The Floyd Agency

The Floyd Agency 📍Maine
Social media done simply + strategically
Management • Content Creation• 1:1 Strategy
👇🏻Inquire or book a service
[email protected]

06/08/2026

Instagram just dropped a major update: you can now reorder your grid. 👏

Your Instagram profile no longer has to follow chronological order. You can rearrange posts however you want, whenever you want—and the best part? It’s incredibly easy.

For brands, businesses, creators, and marketers, this is a big deal.

Why?

✅ Showcase your best-performing content first
✅ Put key products and services front and center
✅ Create a stronger first impression for profile visitors
✅ Build a profile that supports your marketing goals
✅ Turn profile views into followers, leads, and customers

Instead of relying solely on the three pinned posts, you can now strategically organize your entire Instagram profile to highlight the content that matters most.

As Instagram continues to prioritize search and content discovery, your profile is becoming more important than ever. Think of your grid as a landing page—not just a collection of posts.

If you’ve been waiting to refresh your Instagram marketing strategy, this is your sign

06/05/2026

Instagram Plus dropped…
but it’s not a growth tool.

It’s a control tool.

If your strategy is solid, it can help.
If it’s not, it won’t matter.

Save this before you start paying for features you don’t need.

☕️ The Social Tea hit my inbox this morning and here are a few updates that caught my attention this week:First up… Inst...
05/19/2026

☕️ The Social Tea hit my inbox this morning and here are a few updates that caught my attention this week:

First up… Instants.

And honestly? I’m kind of with the internet on this one 😂

I left Snapchat over a year ago and never got on the BeReal train, so Instagram adding another “in the moment” feature wasn’t exactly exciting news for me.

For creators, I can actually see the value. Audiences want authenticity more than ever right now.

For brands though? Not every new feature needs to become part of the strategy 👀

Between Reels, Stories, trends, DMs, and community management, brands already have a LOT to keep up with.

Also keeping an eye on:
✨ Meta’s new report on the evolution of social media
✈️ TikTok Go, which lets users discover and book hotels + experiences directly in app

Honestly, TikTok becoming a travel search engine feels very on brand because it’s one of the first places I go for trip research now 😂

Social media platforms are becoming discovery platforms fast, and the brands paying attention early are going to win big.

What update are you most interested in right now?

05/13/2026

Let me point you in the right direction. 😉

Social media management is a lot more than just posting — here's what's actually included when you work with me:

📈 Strategy — I dive deep into your brand, your industry, your goals and your ideal audience to build a plan that actually reaches the right people.

🤳 Content — Whether it's capturing content, collaborating with creators, or designing graphics, I handle it all for you.

👩💻 Platform Management — The posting, the community, the profile. I keep it tidy and working smoothly in the background so you don't have to think about it.

And that's not even counting:
→ Reporting
→ Video prompts, shot lists & editing
→ Content ideation
→ Ongoing support

If you've been wondering what's actually behind the scenes of a management package, this is it. DM me to learn more. 👇

Strategic content. Intentional ex*****on. Consistent presence.📸 This is how I help small businesses build a social media...
05/06/2026

Strategic content. Intentional ex*****on. Consistent presence.

📸 This is how I help small businesses build a social media presence that actually works — without chasing trends, posting daily out of guilt, or throwing content at the wall and hoping something sticks.

If you're ready to show up with purpose, I'd love to chat. Send me a message or visit thefloydagency.co

Most people think social media marketing is about posting more.It’s not.It’s about knowing what to say, who you’re sayin...
04/07/2026

Most people think social media marketing is about posting more.

It’s not.

It’s about knowing what to say, who you’re saying it to, and being clear enough that people actually get it.

Because every post is either:
Building clarity
Or creating confusion

The brands that grow aren’t louder… they’re clearer.

After 7 years doing this, the biggest shift in my work has been this:
Less “what should we post?”
More “what do we want to be known for?”

Once that’s clear, everything else gets easier.

If your content feels inconsistent or like it’s not converting, it’s usually not a content problem. It’s a strategy problem.

If you’re working through that right now, my inbox is always open.

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Portland, ME
04250

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