Stumptown Social Marketing

08/25/2022

Well hello! We are on hiatus!

07/05/2017

Who knew?" 6 hours of social media management per week = 66% increase in lead generation and 61% improvement in search engine rankings." http://www.socialmediatoday.com/social-business/how-build-sustainable-social-marketing-strategy-infographic

This new infographic outlines some key, data-backed tips to help you put together a more effective social media marketing strategy.

06/24/2016

And we're off to Digital Summit Portland in July! Will you be there? http://digitalsummitportland.com/

Digital Summit fills your brain and professional toolkit with thought leadership and practical solutions designed to supercharge your customer strategies. Sessions and topics featured at Digital Summit include:

03/29/2016

Happy to see social reccomended for local search instead of just PPC. Think demographics when looking at different social media tools like snapchat, vine and whatsapp. Quora may take a bit longer to build your reputation, but everything helps!

http://searchengineland.com/leveraging-social-media-tools-local-seo-244810

Exploring new opportunities to integrate social media into your local brand's SEO strategy? Columnist Lydia Jorden reviews how to elevate your local search presence using Snapchat and Quora.

03/15/2016

I'm impressed with this email newsletter - it's geared towards the small budget -DIY social marketer. Once a week, and there's always at least one gold nugget. For instance, using Twitter cards for email list sign ups. Some headlines may look like clickbait! http://link.marketingdive.com/view/56e0607e487ccd1a558c52613r029.k4a/29502f57

Pinterest has emerged as one of the most prominent social media sites on the web, especially among the female demographic. But can Pinterest be leveraged to generate revenue?

03/08/2016

More on local search: What consumers want from your small business web site - or large business! https://www.brightlocal.com/2016/03/04/gender-age-what-consumers-want-from-local-business-websites/

The results of this unique survey show the surprising differences in what older, younger, male & female consumers expect & want from local business websites.

06/18/2015

So OK there's a bunch of steps but even if you don't follow them all here are some great tips on getting sales from social media: https://www.salesforce.com/ca/blog/2015/05/How-to-Utilize-Social.html

Social provides businesses a means to interact with potential customers in a way they never have before. Learn how to improve your social strategy to help potential customers become customers.

06/16/2015

Another reason to be sure your business listings and hours posted with our Google overlords are 100% correct! Check your Google Plus account!

Ever go to a place only to find out it closed hours ago? The Google Maps app will now warn you before you even leave that it may be closed before you arrive.

05/21/2015

Annnnnd! Social media continues to cause an impact on search results - Google now returning TWEETS as search results:
http://searchengineland.com/google-twitter-deal-live-221148?

Tweets now appear for trending topics in a new carousel format. Twitter doesn't earn directly off display but will gain new traffic.

05/05/2015

Ah There is a huge tie in between Search engine marketing (SEM) and Social - Here's another reason why your business needs social marketing - from SEMpdx (Search Engine Marketing Professionals of Portland) ! http://www.swellpath.com/2015/04/social-media-why-your-business-needs-it/

As the marketing landscape continues to shift and adjust, no longer can businesses ignore having a presence on social media platforms.

04/23/2015

Why do social media? What is your business trying to accomplish? Keep in mind we're still learning as we go along!

http://www.socialmediatoday.com/social-business/2015-04-03/social-business-strategy-how-prevent-digital-muddle?utm_source=newsletter&utm_medium=email&utm_campaign=news423

I sometimes hear managers say to their reports “Just keep on doing what you’re doing.” As soon as I hear this, I begin to wonder: “Do they know where they’re going with what they’re doing?” When it comes to social business, “keep on doing” often means the firm’s online activities may be taking them…