.

The problem? I’m usually onto the next idea before I get the first one out.

So I started capturing quick thought blurbs in a simple doc, pairing them with photos and selfies I’m already taking…

And voilà—content and marketing that works with my brain, not against it. Turns out, that is a marketing system!

If your brain doesn’t work linearly, your marketing doesn’t have to either.

This is the philosophy behind my work at SBD Agency—branding and marketing built around real human behavior, not rigid formulas.

Explore more at sbdagency.com

02/01/2025

You might say the Home Industry is the foundation of SBD Agency. Not only have we done a lot of work for companies serving various aspects of the home industry, but founder Snow Blackwood got her start as editor of Oregon Home Magazine (OHM). In 2013, she started as a temporary art director, but her talents were quickly recognized, and she moved into a full time, permanent, associate publisher role. From there, Snow became editor and creative director, during which tenure she garnered the unofficial title of “savior.” The magazine had been losing readership until Snow completely revamped the branding and layout, remodeling and renovating the magazine into one that defined Oregon style on thick matte-finish paper. The result, in a word, was success.

Snow left OHM in 2016 with a lot of knowledge about the local home industry, including contacts who became SBD clients. And now with a talented team of creative pros behind her, SBD Agency, specializes in helping companies that work for the home industry. From remodelers to window-makers, we know home and we'd love to help your company thrive by working like the hard-working mom who started this agency (pictured here). Book a free consult with us today! https://calendly.com/snow-sbdagency

01/07/2025

Owner/Creative Director, Snow, on set with the talented for the office shoot.

Looking for photo styling help? We've got you covered. Send us a DM, let's talk.

12/13/2024

Meet Joseph Shons, our Digital Marketing Manager who brings small-town dreams and big-city expertise to every project! With a fascinating journey from philosophy student to Google Ads expert, Joseph has mastered the art of digital marketing while working with major brands like Pandora Jewelry and Moda Health. His unique blend of analytical thinking and endless curiosity drives him to ask "What if?" – pushing boundaries to achieve exceptional results for our clients. Ready to transform your digital presence? Joseph's ready to work like a mother for you!

11/07/2024

Portland Makes the Top 8 Cities for Home Renovations! 🛠️⁠
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According to a recent MSN feature, Portland, Oregon has landed in the top 8 cities where people are investing in home renovations. This is huge news for businesses in the home renovation, design, architecture, and remodeling industries!⁠
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At SBD Agency, we believe there’s never been a better time for your businesses to capitalize on this momentum. With demand soaring, it’s essential to stand out in a competitive market and connect with clients ready to invest in their dream homes.⁠
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Here’s why working with a specialized agency matters:⁠
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Targeted Expertise: We understand the unique audience and trends within the home industry. ⁠
SEO/SEM Precision: Optimize for home-specific search terms to be found by people in Portland searching for renovations now. ⁠
Strategic Branding: From messaging to visuals, we make sure your brand speaks to Portland’s renovation-savvy audience.⁠
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Let us help you elevate your brand to make the most of Portland’s renovation boom. Let’s make your next marketing move count!⁠
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10/25/2024

In today's competitive digital landscape, businesses need a solid online presence to stay ahead, and that often means mastering both SEO (Search Engine Optimization) and SEM (Search Engine Marketing). Our infographic breaks down the key differences between SEO and SEM, explaining when and why to use each. However, while both strategies are vital for driving traffic and boosting visibility, they require specialized knowledge to execute effectively. Hiring professionals ensures you avoid costly mistakes, stay current with industry trends, and maximize your return on investment. Whether you’re aiming for long-term organic growth or quick, targeted results, expert guidance in SEO and SEM can make all the difference.

Need help deciding where to start? Book a Complementary Consult: https://lnkd.in/ghPeg8s8

06/06/2024

Tonights the night! We're so excited to celebrate two of our projects at ThinkNW's first-ever Cascadia Creative Awards Gala at The Jupiter Hotel. Will we win? Get your tickets and come find out with us! Or - just come have a drink after the event with us. We'd love to see you!

https://thinknw.org/event/save-the-date-the-first-annual-cascadia-creative-awards-gala/

We loved creating Iconic Magazine for our client Arciform, a leading remodeler of period homes and buildings, not only because it gave us the chance to create an elegantly entertaining online mag, but because it’s a wonderful example of marketing without marketing. To its growing audience, Iconic is a fun read, full of beautiful photos of droolingly gorgeous remodeling projects and fun stories that humanize those projects. To Arciform, Iconic is a platform to show off their beautiful design-build work without seeming like they’re selling, or even marketing. Except that they are - Iconic works as flagship for company, generating calls from prospective customers who simply love what they see and read there.

When Northwest Seismic first told us their story, we could tell that they were experts in the field of scientifically-based seismic retrofitting homes in our very seismically threatened Portland area. But we couldn’t see that in their logo, website, or collateral. We thought, it’s time to shake up a dormant brand. Which we did, first by doing qualitative Voice of the Customer research to hone our message. Then we created a brand and copy tone guide that fed into design of their new logo and look, the website, and a new presentation that we created for them. We’re proud that we were able to convey their expertise and also that we instilled a sense of urgency in their audience without resorting to fear-based tactics. NWS comes across as friendly experts - which is what they are, so we feel we did our job well.

Thank you for recognizing our work for Northwest Seismic and Iconic and for bringing together so many talented creatives to honor their work and give a focus to our immensely creative community. We're honored to be a part of it!

05/23/2024

Your business is your baby. Ours is helping it grow. SBD AGENCY nurtures your initiatives affordably with engaging concepts, strategically executed at the quality you deserve in little time. Ask us how today.

www.sbdagency.com

06/06/2023

Looking forward to speaking on this wonderful organization's panel next week!

A panel discussion about marketing your business through storytelling

03/24/2023

Mom’s Maxim #1:⁠
Marketing Is Not (Always) Sales: Sometimes It’s Farming⁠
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Direct response marketing is a sales proposition. You get an email, a postcard, or see an ad or social post that provides a direct link to go buy something. But not all sales cycles are that simple, so not all marketing is direct response. To understand this, let’s imagine marketing is a farm, and sales is the harvest. Before that harvest we need to get the ground ready, we need to plant seeds and we need to fertilize and water those plants. Marketing is often doing that for you, nourishing your farm and readying the crop (your prospective customers) for your sales team to harvest.⁠
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In our blog “Secrets of How SBD Works Like a Mother for You Revealed!” we pulled back the curtains and revealed that marketing is neither a miracle nor a mystery. There are basic principles and consistent processes behind those beautiful (or edgy, or whimsical, or...) designs and attention-grabbing headlines that we create for you. ⁠
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So now we’re going to break down how we create campaigns that achieve the results you want.⁠
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For the purposes of this blog let’s assume that we’ve already gone through our discovery process with you. So we know who you and your company are, who your target market is and the needs and wants that drive them. We know your products/services and, more importantly, how you solve your market’s headaches and fulfill their hopes. Now we’re ready to create a promotional campaign for you.⁠
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To read more, click:
https://www.snowbdesigns.com/how-sbd-creates-a-mother-of-a-marketing-campaign-for-you

Call Us Today for a Free Consultation on Your Marketing Needs: 503-334-1815

Or click to our site and let us know what you need: www.snowbdesigns.com
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