vitalink

09/10/2026

🎉 Happy 30th Birthday, vitalink! 🎉

As we celebrate 30 years, we're looking back at work that has made a meaningful difference. When opioid overdose deaths in Guilford County increased by more than 200%, vitalink partnered with the county to break down stigma and increase access to life-saving Naloxone.

The Save a Life Guilford campaign helped drive a 174% increase in free Naloxone kit distribution and a 44% increase in new participants.

30 years of turning purpose into action - and we're just getting started. 💙

Read the full story: https://www.yourvitalink.com/post/vitalink-30th-anniversary-spotlight-save-a-life-guilford

09/03/2026

🎉 Happy 30th birthday, vitalink! 🎉

Team Feature: Meet Mike Steele, our Creative Director! Mike and vitalink founder Jeanne worked together years before vitalink existed, when Jeanne told him, "One day, I'm going to have my own advertising agency and I want you to be my art guy." Years later, that promise came true.

One project Mike's especially proud of? Rebranding the Charlotte Housing Authority into "Inlivian," a bold, year-long effort that's now recognized nationally as a successful case study in public housing rebranding.

His take on our culture? "Purpose driven."

Read the full conversation 👇
https://www.yourvitalink.com/post/team-feature-a-conversation-with-mike-steele-creative-director-at-vitalink

We spoke with Mike, our Creative Director, about his journey at vitalink, the projects he’s most proud of, and what has kept him inspired throughout his career with the agency.1. How did you first come to vitalink, and what made you want to stay? Jeanne, vitalink founder, and I worked together at ...

09/01/2026

🎉 Happy 30th birthday, vitalink! 🎉

Team Feature: Meet Amanda Jackson, our Director of Creative Engagement! Amanda joined us in 2024 through vitalink's acquisition of Forma, drawn to our mission-driven approach to marketing.

Her take on our culture? "Purposeful." As she puts it: "Every decision seems to come back to whether the work is truly serving the people and organizations we're here to help."

Read the full conversation 👇
https://www.yourvitalink.com/post/team-feature-a-conversation-with-amanda-jackson-director-of-creative-engagement

08/27/2026

🎉 Happy 30th birthday, vitalink! 🎉

Every logo tells a part of our story. Over the past 30 years, our brand has grown, evolved, and transformed right alongside us, and our logos reflect that journey.

From our earliest designs to the identity we carry today, each one represents a chapter filled with memories, milestones, creativity, and community.

Take a walk down memory lane with us as we look back at the logos that helped shape who we are today. 🖼️

Every logo tells a part of our story.Over the past 30 years, our brand has grown, evolved, and transformed, and our logos reflect our story.From our earliest designs to the identity we carry today, each one represents a chapter filled with memories, milestones, creativity, and community.Take a journ...

08/24/2026

🎉 Happy 30th birthday, vitalink! 🎉

Since 2015, we've been proud to support the Dereck Whittenburg Foundation, helping deserving college students overcome financial barriers to finishing their degrees. Their mantra says it all: "Dream. Believe. Work. Now Finish!"

Over the past 10+ years, the Foundation has awarded more than $1 million in scholarships to students across the Triangle area. One early recipient just had her White Coat Ceremony and is now seeing dental patients. Another is teaching elementary school right here in NC. 🎓

Proud to keep supporting their mission, one scholarship at a time.

vitalink was engaged in 2015 to build a brand platform for the newly formed Dereck Whittenburg Foundation (https://thedwfoundation.org/). The mission of the Foundation is to extend the hands of financial assistance to deserving college students that find themselves facing the hindrance of finance as...

08/20/2026

🎉 Happy 30th birthday, vitalink! 🎉

Team Feature: Meet Kathy Horn, Vice President at vitalink! Kathy joined our team part-time back in 2009, taking on content writing and social media work. Sixteen years later, she's helped shape our strategic marketing, led client research, and played a key role in our 2024 acquisition of Forma Life Science Marketing.

We sat down with Kathy to talk about her journey, what's kept her inspired, and how the marketing industry has evolved since she started, from AI tools to shrinking attention spans and everything in between.

Her take: "People are still people. Our goal as marketers is still to tell a story that will resonate with target audiences."

Read the full conversation 👇
https://www.yourvitalink.com/post/team-feature-a-conversation-with-kathy-horn-vice-president-at-vitalink

Today we sat down with Kathy Horn, Vice President at vitalink, to learn more about her journey, her perspective on the industry, and what keeps her inspired.Q: How did you first come to vitalink, and what made you want to stay?Kathy: I joined vitalink part-time in 2009 after getting laid off from my...

08/17/2026

🎉 Happy 30th birthday, vitalink! 🎉

One of the moments we're proud of: our Coats & Blankets Drive for Raleigh Rescue Mission, where we collected hundreds of coats, gloves, scarves, and blankets, plus financial donations, with help from our media partner The News & Observer and local business partners (shoutout to the hotels that once donated bags of bedding sets!).

Small acts, warm hearts, real impact. 🧥❤️

Over the course of several years, the vitalink team conducted a Coats & Blankets Drive to benefit the homeless served by Raleigh Rescue Mission. Our media partner, The News & Observer, and other local business partners helped promote the drive, resulting in the collection of hundreds of new or gentl...

08/12/2026

🎉 Happy 30th Birthday, vitalink! 🎉 For 30 years, we've helped organizations turn tough communication challenges into real results. One example we're proud of: when the Kansas Department of Health and Environment risked losing funding for cancer screenings due to low program awareness, we renamed and relaunched "Free to Know" as Early Detection Works, built a multi-language, multi-media campaign reaching underserved and rural communities, and equipped doctors' offices with the tools to guide patients. The result? A 23% jump in screening participation and over 6 million impressions. Here's to three decades of work that makes a difference. 💙

The Kansas Department of Health and Environment was at risk of losing funding to pay for cancer screenings due to a lack of program usage. The name of the existing program (Free to Know) was unclear (free to know what?), and there was a lack of awareness surrounding the program.vitalink took a resea...

08/10/2026

🎉Happy 30th Birthday, vitalink! 🎉Celebrating three decades of support means acknowledging the impact we have on mental health and elderly care. Many seniors suffer in silence due to stigma, shame, or the belief that symptoms are just part of aging. Learn how communities and caregivers can recognize signs, reduce stigma, and connect older adults with the support they deserve. Read more: https://wix.to/yJT7bDn

Stigma. Shame. A feeling that it is just part of aging. Many older individuals grew up believing that depression and other mental health issues were something to be ashamed of or to believe they should just “get over it” instead of seeking help. Studies had shown that one in five Vermont seniors...

08/06/2026

🎉 Happy 30th Birthday, vitalink! 🎉

For 30 years, we've been helping organizations turn purpose into meaningful impact. From advancing health and life sciences to supporting higher education, workforce development, and social innovation, our mission has always been to build purposeful brands that make a difference.

This milestone is a celebration of our incredible clients, partners, and team who have been part of our journey. Thank you for 30 years of trust, collaboration, and shared impact—we're excited for what's ahead! 💙

Read more about our 30th anniversary and the journey that brought us here.

For 30 years, vitalink® has partnered with health, education, and social innovation leaders to create purpose-driven marketing with impact. Rooted in clarity and trust, we help mission-driven organizations articulate why their work matters.